Do you own your own business? Do you need new marketing ideas? Releasing an online video series may ...

1. Boost Your Online Results With These Easy Video Marketing
Tips
Do you own your own business? Do you need new marketing ideas? Releasing an online video series
may be perfect for you. When you post videos on the Internet, even more customers will be
introduced to your product. You can continue reading in order to do this.
If YouTube is where you place your videos, use their editing features. You can put annotations on a
video, for instance. This is also a good way to add a link to another site to your video. It can also lead
them somewhere where they get a discount.
YouTube offers great editing features for users. You can add comments and text in your video. These
are perfect for extra information, coupon codes or even links.
If you are too shy to show your face on the screen, you should try using something like Google
Search Stories to help you. This is a good way to show your users all of the pertinent information you
need to without worrying about having to show everyone your face.
When you are making your video, do not get wrapped up in how much you need to spend on your
video. Having a good looking video with no good information is worthless. A lot of popular
companies have used simple video Virginia Hangouts Advertising to reap marketing gold.
Remember that effective videos are a balanced audio and visual experience. Have a good, solid
script to use for what is said. However, make sure that you also employ appropriate imagery within
the visual frame as well. The two should work together to reach the viewer's right and left sides of
their brain.
Put together some credits for your videos. You should give a title to your videos, list the names of the
people who appear in your videos or who helped you and of course give some details about the
products featured in the videos. Make sure you add a link to your main site and encourage viewers
to visit it for more information.
Product manufacturers or resellers should create videos showing how the product can be used in
alternative ways. For example, while duct tape is great for ducts, Duck Tape has created how-tos for
a million other projects, even how to create a wallet! This leads to amazing viral video success on
their part.
Video marketing can seem like a difficult nut to crack. It http://www.bradcallen.com/ is much easier
to do if you inject some humor into your videos. This will always entertain your viewers and keep
them coming back for more. Be careful with this strategy and show your videos to others before
publishing. You could end up not being funny and making your business look bad.
When you upload a video to YouTube, also upload it to Facebook, and vice versa. You should use the
embed code from Facebook on your site instead of YouTube as Facebook followers tend to be more
lucrative than YouTube followers, and you're working to build your brand with the video you post.
Before beginning any video, plan out what you are going to say to your viewers. Most video
marketers say that if you can develop your introduction and closing of a video, the rest of the video
will go smoothly. Begin any video by introducing yourself and your company. End each video with a

2. call to action to visit your website.
Your video marketing campaign will be successful if you remain consistent and creates new videos
regularly. You do not have to put hours into creating a weekly video; recording yourself talking in
front of a camera for ten minutes would make a good video update. Customers will subscribe to your
videos if you keep using this medium.
When you are using video marketing to promote your product or business it is important to have a
good title. The title will help to drive traffic to your site from search engine results. Keep it relevant
to what exactly you are promoting to ensure you drive the right kind of traffic to your site.
What are your customers asking? Do they want to know how to use your products? Would they like
to know how you create each item? To answer them, formulate a video which provides a 3-minute
peek into whatever it is they wish to know, you'll find they appreciate your efforts.
Hire a professional to handle the lighting. Shooting a video that looks professional can be difficult
without experience. If you want to give your viewers the best impression possible, you should hire
someone to guarantee that. If you cannot afford a professional, you may be able to hire a film
student who can meet your needs.
For those interested in video marketing, perhaps the most important tip is simply to make your first
video. People often get overwhelmed by the thought of creating a video, however the best way to
learn is to do it. Sure, your first few videos might not be as good as you'd like, but you'll see great
improvement with each one you put out.
If you are new to video marketing, then your first few videos should be shorter in length,
approximately two minutes long. The purpose of these videos is primarily for education purposes.
Once you become more comfortable posting videos, you can then increase the video length and try
some editing. However, when starting out, you need to first establish yourself as a knowledgeable
professional who knows what he/she is talking about.

3. A great tip for any business who is thinking about video marketing is to find someone who can
champion your company internally. Everyone has that one person who is always enthusiastic, and
this is the person you should be placing in front of the camera. Their enthusiasm and upbeat attitude
are sure to translate onto the video.
Create some thought-provoking videos to get viewers to react. You could end your videos by asking
questions or encouraging viewers to share their own stories and experiences with the products you
just demonstrated. Make your viewers feel valued by thanking them for their comments and
improving your videos in function of the feedback you get.
Check out the latest and greatest viral videos. Don't limit yourself to marketing campaigns, however.
Look for anything that has been shared and dissected rapidly, then try to determine what makes
each one so appealing. You may be able to identify an idea or style that you can use to create your
own video clips.
As was previously stated in the opening paragraph of this article, video marketing is a highly
effective way to improve your business. By properly implementing video marketing you are sure to
see an increase in profits. Apply everything that you've learned from this article and start making
big money today!