This document provides information on search engine optimization (SEO) for small businesses, including an SEO checklist, online resources for SEO information, how to use Google's keyword tool, an example of good SEO techniques, and an offer for an upcoming 4-week teleclass on SEO basics and strategies.

1. SEO For Small Business Owners
With Karyn Greenstreet,
Small Business Coach & Self Employment Expert
SEO Checklist
1. Choose a full list of possible keywords.
2. Use the primary keywords on your active, primary pages.
3. Insert the keywords in the behind-the-scenes coding.
4. Create alliances with other websites and request inbound links from their website to your
website.
Online Resources
SEO Informational Sites
http://www.highrankings.com
http://www.searchengineguide.com
http://www.searchengines.com
http://www.searchenginewatch.com
http://www.searchguild.com
Webmaster Sites From The Search Engines
Google
http://www.google.com/webmasters/
http://www.google.com/webmasters/tools/
Yahoo
http://help.yahoo.com/l/us/yahoo/search/basics/basics-18.html
MSN
http://webmaster.live.com
http://search.msn.com/docs/siteowner.aspx
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(610) 346-6601 Do not copy without permission of copyright holder.

2. Using Google's Keyword Tool
https://adwords.google.com/select/KeywordToolExternal
Keyword Tool Results
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(610) 346-6601 Do not copy without permission of copyright holder.

3. Good Example of SEO Techniques Heading 1
Anchor
Text
(hyperlink)
Keywords in
paragraph text
Heading 2
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www.PassionForBusiness.com Copyright © 2009 by Karyn Greenstreet. All rights reserved.
(610) 346-6601 Do not copy without permission of copyright holder.

4. Want To Learn More about SEO?
Our "SEO For Everyone" teleclass series is a comprehensive, how-to class for using search engine
optimization techniques.
In this 4-week teleclass, you will learn:
How search engines work
How search engines rank your site
What to do to get a higher ranking
How to choose the absolute BEST keywords for optimum results
How to figure out what your competition is doing -- and how you can beat them at the SEO
game
The secret places on your website where you can optimize for keywords
How to stay out of trouble with the search engines
How to optimize your website AND all the places you can optimize online
Two great (and free) tools you can use to track the results of your SEO campaigns
This teleclass meets one hour each week, for four weeks.
• April 21, 2009
• April 28, 2009
• May 5, 2009
• May 12, 2009
All teleclasses are 1:00 PM - 2:00 PM eastern
All teleclass session will be recorded. If you can't attend the class live or if you miss a session, you will
be able to download the recordings and listen to them at your leisure.
Registration Fee: $150
You can learn more about the class, and register online:
http://www.PassionForBusinessLearning.com/SEO
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www.PassionForBusiness.com Copyright © 2009 by Karyn Greenstreet. All rights reserved.
(610) 346-6601 Do not copy without permission of copyright holder.