2. VPM’S K.G &N.G BEDEKAR ARTS & COM.
THANE (W)
 NAME:- AKSHATA BHOIR
 CLASS:- S.Y.BANKING & INSURANCE
 DIV:- (A)
 ROLL NO :- 55
 SUBJECT:- INNOVATIONS IN BANKING & INSURANCE
 PROJECT TOPIC :- M-BANKING IN HDFC BANK
 PROJECT GUID :- PROF.MRS. SHRADDHA BHOME

3. TABLE OF CONTENT
 Introduction of M-banking
 Introduction of HDFC Bank
 HDFC – M- Banking
 Mobile banking apps
 Nobile banking through browser
 Sms banking
 Security precautions
 Mobile services of HDFC Bank
 Sms banking
 Ngpay
 Prepaid refill
 Pay your mobile bill
 Credit card information on mobile

4. MOBILE BANKING
Mobile banking (also known as M-Banking, m -banking) is a term used for performing
balance checks, a/c transactions, payments, credit applications & other banking transactions
through a mobile device such as a mobile phone or Personal Digital Assistant (PDA).
On 27th Oct, 2003 HDFC Bank & Reliance India Mobile have joined hands to launch an
Interactive Mobile Banking service in India.
According to HDFC Bank press release, all bank customers who are also Reliance India
Mobile subscribers can now view their bank a/c balance, get mini statement, fixed deposits
details & make request for cheque book & a/c statements, apart from making bill payment
by direct contact to the a/c from their mobile handsets.
 After registering with HDFC Bank for the Mobile Banking service, a Reliance India
Mobile subscriber can access the facility directly from R World on the handset. The
customers will be presented with a detailed menu of about ten banking activities that can be
done through the mobile phone.
Mr. Naveen Puri, Country Head (Retail Branch Banking) of HDFC Bank, says that "with
this alliance we offer our customers the most comprehensive of advanced Mobile Bank
Service

5. HOUSING DEVELOPMENT FINANCE
CORPORATION(HDFC )
 HDFC Bank Limited is an Indian financial services company based in
Mumbai,maharashtra that was incorporated in August 1994.
 HDFC Bank is the 5th or 6th largest bank in India by assets
 As on October 2012, HDFC Bank has 2,544 branches & over 10,000 ATMs, in 1,399
cities in India
 HDFC is a promoter, as it is, India’s premier housing finance company.
 HDFC Bank is one of the Big four banks of India, along with State bank of India, ICICI
Bank & Punjab National Bank.
 All branches of the bank are linked on an online real-time basis.
 As of 30 September 2008 the bank had total assets of Rs.1006.82 billion.
 Business philosophy is based on four core values:-
 Operational Excellence, Customer Focus, Product Leadership, & People.

6. HDFC – MOBILE BANKING
Mobile Banking you can access you’re a/c on your mobile, wherever you are. You can
check you’re a/c balance, pay bills, transfer funds & make credit card payments with Mobile
Banking.
Mobile banking Apps:-
To make Banking easy, we have introduced Mobile Banking applications, so you have
access to the most important transactions on the go on your smart phone
Mobile banking through browser:-
Get access to you’re a/c any time you want with Mobile Banking through browser. Just
visit m.hdfcbank.com a/c you’re ready to bank!
 SMS banking:-
If you do not have a data plan activated on your mobile phone, you can carry out banking
transactions through SMS too. You can perform a host of functions including accessing your
account balance, mini-statement and account statement, etc. by sending a simple SMS.
Security Precautions:-
Here are some do's & dont's to keep in mind while you bank on your mobile.

7. MOBILE SERVICES OF HDFC BANK
 SMS BANKING :-
Your Bank is now on your mobile phone! Access your Bank a/c with the help of just a
SMS.
Type the keyword for the specific transaction & send it to 5676712.
You will receive the response in the form of a text message on your mobile phone
screen within a few seconds.
 NGPAY:-
Transfer funds, shop on your mobile with select merchants from wherever you are with
ngpay. You can avail of a range of services across its network of partners.
Take a look at the transactions you can perform:
Shop from Archies, Ferns N Petals, more
Book tickets via IRCTC, makemytrip, redBus
Book tickets at Fame Cinemas, INOX, PVR, Fun Cinemas, Big Cinemas
Transfer funds across banks using NEFT, IMPS
Balance enquiry, mini statement, request services, manage a/c’s

8.  PREPAID REFILL:-
Avoid the hassles of withdrawing cash or searching for a retailer to buy a recharge card.
Recharge your prepaid mobile phone anytime, anywhere through the internet or ATM
 Features & Benefits:
 Option of paying right away through the mobile site or through HDFC Bank ATMs
 Recharge takes just a few seconds
 SMS confirmations
 Recharge for range of operators like Aircel, Airtel, BSNL, Idea, Loop Mobile, Reliance
CDMA & GSM, Tata CDMA, Tata Docomo, Virgin Mobile CDMA & GSM, and Vodafone
 Steps to recharge via internet:
 Recharging your phone through our website is simple too. Just follow the steps given in our
desktop website.
 Select mobile operator name
 Enter mobile number and recharge amount
 Confirm payment by logging on to Net Banking
 Recharge phone in just a few seconds
 Steps to recharge via ATMs:
 Walk in to a HDFC Bank ATM
 Select 'Prepaid Recharge/Bill Pay'
 Select Pre-paid Recharge
 Enter the 10-digit mobile number & confirm

9. PAY YOUR MOBILE BILL
Now pay your mobile bills securely with InstaPay, PayNow and Visa BillPay. Since you don't
have to register for these services, you can start paying your bills right away. Take a look at the
steps for bill payment:
InstaPay (HDFC Bank Net Banking)
Pay your mobile bills without going through the registration.
• Select the biller
• Enter your bill details
• Make payment using your Net Banking password
PayNow (HDFC Bank Visa / MasterCard Credit Card)
Make payment in 3 simple steps, without registeration:
• Select biller location
• Authorize payment from HDFC Bank Visa / MasterCard Credit Card
Visa BillPay (HDFC Bank Visa Credit / Debit Card)
secure and simple ways to make mobile bill payments through Visa BillPay.
Pay Right Away Service (no registration required):
Select the biller
Provide details of your bill payment
Authorize payment from your HDFC Bank Visa Credit / Debit Card
Register and Pay Service:
Complete a short registration process
Enter your biller details only once
Receive email reminders for due dates
Make payments
Select biller and provide bill details

10.  CREDIT CARD INFORMATION ON MOBILE
 You can now check your credit card account on mobile. SMS CCINFO to 5676712 and
access the following information on your mobile
 Last statement details
 Credit card outstanding
 Available credit limit
 Balance Reward Points
 Credit Card ATM PIN
 Duplicate statement request
 Offers
 Benefits:
 Simple and convenient
 Quick response, no hassles of calling customer care
 Access your account anywhere, anytime
 How do I get started?:
 To start the session, follow these 2 simple steps:
 Initiate a request by sending “CCINFO” to 5676712 from your registered mobile
number
 Provide the last 4 digits of the card number and select your option from the drop-down
list
 Terms & Conditions:
 Premium SMS charges apply
 Service is not applicable on Reliance GSM and all CDMA numbers

11. CONCLUSION
It is evident from the study that majority of respondent fall in the age group of 18-25
which implies that today more & more young people are fulfilling their banking needs
through modern age Mobile Banking .Many customers do not know about mobile banking
hence banks should promote mobile banking by creating more awareness about its concepts
and benefits. SMS alert & convenience are the two major factors considered by the
respondent in using Mobile Banking so the banks shoed create awareness on these aspects to
the whole society But still the people who are not using Mobile banking they agree that
mobile banking is a better way of banking than traditional methods . This implies that
customer can be diverted to mobile banking for more high value added services this means
that such customers will agree to use mobile banking even by bearing some cost. The major
concern of all the customer is security and privacy related to Mobile Banking . Due to this
reason Branch itself is still the most favorable channels of banking

12. THANK YOU