This document discusses the growing use of microblogging and social media tools like Twitter. It provides statistics on usage of social networking sites by age in the US. It also lists several large companies that are using Twitter to engage customers. The document encourages readers to create a Twitter account to participate in conversations and find what others are saying about their company.

1. micromedia @davidmead Director of Emerging Technology Optiem #wa0715

2. micromedia lifestreaming microblogging tumblelogs thoughtcasting

3. micromedia lifestreaming microblogging tumblelogs thoughtcasting = Seeing life between the blog posts and emails… http://www.youtube.com/watch?v=ddO9idmax0o

5. DESKTOP | IM | EMAIL | MOBILE | WEB

6. “ Apart from you and Matt, is there anyone actually important using this?”

12. What about those who don’t tweet? I mean, If they’re not on Twitter they won’t see it . Right?

13. API Application Programming Interface

15. Social Networks Blogs Aggregators

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20. @davidmead – Twitter [email_address] www.optiem.com