Real-life surfer David Lecours joins Midwesterner and surf-poseur Josh Miles for a highly interactive surf session about the latest in websites, and what they mean for AEC marketers. A few years ago, firms could get by with brochure-style websites. Today the waves are bigger, and the competition is tougher. How do you make the most of your ride, and stand out from the competition?
Surf instructors David and Josh will share their experiences working with dozens of AEC firms to create award-winning websites. Not just pretty websites—but powerful business development tools, capable of generating leads and nurturing prospects throughout the sales tube. Hear the latest trends in digital marketing, responsive, mobile-ready websites, SEO, and more. Leave this session ready to assemble the right internal and external teams to build a website that shreds.
Links to Sites Mentioned and More Resources:
http://www.lecoursdesign.com/wave2014/
http://design-firm.milesdesign.com/surf
69. HOW
New Board (Site)
• 800 px wide, static upper left
• No CMS
• Site in Flash
• No Responsive Design
• No blog, content marketing
• 5 years old or greater
70. HOW
Ding Repair (Fix Site)
• Weak photography
• Long copy
• Marketing Automation
• Cross-channel Marketing
• “We” centered
• No CTA
• Inconsistent Branding
87. ABOUT
EXPLERTISE
By Market
EXPERTISE
PEOPLE
CAREERS
News
Contact
Search
SITE DEVELOPMENT: CIVIC
Energy
Federal
Site Development
Civic
Education
Healthcare
Office/Retail/
Industrial
Recreation
Residential
Transporation
Water
Sub-Head: Psomas Unique Approach to Site Development: Civic
Market Leader
This is dummy copy. Don’t read it. balancing the natural and built environment, Psomas is
ranked by ENR (Engineering News Record) magazine as one of the top design firms in the
nation. With dozens of LEED Accredited Professionals, we serve public and private sector
clients in the transportation, water, site development, federal and energy markets.
Photo of John
The cornerstone of our business approach is to focus on our clients’ long-term needs and
guide our strategic growth to meet those needs. We produce award-winning projects through
innovation, creativity and cutting-edge technical expertise.
John Smith, LEED AP
Title
310.555.1212
Bio | email
Select Civic Projects
Awards
Historic Fox Theatre
Performing Arts Center
Riverside, California
Unique URL
Historic Fox Theatre
Performing Arts Center
Riverside, California
Historic Fox Theatre
Performing Arts Center
Riverside, California
Historic Fox Theatre
Performing Arts Center
Riverside, California
Historic Fox Theatre
Performing Arts Center
Riverside, California
Historic Fox Theatre
Performing Arts Center
Riverside, California
Award Number 1
Award Longer Name Number 2
Award Number Med. Name 3
View All Awards >
Site Development:
Civic News
Headline News Item Number 1
Headline News Item That is Two
Lines Will Be Number 2
Headline News Item Number 3
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88. ABOUT
EXPLERTISE
By Market
Energy
Federal
Site Development
Civic
Education
Healthcare
Office/Retail/
Industrial
Recreation
Residential
Transporation
Water
EXPERTISE
PEOPLE
CAREERS
News
Contact
Search
SITE DEVELOPMENT: CIVIC
The Unique Psomas Approach to Site Development: Civic
This is dummy copy. Don’t read it. balancing the natural and built environment, Psomas is
ranked by ENR (Engineering News Record) magazine as one of the top design firms in the
nation. With dozens of LEED Accredited Professionals, we serve public and private sector
clients in the transportation, water, site development, federal and energy markets.
Market Leader
Photo of John
The cornerstone of our business approach is to focus on our clients’ long-term needs and
guide our strategic growth to meet those needs. We produce award-winning projects through
innovation, creativity and cutting-edge technical expertise.
John Smith, LEED AP
Title
310.555.1212
Bio | email
Historic Fox Theatre Performing Arts Center
Riverside, California
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1 Project Photo
785 px wide
Show Project Description
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