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Community engagement through social networking




Dave Briggs
Community Evangelist
Learning Pool
Or: how we can use
   the internet to make
   scrutiny more
   interesting?

   (It doesn’t need to be
   that confusing.)


http://www.flickr.com/photos/mn_francis/388474284/
@davebriggs

  dave@learningpool.com

  www.davepress.net




http://www.flickr.com/photos/janetedavis/4407684366/
I was a scrutiny
    officer once!




http://www.flickr.com/photos/ell-r-brown/4622198215/
Five years later, I was
working at Number 10.




http://www.flickr.com/photos/downingstreet/
               3045344571/
I think we can safely
say, then, that this
stuff works.




   http://www.flickr.com/photos/
   89186997@N00/3396410350/
It’s not just a young
person’s game.
But be careful out
there, folks!
So, what is digital
engagement?




http://www.flickr.com/photos/takomabibelot/
               4373062612/
Cognitive surplus,
anyone?




   http://www.flickr.com/photos/
    poptech2006/2969510044/
100 million hours

 200 billion hours




http://www.flickr.com/photos/maddi/2432148351/
£5,500

  £153,516




http://en.wikipedia.org/wiki/Atheist_Bus_Campaign
First up: people are
    already engaging
    online in your area.




http://www.flickr.com/photos/havovubu/3728604649/
Sheffield

Pop: 534,500




http://www.flickr.com/photos/roger/9694345/
Sheffield forum

Total posts: 4,288,013
Ampthill,
Bedfordshire.

Pop: 6,767




http://www.flickr.com/photos/elsie/785181609/
Around Ampthill

Total posts: 38,700
Secondly, you really
   ought to be a part of
   this.




http://www.flickr.com/photos/motoyen/4393846581/
It’s no different than
 any other kind of
 engagement - it’s just
 in a different medium.




http://www.flickr.com/photos/andyi/4745259789/
Quick

Cheap

Conversational

Mobile

Scalable


   http://www.flickr.com/photos/
   9229859@N02/1052409181/
Third, there’s some
   things you need to
   do to get cracking.




http://www.flickr.com/photos/purpleslog/183842413/
Listen

  Acknowledge

  Create

  Collaborate




http://www.flickr.com/photos/theory/3193684688/
Most importantly: go
 ugly early.

 (Or: release early,
 release often.)




http://www.flickr.com/photos/babasu/410086519/
Fourth, some
   important things to
   remember.




http://www.flickr.com/photos/digitalart/2101765353/
Use existing
   networks, and grow
   your own too.




http://www.flickr.com/photos/phrenologist/3172558/
If you build it, people
won’t necessarily
come.




   http://www.flickr.com/photos/
   9229859@N02/1052409181/
Make policy, but
  keep it light.




http://www.flickr.com/photos/jdickert/2570185865/
You have your
culture, the internet
has its.




http://www.flickr.com/photos/inel/1388664496/
Be bold.

    Be relentlessly
    positive.

    Be human.



http://www.flickr.com/photos/jdegenhardt/4623915594/
All this in action:

letstalkcentral.com
Thanks for listening!

dave@learningpool.com

www.learningpool.com

www.davepress.net

@davebriggs

 http://www.flickr.com/photos/blackbeltjones/
                3365682994/

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Community engagement through social networking

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