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BRISBANEDIGITAL
DEJAN SEO
DAN PETROVIC
$3000 - $3,000,000
6 LOKACIJA
5 GODINA
150+ KLIJENATA
60 LJUDI
Masine bez ljudi.
GOOGLE JE ALGORITAM
ELEMENTI STRANICE
Naslov Stranice
<title>SEO Srbija | Brisbane Digital</title>
Graf Linkova
Graf Drustva
Graf Znanja
Prometa dolazi
sa prve stranice
Googla.
90%
Prometa dobija
prvi Google
rezultat.
36%
INOVACIJA
ŠBBKBBšTA BI BILO KAD BI BILO?
Minimalan Trud, Maksimalni Rezultati
Donosenje Odluka
Reebok Insta Pump Fury
Vidjeno: 1200
Klikova: 120
Procenat Klikova: 10%
Prosecna Pozicija: 4.3
Cena: $200
Konverzija: 1%
Nike Air Max 2
Vidjeno : 600
Klikova: 120
Procenat Klikova: 20%
Prosecna Pozicija: 9.1
Cena: $200
Konverzija: 1%
Site Average
Minimalan Trud, Maksimalni Rezultati
Donosenje Odluka
Reebok Insta Pump Fury
Vidjeno: 1200
Klikova: 120
Procenat Klikova: 10%
Prosecna Pozicija: 4.3
Cena: $200
Konverzija: 1%
Site Average
Odstupanje od norme
Reebok Insta Pump Fury
Vidjeno: 1200
Klikova: 120
Procenat Klikova: 10%
Prosecna Pozicija: 4.3
Cena: $200
Konverzija: 1%
Minimalan Trud, Maksimalni Rezultati
Donosenje Odluka
Reebok Insta Pump Fury
Konkurentnost: 20
Klik Potencijal: 200+
Nike Air Max 2
Konkurentnost: 80
Klik Potencijal: 500+
Minimalan Trud, Maksimalni Rezultati
Donosenje Odluka
Lako Sortiranje
Jedan Broj
Reebok Insta Pump Fury
Potencijal Fraze: 40
WINNER
Nike Air Max 2
Potencijal Fraze: 25
LOSER
ScenarioTrenutno Stanje Financijska Slika Mera
KAKO IZGLEDA USPEH
KAKO IZGLEDA USPEH
KAKO IZGLEDA USPEH
KAKO IZGLEDA USPEH
1.2.3.
STRATEGIJA
OPTIMIZACIJA
KONVERZIJA
Porast kontakta
zahvaljujuci
inovativnom CTA
elementu.
700%
Kolaboracija
Integracija: SEO i Marketing
SEO
SUTRA.
Komunikacija Sa Googlom
John Mueller, Google, Switzerland
Buducnost optimizacije
podrazumeva kombinovanje
taktickog i strateskog pristupa.
Rezultat
Platforma
Istorija
Vreme
(QDF)
Kontekst
Uredjaj
Lokacija
Stroga Kontrola Kvaliteta Pretrage
Personalizacija i AutorRank
This is the path we’re
headed down:
A single unified,
beautiful product
across everything.
If you don’t get that, then
you should probably
work somewhere else.
Srbija.
• Nagli rast eCommerce-a
• Plodan teren, spreman za optimizaciju
• Lokalni talenti
CORPORATE
• Velika sansa za velika imena u Srbiji da
izjednace svoju online I offline poziciju na trzistu.
START-UP
• Sansa za dominaciju usko specijalizovanih
trzista, unikatnih ponuda i prodajnih modela.
• Inicijalna inekcija kapitala neophodna.
The
Beginning.
Bonus.
Eksperimenti.
Eksperimenti
© 2013 Dejan SEO - http://dejanseo.com.au/
Kidnapovanje Google Rezultata
http://dejanseo.com.au/hijacked/
© 2013 Dejan SEO - http://dejanseo.com.au/
http://dejanseo.com.au/hijacked/

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Brisbane Digital - Media presentation June 2013