The document discusses principles of web 2.0 and the importance of persistent IDs. It notes that web 1.0 was focused on navigation while web 2.0 focuses on resources and data. Some key principles of web 2.0 include that data is central, information should be connected in small pieces, and using persistent IDs to uniquely identify items. The document provides examples of how the BBC uses persistent IDs and open data standards for music artists and albums to improve discovery and allow other sites to link to their content.

1. Permanent IDs: or making good web 2.0 citizens Tom Scott Technical Team Leader, FM&T

2. Industry Context Principles and trends web 1.0 it’s all about the left hand nav

3. Industry Context Principles and trends

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10. Industry Context Principles and trends

11. Industry Context Principles and trends web 2.0 it’s all about the resource

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17. Industry Context Principles and trends Media

18. Industry Context Principles and trends Popularity

19. Industry Context Principles and trends Comments, Descriptions

20. Industry Context Principles and trends Related Media

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33. If you can’t point to it it’s not a web 2.0 citizen Industry Context Principles and trends

34. Interoperability Music

36. Interoperability Music This means when we talk about...

37. Interoperability Music KT Tunstall sessions

38. Interoperability Music KT Tunstall sessions

39. Interoperability Music KT Tunstall sessions

40. Interoperability Music KT Tunstall sessions

41. Interoperability Music ...we know it’s the same artist

42. Interoperability Music Anyone can use these IDs last.fm already are

43. Interoperability Programmes Programmes bbc.co.uk/programmes

44. Interoperability Programmes Programmes ontology bbc.co.uk/ontologies/programmes

45. Interoperability Programmes

46. Interoperability Programmes

48. Interoperability Programmes Pulling this together bbc.co.uk/music/artists/:id

49. Music Discovery on the BBC Artist Page

50. Music Discovery on the BBC Artist Page

51. Music Discovery on the BBC Artist Page

52. Music Discovery on the BBC Artist Page

53. Music Discovery on the BBC Artist Page

54. Music Discovery on the BBC Building the Web

55. Music Discovery on the BBC Building the Web