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Good Food and Drink and
Connected Technology
2014 - 2019
A report by Ira Brodsky and David
Strom
January 2014
Introduction
We spent several months looking at the top 100
restaurant chains and how they use various
technologies, including best practices for their
chain websites, essential features for their
smartphone apps, how they use and misuse
social media networks, and their use of online
ordering and digital loyalty programs.
We have collected some illustrations here.
Starbucks!
To reserve a copy of our report
• http://datacommresearch.com/
David Strom

Ira Brodsky

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Solution Providers for Retail webchat

  • 1. Good Food and Drink and Connected Technology 2014 - 2019 A report by Ira Brodsky and David Strom January 2014
  • 2. Introduction We spent several months looking at the top 100 restaurant chains and how they use various technologies, including best practices for their chain websites, essential features for their smartphone apps, how they use and misuse social media networks, and their use of online ordering and digital loyalty programs. We have collected some illustrations here.
  • 3.
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  • 18. To reserve a copy of our report • http://datacommresearch.com/ David Strom Ira Brodsky

Notes de l'éditeur

  1. From Dark Reading:http://www.darkreading.com/attacks-breaches/tech-insight-defending-point-of-sale-sys/240165629
  2. Outback steakhouse: great display of contact information They have a convenient expanding panel providing immediate access to driving directions, that location’s menu, and a takeout ordering experience.
  3. Chick-Fil-Aallows you to select particular stores based on those that can accept online orders or those that have drive-thrus or playgrounds or Wifi access.
  4. In-n-Out Burger has this attractively designed downloads page with links to their Android and iOS apps as well as downloads of their theme song and wallpapers.
  5. This is the Jamba Juice connection box and you’ll notice that its YouTube channel link is missing.
  6. Speaking of Jamba Juice, here you see its Twitter activity, which has been mostly recent.
  7. Denny’s has a nicely designed map that you can zoom in or out to find the nearby stores, along with sending the location to a particular email account or text it to your mobile phone for handy reference.
  8. Ruth Chris Steak Houses home page has this popup, which you can’t cancel out of it until you give them your contact info. Fail!
  9. Here is Applebee’s Twitter usage patterns, very sporadic and seasonal.
  10. One of the best smartphone apps is from Starbucks, which has a variety of functions, including stored payments, store locator, email, free music tracks to download to your phone, and menu options.
  11. Onosys is one of the premier Third party online ordering sites
  12. One of the larger third-party loyalty programs is LevelUp, where you can pay from your smartphone.
  13. Mogl is another loyalty program