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Presentations edetailing.co grey_tree
1.
2. what is EDETAILING.CO?
MANAGING PRESENTATIONS
MANAGING MEDICAL PRACTITIONERS AND CENTRES
MANAGING REPRESENTATIVES’ VISITS
ON-THE-FLY REPORTING AND
ADVANCED STATISTICS
COMMUNICATION, UPDATES AND NEWS
STANDARD VERSION, ADVANCED
VERSION OR CUSTOMISED OPTION
CREDENTIALS
4. What is EDETAILING.CO ?
edetailing.co
is a product which offers the service of dynamic and effective promotion
and sales management in the field of pharmaceutical marketing
edetailing.co
offers virtually unlimited possibilities of creating successful
educational and marketing message, aimed at a very wide or
dedicated group of medical practitioners, on the basis of multimedia and
state-of-the-art information technologies.
edetailing.co
means direct interaction between a medical practitioner and the
presentation, immediate reporting, flexible adjustments to the needs
and demand, as well as detailed statistics concerning the answers of
medicine specialists and activities of the representatives.
edetailing.co
involves portable devices in the form of iPads in the hands of medical
representatives.
edetailing.co
has been prepared by GreyTree D. Goźliński i Wspólnicy Sp. j. as a
product that belongs to the categories of closed loop marketing, CRM,
ehealth, pharma advertising and drug advertising.
5. What is EDETAILING.CO ?
The task which we assign to multimedia presentations is to gain the
interest of medical practitioners, encourage them to become familiar
with the positive content related to the promoted product and enable
them to memorise it better..
edetailing.co in communication means the following:
flexible tool which allows for free modelling of a
marketing message
due to acting on various senses of the recipient,
we obtain better memorising
the possibility of conducting presentations
at a time that is convenient for recipients
6. what is EDETAILING.CO ?
Check out the possibilities of edetailing.co today!!!
edetailing.co
edetailing.co is available as a version for the iPad, which
can be downloaded for free from AppStore (click)
During first logging in, it is necessary to synchronise the
tablet with the server - it is necessary to provide an
Internet access for the iPad. Then, it is not necessary for
the iPad to connect to the Internet and it may work in off-
line mode.
edetailing.co
edetailing.co available on www.edetailing.co website
Logging in via iPad and WWW
Representative Account
login: test.rep1@edetailing.co
logging in via WWW
Product Manager/Sales Manager Account
login: test.admin@edetailing.co
password: admin123456
7. what is EDETAILING.CO ?
edetailing.co management panel is characterised by:
simplicity
navigation is intuitive and rotating the iPad allows for
displaying options from outside of the screen
speed
immediate access to every function
precision
detailed reporting data, abundant statistics
self-reliance
independence; it is up to you to decide: with whom?
what? how? when?
8. what is EDETAILING.CO ?
edetailing.co app for the iPad:
presentations available everywhere and at any time
(including off-line mode!)
optimised for the needs of a medical representative
contains data concerning medical practitioners and centres
contains presentations assigned to individual medical
practitioners/centres (it is obvious to whom a given
presentation ought to be shown)
sends reports to the server, performs self-updates and
synchronisation
without participation of the worker - it performs these
operations in the background
9. what is EDETAILING.CO ?
edetailing.co
and medical representative account:
work statistics of the representative (self-
motivation system)
the possibility of becoming familiar with
presentations assigned to a given
representative
the possibility of becoming familiar with the
assigned medical practitioners/centres
11. MANAGING PRESENTATIONS
In the case of edetailing.co, two possibilities are the most popular ones,
based on presentations made, e.g. in html technology or even in
PowerPoint or Keynote software
Presentation management in the edetailing.co system is done via the
Product Manager/Sales Manager Account. Adding, updating and
deleting presentations is simple and convenient. Each presentation can
be tagged, which results in facilitating the process of assigning given
materials to selected medical representatives. In this way,
representatives have access only to presentations which are intended for
them.
A pharmaceutical representative conducts - during a direct meeting
with a medical practitioner - a multimedia presentation on one of the
portable and handy devices in the form of an iPad.
12. MANAGING PRESENTATIONS
edetailing.co
add new presentations
update already available
presentations
tag the included materials in an
easy way
enclose inquiry forms
make the materials available for
your representatives
14. MENAGEMENT OF REPRESENTATIVES
edetailing.co
add new medical
representatives in an easy way
(e-mail)
assign them presentations on
the basis of tags
the tags decide upon which
materials a given
Representative receives
supervise their work on-the-fly
(advanced statistics, control of
representatives’ visits)
16. MANAGING MEDICAL PRARTITIONERS ADN CENTRES
edetailing.co
add subsequent medical
practitioners visited by your
representatives
add medical centres
(hospitals, outpatient clinics,
etc.)
add tags which describe the
specialities of medical
practitioners and centres
18. COMMUNOCATION, UPDATE AND NEWS
As a whole, it is based on an integrated system which connects materials
dedicated to an individual representative to an app installed on an iPad
and specially configured servers (edetailing server). The servers
aggregate data, send messages and are responsible for synchronisation
between medical representatives and iPads. However, iPads of the
representatives do not have to work in an Internet access mode.
Presentations and updates downloaded during synchronisation are
available in off-line mode. One synchronisation a day is absolutely
enough for a full comfort of work.
In the case of adding subsequent functions to the edetailing.co app - the
software installed on a portable tablet will also be updated in a
practically imperceptible way, due to connection to the edetailing
server. The user will receive a message, informing about new functions
being available in the app being used. The same applies to changes
which a pharmaceutical company wants to introduce in presentations
and multimedia which their representative uses.
In the version for the iPad for representatives a news and messaging
system has also been introduced (coming from the administrator of a
pharmaceutical company and the edetailing.co team).
20. ON – THE - FLY REPORTING AND ADVANCED STATISTICS
edetailing.co
availability of up-to-date statistics
the possibility of choosing the type of
displayed data
clear infographics and tables
control of the work of individual
representatives, as well as the whole team
reports additionally generated in the form of
files
24. we are an advertising Agency, specialising in
pharmaceutical marketing
we have conducted our activity since 2002
we cooperate with over 25 pharmaceutical
companies
we have completed 30 information, educational and
advertising campaigns, as well as 24 websites
within the framework of current activities, we have
conducted successful campaigns in the fields of:
gynaecology, dermatology, urology, paediatrics,
aesthetic medicine, orthopaedics, cardiology,
ophthalmology, sports medicine, and homeopathy.
our activities and campaigns are characterised by the
fact that we successfully reach medical
practitioners, pharmacists and patients
we provide legal services for the projects
we guarantee our Clients full confidentiality of
undertaken activities.
27. GreyTree D. Goźliński i Wspólnicy
ul. Marszałkowska 84/92 lok. 116
00-514 Warszawa
tel: +48 22 628 53 61 WE ENCOURAGE YOU TO VISIT ALSO
fax: +48 22 207 21 10 THE FOLLOWING:
e-mail: office@greytree.pl
www.greytree.co
www.edetailing.co