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what is EDETAILING.CO?

MANAGING PRESENTATIONS

MANAGING MEDICAL PRACTITIONERS AND CENTRES

MANAGING REPRESENTATIVES’ VISITS

ON-THE-FLY REPORTING AND
ADVANCED STATISTICS

COMMUNICATION, UPDATES AND NEWS

STANDARD VERSION, ADVANCED
VERSION OR CUSTOMISED OPTION

CREDENTIALS
WHAT IS EDETAILING.CO   ?
What is EDETAILING.CO                        ?

edetailing.co
is a product which offers the service of dynamic and effective promotion
and sales management in the field of pharmaceutical marketing

edetailing.co
offers virtually unlimited possibilities of creating successful
educational and marketing message, aimed at a very wide or
dedicated group of medical practitioners, on the basis of multimedia and
state-of-the-art information technologies.

edetailing.co
means direct interaction between a medical practitioner and the
presentation, immediate reporting, flexible adjustments to the needs
and demand, as well as detailed statistics concerning the answers of
medicine specialists and activities of the representatives.

edetailing.co
involves portable devices in the form of iPads in the hands of medical
representatives.

edetailing.co
has been prepared by GreyTree D. Goźliński i Wspólnicy Sp. j. as a
product that belongs to the categories of closed loop marketing, CRM,
ehealth, pharma advertising and drug advertising.
What is EDETAILING.CO                       ?

The task which we assign to multimedia presentations is to gain the
interest of medical practitioners, encourage them to become familiar
with the positive content related to the promoted product and enable
them to memorise it better..




                       edetailing.co in communication means the following:
                         flexible tool which allows for free modelling of a
                         marketing message

                         due to acting on various senses of the recipient,
                         we obtain better memorising

                         the possibility of conducting presentations
                         at a time that is convenient for recipients
what is EDETAILING.CO ?


                    Check out the possibilities of edetailing.co today!!!

                    edetailing.co
                    edetailing.co is available as a version for the iPad, which
                    can be downloaded for free from AppStore (click)

                    During first logging in, it is necessary to synchronise the
                    tablet with the server - it is necessary to provide an
                    Internet access for the iPad. Then, it is not necessary for
                    the iPad to connect to the Internet and it may work in off-
                    line mode.
                    edetailing.co
                    edetailing.co available on www.edetailing.co website
                    Logging in via iPad and WWW
                    Representative Account
                    login: test.rep1@edetailing.co

                    logging in via WWW
                    Product Manager/Sales Manager Account
                    login: test.admin@edetailing.co
                    password: admin123456
what is EDETAILING.CO ?




edetailing.co management panel is characterised by:

simplicity
navigation is intuitive and rotating the iPad allows for
displaying options from outside of the screen

speed
immediate access to every function

precision
detailed reporting data, abundant statistics

self-reliance
independence; it is up to you to decide: with whom?
what? how? when?
what is EDETAILING.CO ?




edetailing.co app for the iPad:

 presentations available everywhere and at any time
  (including off-line mode!)
 optimised for the needs of a medical representative
 contains data concerning medical practitioners and centres
 contains presentations assigned to individual medical
  practitioners/centres (it is obvious to whom a given
  presentation ought to be shown)
 sends reports to the server, performs self-updates and
  synchronisation
 without participation of the worker - it performs these
  operations in the background
what is EDETAILING.CO ?




edetailing.co
and medical representative account:
 work statistics of the representative (self-
  motivation system)
 the possibility of becoming familiar with
  presentations assigned to a given
  representative
 the possibility of becoming familiar with the
  assigned medical practitioners/centres
Nota prawna


MANAGING
PRESENTATIONS
MANAGING PRESENTATIONS


          In the case of edetailing.co, two possibilities are the most popular ones,
          based on presentations made, e.g. in html technology or even in
          PowerPoint or Keynote software



          Presentation management in the edetailing.co system is done via the
          Product Manager/Sales Manager Account. Adding, updating and
          deleting presentations is simple and convenient. Each presentation can
          be tagged, which results in facilitating the process of assigning given
          materials to selected medical representatives. In this way,
          representatives have access only to presentations which are intended for
          them.



          A pharmaceutical representative conducts - during a direct meeting
          with a medical practitioner - a multimedia presentation on one of the
          portable and handy devices in the form of an iPad.
MANAGING PRESENTATIONS




edetailing.co

add new presentations

update already available
presentations

tag the included materials in an
easy way

enclose inquiry forms

make the materials available for
your representatives
MENAGEMENT OF REPRESENTATIVES
MENAGEMENT OF REPRESENTATIVES




edetailing.co

add new medical
representatives in an easy way
(e-mail)

assign them presentations on
the basis of tags

the tags decide upon which
materials a given
Representative receives

supervise their work on-the-fly
(advanced statistics, control of
representatives’ visits)
Nota prawna




MANAGING
MEDICAL PRACITIONERS AND CENTRES
MANAGING MEDICAL PRARTITIONERS ADN CENTRES




edetailing.co

add subsequent medical
practitioners visited by your
representatives

add medical centres
(hospitals, outpatient clinics,
etc.)

add tags which describe the
specialities of medical
practitioners and centres
Nota prawna




COMMUNICATION

UPDATE AND NEWS
COMMUNOCATION, UPDATE AND NEWS

        As a whole, it is based on an integrated system which connects materials
        dedicated to an individual representative to an app installed on an iPad
        and specially configured servers (edetailing server). The servers
        aggregate data, send messages and are responsible for synchronisation
        between medical representatives and iPads. However, iPads of the
        representatives do not have to work in an Internet access mode.
        Presentations and updates downloaded during synchronisation are
        available in off-line mode. One synchronisation a day is absolutely
        enough for a full comfort of work.

        In the case of adding subsequent functions to the edetailing.co app - the
        software installed on a portable tablet will also be updated in a
        practically imperceptible way, due to connection to the edetailing
        server. The user will receive a message, informing about new functions
        being available in the app being used. The same applies to changes
        which a pharmaceutical company wants to introduce in presentations
        and multimedia which their representative uses.

        In the version for the iPad for representatives a news and messaging
        system has also been introduced (coming from the administrator of a
        pharmaceutical company and the edetailing.co team).
Nota prawna

ON – THE - FLY REPORTING




AND ADVANCED STATISTICS
ON – THE - FLY REPORTING AND ADVANCED STATISTICS




edetailing.co

availability of up-to-date statistics

the possibility of choosing the type of
displayed data

clear infographics and tables

control of the work of individual
representatives, as well as the whole team

reports additionally generated in the form of
files
STANDARD VERSION, ADVANCED VERSION
OR CUSTOMISED OPTION
STANDARD VERSION, ADVANCED VERSION OR CUSTOMISD OPTION




edetailing.co

standard version

pro version

max version

customised version
GREYTREE
we are an advertising Agency, specialising in
pharmaceutical marketing

we have conducted our activity since 2002

we cooperate with over 25 pharmaceutical
companies

we have completed 30 information, educational and
advertising campaigns, as well as 24 websites

within the framework of current activities, we have
conducted successful campaigns in the fields of:
gynaecology, dermatology, urology, paediatrics,
aesthetic medicine, orthopaedics, cardiology,
ophthalmology, sports medicine, and homeopathy.

our activities and campaigns are characterised by the
fact that we successfully reach medical
practitioners, pharmacists and patients

we provide legal services for the projects

we guarantee our Clients full confidentiality of
undertaken activities.
CREDENTIALS
TRUSTED BY:
              TRUSTED BY:
GreyTree D. Goźliński i Wspólnicy


ul. Marszałkowska 84/92 lok. 116
00-514 Warszawa
tel: +48 22 628 53 61               WE ENCOURAGE YOU TO VISIT ALSO
fax: +48 22 207 21 10               THE FOLLOWING:

e-mail: office@greytree.pl
                                    www.greytree.co

                                    www.edetailing.co

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Presentations edetailing.co grey_tree

  • 1.
  • 2. what is EDETAILING.CO? MANAGING PRESENTATIONS MANAGING MEDICAL PRACTITIONERS AND CENTRES MANAGING REPRESENTATIVES’ VISITS ON-THE-FLY REPORTING AND ADVANCED STATISTICS COMMUNICATION, UPDATES AND NEWS STANDARD VERSION, ADVANCED VERSION OR CUSTOMISED OPTION CREDENTIALS
  • 4. What is EDETAILING.CO ? edetailing.co is a product which offers the service of dynamic and effective promotion and sales management in the field of pharmaceutical marketing edetailing.co offers virtually unlimited possibilities of creating successful educational and marketing message, aimed at a very wide or dedicated group of medical practitioners, on the basis of multimedia and state-of-the-art information technologies. edetailing.co means direct interaction between a medical practitioner and the presentation, immediate reporting, flexible adjustments to the needs and demand, as well as detailed statistics concerning the answers of medicine specialists and activities of the representatives. edetailing.co involves portable devices in the form of iPads in the hands of medical representatives. edetailing.co has been prepared by GreyTree D. Goźliński i Wspólnicy Sp. j. as a product that belongs to the categories of closed loop marketing, CRM, ehealth, pharma advertising and drug advertising.
  • 5. What is EDETAILING.CO ? The task which we assign to multimedia presentations is to gain the interest of medical practitioners, encourage them to become familiar with the positive content related to the promoted product and enable them to memorise it better.. edetailing.co in communication means the following: flexible tool which allows for free modelling of a marketing message due to acting on various senses of the recipient, we obtain better memorising the possibility of conducting presentations at a time that is convenient for recipients
  • 6. what is EDETAILING.CO ? Check out the possibilities of edetailing.co today!!! edetailing.co edetailing.co is available as a version for the iPad, which can be downloaded for free from AppStore (click) During first logging in, it is necessary to synchronise the tablet with the server - it is necessary to provide an Internet access for the iPad. Then, it is not necessary for the iPad to connect to the Internet and it may work in off- line mode. edetailing.co edetailing.co available on www.edetailing.co website Logging in via iPad and WWW Representative Account login: test.rep1@edetailing.co logging in via WWW Product Manager/Sales Manager Account login: test.admin@edetailing.co password: admin123456
  • 7. what is EDETAILING.CO ? edetailing.co management panel is characterised by: simplicity navigation is intuitive and rotating the iPad allows for displaying options from outside of the screen speed immediate access to every function precision detailed reporting data, abundant statistics self-reliance independence; it is up to you to decide: with whom? what? how? when?
  • 8. what is EDETAILING.CO ? edetailing.co app for the iPad:  presentations available everywhere and at any time (including off-line mode!)  optimised for the needs of a medical representative  contains data concerning medical practitioners and centres  contains presentations assigned to individual medical practitioners/centres (it is obvious to whom a given presentation ought to be shown)  sends reports to the server, performs self-updates and synchronisation  without participation of the worker - it performs these operations in the background
  • 9. what is EDETAILING.CO ? edetailing.co and medical representative account:  work statistics of the representative (self- motivation system)  the possibility of becoming familiar with presentations assigned to a given representative  the possibility of becoming familiar with the assigned medical practitioners/centres
  • 11. MANAGING PRESENTATIONS In the case of edetailing.co, two possibilities are the most popular ones, based on presentations made, e.g. in html technology or even in PowerPoint or Keynote software Presentation management in the edetailing.co system is done via the Product Manager/Sales Manager Account. Adding, updating and deleting presentations is simple and convenient. Each presentation can be tagged, which results in facilitating the process of assigning given materials to selected medical representatives. In this way, representatives have access only to presentations which are intended for them. A pharmaceutical representative conducts - during a direct meeting with a medical practitioner - a multimedia presentation on one of the portable and handy devices in the form of an iPad.
  • 12. MANAGING PRESENTATIONS edetailing.co add new presentations update already available presentations tag the included materials in an easy way enclose inquiry forms make the materials available for your representatives
  • 14. MENAGEMENT OF REPRESENTATIVES edetailing.co add new medical representatives in an easy way (e-mail) assign them presentations on the basis of tags the tags decide upon which materials a given Representative receives supervise their work on-the-fly (advanced statistics, control of representatives’ visits)
  • 16. MANAGING MEDICAL PRARTITIONERS ADN CENTRES edetailing.co add subsequent medical practitioners visited by your representatives add medical centres (hospitals, outpatient clinics, etc.) add tags which describe the specialities of medical practitioners and centres
  • 18. COMMUNOCATION, UPDATE AND NEWS As a whole, it is based on an integrated system which connects materials dedicated to an individual representative to an app installed on an iPad and specially configured servers (edetailing server). The servers aggregate data, send messages and are responsible for synchronisation between medical representatives and iPads. However, iPads of the representatives do not have to work in an Internet access mode. Presentations and updates downloaded during synchronisation are available in off-line mode. One synchronisation a day is absolutely enough for a full comfort of work. In the case of adding subsequent functions to the edetailing.co app - the software installed on a portable tablet will also be updated in a practically imperceptible way, due to connection to the edetailing server. The user will receive a message, informing about new functions being available in the app being used. The same applies to changes which a pharmaceutical company wants to introduce in presentations and multimedia which their representative uses. In the version for the iPad for representatives a news and messaging system has also been introduced (coming from the administrator of a pharmaceutical company and the edetailing.co team).
  • 19. Nota prawna ON – THE - FLY REPORTING AND ADVANCED STATISTICS
  • 20. ON – THE - FLY REPORTING AND ADVANCED STATISTICS edetailing.co availability of up-to-date statistics the possibility of choosing the type of displayed data clear infographics and tables control of the work of individual representatives, as well as the whole team reports additionally generated in the form of files
  • 21. STANDARD VERSION, ADVANCED VERSION OR CUSTOMISED OPTION
  • 22. STANDARD VERSION, ADVANCED VERSION OR CUSTOMISD OPTION edetailing.co standard version pro version max version customised version
  • 24. we are an advertising Agency, specialising in pharmaceutical marketing we have conducted our activity since 2002 we cooperate with over 25 pharmaceutical companies we have completed 30 information, educational and advertising campaigns, as well as 24 websites within the framework of current activities, we have conducted successful campaigns in the fields of: gynaecology, dermatology, urology, paediatrics, aesthetic medicine, orthopaedics, cardiology, ophthalmology, sports medicine, and homeopathy. our activities and campaigns are characterised by the fact that we successfully reach medical practitioners, pharmacists and patients we provide legal services for the projects we guarantee our Clients full confidentiality of undertaken activities.
  • 26. TRUSTED BY: TRUSTED BY:
  • 27. GreyTree D. Goźliński i Wspólnicy ul. Marszałkowska 84/92 lok. 116 00-514 Warszawa tel: +48 22 628 53 61 WE ENCOURAGE YOU TO VISIT ALSO fax: +48 22 207 21 10 THE FOLLOWING: e-mail: office@greytree.pl www.greytree.co www.edetailing.co