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Seriously Social
    Leveraging Social Media

                               focus
                                  on
                           Facebook
David Lee King | Topeka & Shawnee County Public Library | davidleeking.com
newadvertising.org/wordpress/wp-content/uploads/2010/08/the-social-network.jpg
=   51%
51%
50% log in
 every day
Average
Facebook User
 - 130 friends
 - 8 friend requests a month
 - spends 15 hours a month on Facebook
 - visits Facebook 40 times a month
 - each visit lasts about 23 minutes
 - connected to 80 pages, groups, & events
what can you DO
with a Facebook Page?
link to your videos & pics
link to your blog posts
Facebook =
    Engaging
         flickr.com/photos/ameotoko/4334357860/
Plans &
Strategies
        flickr.com/photos/stargardener/4610115463/
set some
  goalsflickr.com/photos/sockrotation/4039832775/
flickr.com/photos/afagen/5133070639/
Insights!
flickr.com/photos/jzawodn/6495653/




Do this
 #1
Do this
 #2
Don’t
be a
Weiner
         flickr.com/photos/talkradionews/5716593223/
So ...
 studentaffairs.stanford.edu/sites/default/files/haas/Facebook_icon.png
        lavrusik.com/wp-content/uploads/2010/04/twitter.png
Real
Work!
Real
connect
 ions!
Real
engage
 ment!
Real
Patrons
Real
ROI!
Real
Fun!
Real
Library!
Questions?

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Seriously Social - Leveraging Social Media: Focus on Facebook