SlideShare une entreprise Scribd logo
1  sur  36
We’re all publishers now   David Cushman   Bauer Consumer Media
 
WE SPEAK you listen
 
[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
I made it myself…
 
EVERYONE   IS AN  ADVERTISER  NOW
It’s all mine, mine, mine!!!* *wish it was yours, yours, yours
 
The outcome relies on 3 things:
The outcome relies on 3 things: ,[object Object]
The outcome relies on 3 things: ,[object Object]
The outcome relies on 3 things: ,[object Object]
The outcome relies on 3 things: ,[object Object],[object Object],[object Object]
What if? ,[object Object],[object Object],[object Object]
What if? ,[object Object],[object Object],[object Object]
What if? ,[object Object],[object Object]
What if? ,[object Object],[object Object],[object Object]
What  then ? ,[object Object],[object Object],[object Object],[object Object]
Triple play ,[object Object],[object Object],[object Object]
 
 
 
The disruption has only just begun
[object Object]
 
 
Follow the  widgets :  Find your way
Thank you! David Cushman Bauer Consumer Media ,[object Object],[object Object],[object Object],[object Object]

Contenu connexe

Similaire à We Are All Publishers Now

The Cluetrain Manifesto 46 60 Chapters
The Cluetrain Manifesto 46 60 ChaptersThe Cluetrain Manifesto 46 60 Chapters
The Cluetrain Manifesto 46 60 Chapters
Marlo la O'
 
Future technologies
Future technologiesFuture technologies
Future technologies
spayne8
 
Casey Markee - EmMeCon Seattle 2013
Casey Markee - EmMeCon Seattle 2013Casey Markee - EmMeCon Seattle 2013
Casey Markee - EmMeCon Seattle 2013
Wappow
 
Week 5 Final DiscussionJustin Wick 11222016 45218 PM.docx
Week 5 Final DiscussionJustin Wick 11222016 45218 PM.docxWeek 5 Final DiscussionJustin Wick 11222016 45218 PM.docx
Week 5 Final DiscussionJustin Wick 11222016 45218 PM.docx
cockekeshia
 
The Death (and Rebirth) of the Persona
The Death (and Rebirth) of the PersonaThe Death (and Rebirth) of the Persona
The Death (and Rebirth) of the Persona
Kieron Leppard
 

Similaire à We Are All Publishers Now (20)

The Death Of Advertising: Omexpo Madrid 2010
The Death Of Advertising: Omexpo Madrid 2010The Death Of Advertising: Omexpo Madrid 2010
The Death Of Advertising: Omexpo Madrid 2010
 
The Cluetrain Manifesto 46 60 Chapters
The Cluetrain Manifesto 46 60 ChaptersThe Cluetrain Manifesto 46 60 Chapters
The Cluetrain Manifesto 46 60 Chapters
 
Social media english final_4_7_2012
Social media english final_4_7_2012Social media english final_4_7_2012
Social media english final_4_7_2012
 
Future technologies
Future technologiesFuture technologies
Future technologies
 
The Cluetrain Manifesto 16 30 Chapters
The Cluetrain Manifesto 16 30 ChaptersThe Cluetrain Manifesto 16 30 Chapters
The Cluetrain Manifesto 16 30 Chapters
 
Give Essay Lohri
Give Essay LohriGive Essay Lohri
Give Essay Lohri
 
User research at VMware Tanzu Labs
User research at VMware Tanzu LabsUser research at VMware Tanzu Labs
User research at VMware Tanzu Labs
 
Casey Markee - EmMeCon Seattle 2013
Casey Markee - EmMeCon Seattle 2013Casey Markee - EmMeCon Seattle 2013
Casey Markee - EmMeCon Seattle 2013
 
It's Your Move
It's Your MoveIt's Your Move
It's Your Move
 
Social Media in Ministry
Social Media in MinistrySocial Media in Ministry
Social Media in Ministry
 
Social Media in Ministry - LBC Sept 09 Staff Meeting
Social Media in Ministry - LBC Sept 09 Staff MeetingSocial Media in Ministry - LBC Sept 09 Staff Meeting
Social Media in Ministry - LBC Sept 09 Staff Meeting
 
Cortana Analytics Workshop: AI -- Assistive Intelligence
Cortana Analytics Workshop: AI -- Assistive IntelligenceCortana Analytics Workshop: AI -- Assistive Intelligence
Cortana Analytics Workshop: AI -- Assistive Intelligence
 
Lanier Jaron_Ten Arguments for Deleting All Your Social Media Accounts Right ...
Lanier Jaron_Ten Arguments for Deleting All Your Social Media Accounts Right ...Lanier Jaron_Ten Arguments for Deleting All Your Social Media Accounts Right ...
Lanier Jaron_Ten Arguments for Deleting All Your Social Media Accounts Right ...
 
Reputation Management in Social Media
Reputation Management in Social MediaReputation Management in Social Media
Reputation Management in Social Media
 
Social Media Strategy Summer 09 Sda Meeting
Social Media Strategy Summer 09 Sda MeetingSocial Media Strategy Summer 09 Sda Meeting
Social Media Strategy Summer 09 Sda Meeting
 
Week 5 Final DiscussionJustin Wick 11222016 45218 PM.docx
Week 5 Final DiscussionJustin Wick 11222016 45218 PM.docxWeek 5 Final DiscussionJustin Wick 11222016 45218 PM.docx
Week 5 Final DiscussionJustin Wick 11222016 45218 PM.docx
 
Is technology good or bad negative effects of technology
Is technology good or bad negative effects of technologyIs technology good or bad negative effects of technology
Is technology good or bad negative effects of technology
 
Taking Responsibility for the Things We Unleash Into the World - IoT Meetup 2...
Taking Responsibility for the Things We Unleash Into the World - IoT Meetup 2...Taking Responsibility for the Things We Unleash Into the World - IoT Meetup 2...
Taking Responsibility for the Things We Unleash Into the World - IoT Meetup 2...
 
Are your visitors losing the will to live?
Are your visitors losing the will to live?Are your visitors losing the will to live?
Are your visitors losing the will to live?
 
The Death (and Rebirth) of the Persona
The Death (and Rebirth) of the PersonaThe Death (and Rebirth) of the Persona
The Death (and Rebirth) of the Persona
 

Plus de david cushman

Plus de david cushman (20)

How to Keep Pace With The Digital Economy
How to Keep Pace With The Digital EconomyHow to Keep Pace With The Digital Economy
How to Keep Pace With The Digital Economy
 
Introducing the Open Business Program
Introducing the Open Business ProgramIntroducing the Open Business Program
Introducing the Open Business Program
 
How the web changes the organisation of business and the business of organisa...
How the web changes the organisation of business and the business of organisa...How the web changes the organisation of business and the business of organisa...
How the web changes the organisation of business and the business of organisa...
 
How the web changes the organisation of business - and the business of organi...
How the web changes the organisation of business - and the business of organi...How the web changes the organisation of business - and the business of organi...
How the web changes the organisation of business - and the business of organi...
 
Media Owner Co-creation Solutions
Media Owner Co-creation SolutionsMedia Owner Co-creation Solutions
Media Owner Co-creation Solutions
 
Using + social media = fail (smib)
Using  + social media = fail (smib)Using  + social media = fail (smib)
Using + social media = fail (smib)
 
Wikifixing the future
Wikifixing the futureWikifixing the future
Wikifixing the future
 
Plug collaboration into your business
Plug collaboration into your businessPlug collaboration into your business
Plug collaboration into your business
 
Using + Social Media = Fail
Using  + Social Media = FailUsing  + Social Media = Fail
Using + Social Media = Fail
 
A new era for specialist media
A new era for specialist mediaA new era for specialist media
A new era for specialist media
 
The impact and etiquette of social media
The impact and etiquette of social mediaThe impact and etiquette of social media
The impact and etiquette of social media
 
Everything You Ever Wanted To Know About Social Media
Everything You Ever Wanted To Know About Social MediaEverything You Ever Wanted To Know About Social Media
Everything You Ever Wanted To Know About Social Media
 
Social Media made easy
Social Media made easySocial Media made easy
Social Media made easy
 
Mobile's Role in Eighth Mass Media
Mobile's Role in Eighth Mass MediaMobile's Role in Eighth Mass Media
Mobile's Role in Eighth Mass Media
 
Brando Digital: What we do
Brando Digital: What we doBrando Digital: What we do
Brando Digital: What we do
 
The User Is The Destination Now
The User Is The Destination NowThe User Is The Destination Now
The User Is The Destination Now
 
Adapting Brands To The Networked World
Adapting Brands To The Networked WorldAdapting Brands To The Networked World
Adapting Brands To The Networked World
 
From broadcast PR to P2PR
From broadcast PR to P2PRFrom broadcast PR to P2PR
From broadcast PR to P2PR
 
Why Traditional Ad Models will not work in social networks (and what will...)
Why Traditional Ad Models will not work in social networks (and what will...)Why Traditional Ad Models will not work in social networks (and what will...)
Why Traditional Ad Models will not work in social networks (and what will...)
 
Unleashing The Power Of The User
Unleashing The Power Of The UserUnleashing The Power Of The User
Unleashing The Power Of The User
 

Dernier

Dernier (20)

Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
 
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Pre Engineered Building Manufacturers Hyderabad.pptx
Pre Engineered  Building Manufacturers Hyderabad.pptxPre Engineered  Building Manufacturers Hyderabad.pptx
Pre Engineered Building Manufacturers Hyderabad.pptx
 
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur 70918*19311 CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165Lucknow Housewife Escorts  by Sexy Bhabhi Service 8250092165
Lucknow Housewife Escorts by Sexy Bhabhi Service 8250092165
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
 
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSDurg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Buy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail AccountsBuy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail Accounts
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGBerhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Berhampur CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024
 
Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...
Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...
Escorts in Nungambakkam Phone 8250092165 Enjoy 24/7 Escort Service Enjoy Your...
 
New 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck TemplateNew 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck Template
 

We Are All Publishers Now