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Portfolio

1
Franz Seher
GENERAL

1. General

02
CAREER

2. Career

04
SKILL

3. Skills

10
PROJECT

4. Projects

13
INTEREST

5. Interests

26
General

2
GENERAL

“You never change things by fighting the
existing reality. To change something, build
a new model that makes the existing model
obsolete.”

CAREER

--Richard Buckminster Fuller

SKILL

PROJECT

INTEREST
A Short Story

3
GENERAL

1983
2009

I was born in Velden, Carinthia (Austria). Near my home town
I attended a local school. Later on in my education, I focused
primarily on information and commuication technologies and
economics (Business School Villach).

2008
2009

Due to an internship and diploma thesis in Munich at User Interface Design (UID) I came in touch with design and usability issues.

2009
2011

Fascinated and deeply interested about non-technical issues I
attended the master program Communication, Media and
Knowledge in Hagenberg (Upper Austria).
The personal goal was to broaden my profile in social sciences,
communication and organizational theories as well as (social)
media and design.

2010
2013

At this time, I started working as a User Interface Designer and
Usability Engineer for A1 that was one of our major clients at my
company Webdynamite IT Solutions GmbH.
I became aware of design-related problems in organizational
structures that were highly characterized by economic, political,
technological and social tensions.

2011
2013

Deepening my design expertise in a master thesis about
designing innovation with “Design Thinking” the idea was evolving that I’d like to learn more about the doing of design in the
physical world. As a result I applied for the international master
“Innovation and Product Management” getting more experience
in product development and industrial design projects.

Afterwards I studied Information Management with focus on
software, information and database systems in Graz.
CAREER

The work with clients and end consumers was a life-changing
experience to think in future projects beyond technical
requirements and constraints.

SKILL

PROJECT

INTEREST
4
GENERAL

Career
CAREER

“It is good to have an end to
journey toward; but it is the
journey that matters, in the end.”
―--- Ernest Hemingway

SKILL

PROJECT

INTEREST
5

Milestones
2000

2005

2010

2015

GENERAL

Education
FH Joanneum Graz
FH Oberösterreich Hagenberg
FH Oberösterreich Wels

CAREER

Jobs
Webdynamite IT Solutions gmbh
A1 Telekom Austria

SKILL

Internships
Waterworks Velden
User Interface Design Gmbh

Activities
Army

PROJECT
European Forum Alpbach

Voluntary Work
Carinthian Table Tennis Fed.
DSG Union Velden

INTEREST
TSU Wartberg/Aist
6
Webdynamite IT Solutions GmbH
address
web

GENERAL

Landstraße 49, 4020 Linz, Austria
http://www.webdynamite.com

contact

Dr. Rainer Lischka, lischka@webdynamite.com

position

User Interface Designer | Usability Engineer

description
highlight

Project work for client A1
Company health program including nutrition lectures, gym

CAREER

courses, stress management, sport activites, ...

SKILL

A1 Telekom Austria AG
address
web

Wegscheider Straße 124-126, 4060 Leonding, Austria
http://www.a1.net

contact

Marc Federspiel, marc.federspiel@a1telekom.at

position

User Interface Designer | Usability Engineer

description

Agile software development in SCRUM teams; front-end-development
with Java, Google Web Toolit, HTML, CSS; screen design with Adobe

PROJECT

Photoshop, mockups with Balsamiq
highlight

A1 Team Award in category “Simple” 2012

INTEREST
7
Fachhochschule Oberösterreich, Wels
organization
address
web

GENERAL

University of Applied Sciences Upper Austria, Wels
Stelzhamerstraße 23, 4600 Wels, Austria
http://www.fh-ooe.at/campus-wels

contact

Prof. (FH) DI Dr. Michael Rabl, sekretariat.ipm@fh-wels.at

position

Student

study

Innovation and Product Management

focus

Product Concept Design

highlight

CAREER

International flair with students from Bangladesh to the USA and
Belarus to the United Arab Emirates (UAE)

Fachhochschule Oberösterreich, Hagenberg
organization
address
web

SKILL

University of Applied Sciences Upper Austria, Hagenberg
Softwarepark 11, 4232 Hagenberg, Austria
http://www.fh-ooe.at/campus-hagenberg

contact

Prof. (FH) Mag. Dr. Josef Altmann, kwm@fh-hagenberg.at

position

Communication Knowledge Media, Master

study

Student

focus

Information Visualization, Design Thinking, Social Web &

PROJECT

Cultures, Interaction Design, Visual Communication
highlight

Projects and close contact with organizations as Deutsche
Telekom, SAP, Bayer, Ars Electronica Center, ...

INTEREST
8
Fachhochschule Joanneum, Graz
organization
address
web

GENERAL

University of Applied Sciences Joanneum, Graz
Alte Poststraße 147, 8020 Graz, Austria
http://www.fh-joanneum.at

contact

FH-Prof. Dipl.-Ing. Werner Fritz, ima@fh-joanneum.at

position

Student

study

Information Management

focus

Software-Engineering, database and information systems

highlight

Internship in Germany at User Interface Design

User Interface Design GmbH
address
web

CAREER

SKILL

Claudius-Keller-Straße 3c, 81669 München, Germany
http://www.uid.com

contact

Andreas Beu, info@uid.com

position

Trainee

focus

Usability-Tests and Focus Groups; Screen Design with HTML, CSS and
JavaScript; Wireframing in Visio; Prototyping in Adobe Flash

highlight

PROJECT

Diploma Thesis about the Usability of Rich Internet Application Patterns (e.g. Drag & Drop)

INTEREST
9
GENERAL

European Forum Alpbach
address
web

Franz-Josefs-Kai 13/10, 1010 Wien, Austria
http://www.alpbach.org

contact

Dr. Christoph Schmidinger, http://www.alpbach-ooe.org

position

Stipendiate (2010)

focus

Economic theory in crisis, Evolutionary theory

CAREER
highlight

See personal report on:
http://www.alpbach-ooe.org/erfahrungsberichte/Alpbach2010_Seher.
pdf

SKILL

PROJECT

INTEREST
10
GENERAL

CAREER

Skills
SKILL

“True happiness involves the full
use of one’s power and talents.”
--- John W. Gardner
PROJECT

INTEREST
11

Design & Engineering

GENERAL

Beginner

Advanced

Expert

User Interface Design
Industrial Design
Design Thinking
Human-Computer-Interaction (HCI)
Sketching

CAREER

Hardware Modelmaking
Prototyping
Information Visualization
Interaction Design
Adobe Photoshop
Adobe Indesign
Autodesk Alias (CAID)

SKILL

Usability
Bionics
Material Sciences
3d Printing / Rapid prototyping	
Reverse Engineering

PROJECT

XHTML
CSS
Unified Modelling Language (UML)
Structured Query Language (SQL)
Databases and Date Warehousing
Java, C#, Javascript, Actionscript

INTEREST
Soft Skills & Management

12
GENERAL

Beginner

Advanced

Expert

Interdisciplinarity
Quantitative Methods
Qualitative Methods
Scientific Writing
Empathy

CAREER

Creative & Conceptual Thinking
System & Lateral Thinking
Team Worker
Organizing & Leading
Rhetorics & Presentation
Flexibility & Reflective Faculty

SKILL

Innovation Management
Design-Driven Innovation
Radical Innovation (Blue Oceans)
Controlling & Accounting
Process Management
Project Management

PROJECT

Quality Management
Knowledge Management
Change management
Requirement Management
Customer Relationship Management
Marketing

INTEREST
13
GENERAL

CAREER

SKILL

Projects
PROJECT

“If you want something new,
you have to stop doing something old.”
--- Peter F. Drucker
INTEREST
Partners

14
GENERAL

CAREER

SKILL

PROJECT

INTEREST
2013

Solar Stealth Concept Car

15
GENERAL

CAREER

“Technology is one thing, the market is the
other thing, but design connects both of
them to a perfect unit.”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

SKILL

Implement

PROJECT

project title

Solar Stealth Concept Car “PHOTON”

assignment

Concept a solar car for the year 2025 that is based on four wheels
and 100% solar-driven power.

web
time frame
context
mode
responsibility
highlight

http://designbusters.wordpress.com/2013/10/01/solar-concept-car/
05/2013 to 06/2013
Semester project at University of Applied Sciences OÖ, Wels
Team work
Prototyping, 3D construction, modelling, presentation
Going through the entire design process with sketching on paper,
modelling in 3D-Software (Autodesk Alias), rendering models in Adobe
Photoshop and finally building a 1:6 scale model in clay.

INTEREST
2013

Responsive Design

16
GENERAL

CAREER

SKILL

“We should embrace the fact that the web
doesn’t have the same constraints
than paper!”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

Responsive Design

assignment

PROJECT

Varous projects around the topic of mobile websites and how to make
them responsive according to the screen resolution.

time frame
context
mode
responsibility
highlight

06/2013 to 11/2013
Projects with Fronius, Energie AG and Webdynamite
Individual Work & Team Work
Screen design, prototyping, presentation
Showing customers new ways of how to present information on their
company website.

INTEREST
2013

Urban Farm Concept

17
GENERAL

CAREER

SKILL

“The answer to the major challenges in the
world are innovation and design!”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

PROJECT
project title

Urban Farm Concept “I-M-FARMING”

assignment

Envision a future business strategy for agricultural products for the
company Einböck that is provider of argicultural machinery.

web

http://designbusters.wordpress.com/2013/09/30/the-urbanization-offarming/

time frame
context
mode
responsibility
highlight

03/2013 to 05/2013
Semester project at University of Applied Sciences OÖ, Wels
Team work
Project lead, ideation, sketching, prototyping, presentation
Going through the entire design process with sketching on paper,
design thinking methods, rendering models in Adobe Photoshop and
finally building a cardboard model.

INTEREST
2013

Solar Muscle Concept Car

18
GENERAL

CAREER

SKILL

“The paradox of american muscle cars and
solar mobility drives our creativity!”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

Solar Muscle Concept Car “COMODO”

assignment

PROJECT

Concept a solar car for the year 2025 that is based on four wheels
and 100% solar-driven power.

web
time frame
context
mode
responsibility
highlight

http://designbusters.wordpress.com/2013/10/01/solar-concept-car/
11/2012 to 01/2013
Semester project at University of Applied Sciences OÖ, Wels
Team work
Project lead, ideation, sketching, presentation
Going through the entire design process with sketching on paper,
modelling in 3D-Software (Autodesk Alias), rendering models in Adobe
Photoshop and finally building a 1:6 scale model in clay.

INTEREST
2012

Customer Cockpit

19
GENERAL

CAREER

SKILL

“Showing multiple customers and their data
in a meanigful and usable way
simulatenously was the biggest challenge!”
PROJECT
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

Customer Cockpit (CuCo)

assignment

Deliver a web application that enables a 360° on one or multiple customers to support sales staff of A1 shops.

time frame
context
mode
responsibility
highlight

06/2010 to 02/2012
Long-term project for A1 Customer Relationship Management (CRM)
Team work (SCRUM)
Design lead, conception and software development
A1 Team Award in Category “Simple” 2012

INTEREST
2012

Web Portal

20
GENERAL

CAREER

“Information overflow stresses people.
Good information architecture supports
people to focus on the important things.”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

SKILL

Implement

PROJECT

project title

Carinthian Table Tennis Web Portal

assignment

Concept and implement a clear, simple and appealing portal site that
integrates several, different subsystems.

web
time frame
context
mode
responsibility
highlight

http://www.kttv.at
12/2011 to 02/2012
Voluntary work for the Carinthian Table Tennis Federation (KTTV)
Single work
Design and Implementation with HTML, CSS
Use of my professional knowledge to support sports and table tennis
in general with voluntary work.

INTEREST
2011

Design Thinking Thesis

21
GENERAL

CAREER

SKILL

“How does design thinking influence the
organizations’ ability to innovate?”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

Design Thinking - Designing Innovation

assignment

PROJECT

Research about the influence of Design Thinking on the ability to
innovate in companies.

web
time frame
context
mode
highlight

http://designbusters.wordpress.com/designing-innovation.pdf
10/2010 to 06/2011
Master Thesis at University of Applied Sciences OÖ, Hagenberg
Pair work with individual focus
Interviews in Berlin, Leverkusen, Frankfurt, Mannheim, Luzern,
Innsbruck, Salzburg, Vienna and Linz at well-known universities,
companies and agencies.

INTEREST
2010

Message in a bottle

22
GENERAL

CAREER

“Exhibition design means more than just to
design an exhibiton, but to design the
dialogue between museum and the public.”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

SKILL

Implement

PROJECT

project title

Message in a bottle

assignment

Concept and prototype how the Ars Electronica Center (AEC) can link
the public exchange of ideas with their educational mandate.

time frame
context
mode
responsibility

02/2010 to 06/2010
Project at University of Applied Sciences OÖ, Hagenberg
Team work
Team lead, expert interviews and focus groups, ideation and prototyping, evaluation with feedback interviews and questionnaires

highlight

Possibility to test a prototype in real life (AEC museum) and gain valuable experiences in the field.

INTEREST
2009

Thermostat Concept

23
GENERAL

CAREER

“Interface and interaction design are
mighty tools to break the wall between user
and machine.”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

PROJECT

Thermostat concept for Vaillant

assignment

SKILL

Concept and implement a thermostat interaction logic that enables
simple and intuitive use of the target group.

time frame
context
mode
responsibility

12/2008 to 01/2009
Internship at User Interface Design GmbH (UID)
Individual work, supported by a graphics designer
Implementation of interaction logic in Adobe Flash and ActionScript 3,
partly graphic design of visual components

highlight

First work within a virtual team with graphic designers, translaters (for
localization) and testers.

INTEREST
2009

Comfort Weighing Scale

24
GENERAL

CAREER

SKILL

“Creativity in design is an individual
phenenomen, but not before group
dynamics unleash its full potential.”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

Comfort Weighing Scale

assignment

PROJECT

Concept a weighing scale that differs from standard models on the
market.

time frame
context
mode
responsibility

01/2009 to 02/2009
Internship at User Interface Design GmbH (UID)
Team work
Concept and implement a workshop with various creativity techniques to kick-off a product development project.

highlight

Work with experts from different fields in one project.

INTEREST
2009

Domestic Applications

25
GENERAL

CAREER

“There is a difference what you assume as a
designer and what the users do with your
design. This difference can be made visible
by an usability test.”
Understand

Observe

Synthesize

Ideate

Prototype

Evaluate

Implement

project title

PROJECT

Miele Domestic Applications

assignment

SKILL

Testing of various domestic applications if they are usable (Usability
Testing) for specified target groups (silver ager).

time frame
context
mode
responsibility

11/2008 to 12/2008
Internship at User Interface Design GmbH (UID)
Team work
Individual expert review of products and assistance in usability testing and interviews.

highlight

Close contact with target groups and learn to know their needs.

INTEREST
26
“Only cause of the extreme the
world has its value, only cause
of the average it has continuity.”

GENERAL

---- Paul Valéry
CAREER

SKILL

PROJECT

Interests
INTEREST

Linz, 16/02/13
CV.Portfolio
Franz Seher
27
GENERAL

EXPERIENCE
CAREER

LIMITS
SKILL

PERSISTANCE
PROJECT

TEAM WORK
INTEREST

Linz, 16/02/13
CV.Portfolio
Franz Seher
2
8
“Don’t cry because it’s over,
smile because it happened.”

GENERAL

--- Dr. Seuss

CAREER

SKILL

PROJECT

name

Franz Seher

street

Heindlstraße 23/6

zip code / place
phone

4040 Linz
+43 (0) 650 42 00 304

mail

seher.franz@gmail.com

blog

http://designbusters.wordpress.com

INTEREST

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Portfolio Franz Seher

  • 1. Portfolio 1 Franz Seher GENERAL 1. General 02 CAREER 2. Career 04 SKILL 3. Skills 10 PROJECT 4. Projects 13 INTEREST 5. Interests 26
  • 2. General 2 GENERAL “You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” CAREER --Richard Buckminster Fuller SKILL PROJECT INTEREST
  • 3. A Short Story 3 GENERAL 1983 2009 I was born in Velden, Carinthia (Austria). Near my home town I attended a local school. Later on in my education, I focused primarily on information and commuication technologies and economics (Business School Villach). 2008 2009 Due to an internship and diploma thesis in Munich at User Interface Design (UID) I came in touch with design and usability issues. 2009 2011 Fascinated and deeply interested about non-technical issues I attended the master program Communication, Media and Knowledge in Hagenberg (Upper Austria). The personal goal was to broaden my profile in social sciences, communication and organizational theories as well as (social) media and design. 2010 2013 At this time, I started working as a User Interface Designer and Usability Engineer for A1 that was one of our major clients at my company Webdynamite IT Solutions GmbH. I became aware of design-related problems in organizational structures that were highly characterized by economic, political, technological and social tensions. 2011 2013 Deepening my design expertise in a master thesis about designing innovation with “Design Thinking” the idea was evolving that I’d like to learn more about the doing of design in the physical world. As a result I applied for the international master “Innovation and Product Management” getting more experience in product development and industrial design projects. Afterwards I studied Information Management with focus on software, information and database systems in Graz. CAREER The work with clients and end consumers was a life-changing experience to think in future projects beyond technical requirements and constraints. SKILL PROJECT INTEREST
  • 4. 4 GENERAL Career CAREER “It is good to have an end to journey toward; but it is the journey that matters, in the end.” ―--- Ernest Hemingway SKILL PROJECT INTEREST
  • 5. 5 Milestones 2000 2005 2010 2015 GENERAL Education FH Joanneum Graz FH Oberösterreich Hagenberg FH Oberösterreich Wels CAREER Jobs Webdynamite IT Solutions gmbh A1 Telekom Austria SKILL Internships Waterworks Velden User Interface Design Gmbh Activities Army PROJECT European Forum Alpbach Voluntary Work Carinthian Table Tennis Fed. DSG Union Velden INTEREST TSU Wartberg/Aist
  • 6. 6 Webdynamite IT Solutions GmbH address web GENERAL Landstraße 49, 4020 Linz, Austria http://www.webdynamite.com contact Dr. Rainer Lischka, lischka@webdynamite.com position User Interface Designer | Usability Engineer description highlight Project work for client A1 Company health program including nutrition lectures, gym CAREER courses, stress management, sport activites, ... SKILL A1 Telekom Austria AG address web Wegscheider Straße 124-126, 4060 Leonding, Austria http://www.a1.net contact Marc Federspiel, marc.federspiel@a1telekom.at position User Interface Designer | Usability Engineer description Agile software development in SCRUM teams; front-end-development with Java, Google Web Toolit, HTML, CSS; screen design with Adobe PROJECT Photoshop, mockups with Balsamiq highlight A1 Team Award in category “Simple” 2012 INTEREST
  • 7. 7 Fachhochschule Oberösterreich, Wels organization address web GENERAL University of Applied Sciences Upper Austria, Wels Stelzhamerstraße 23, 4600 Wels, Austria http://www.fh-ooe.at/campus-wels contact Prof. (FH) DI Dr. Michael Rabl, sekretariat.ipm@fh-wels.at position Student study Innovation and Product Management focus Product Concept Design highlight CAREER International flair with students from Bangladesh to the USA and Belarus to the United Arab Emirates (UAE) Fachhochschule Oberösterreich, Hagenberg organization address web SKILL University of Applied Sciences Upper Austria, Hagenberg Softwarepark 11, 4232 Hagenberg, Austria http://www.fh-ooe.at/campus-hagenberg contact Prof. (FH) Mag. Dr. Josef Altmann, kwm@fh-hagenberg.at position Communication Knowledge Media, Master study Student focus Information Visualization, Design Thinking, Social Web & PROJECT Cultures, Interaction Design, Visual Communication highlight Projects and close contact with organizations as Deutsche Telekom, SAP, Bayer, Ars Electronica Center, ... INTEREST
  • 8. 8 Fachhochschule Joanneum, Graz organization address web GENERAL University of Applied Sciences Joanneum, Graz Alte Poststraße 147, 8020 Graz, Austria http://www.fh-joanneum.at contact FH-Prof. Dipl.-Ing. Werner Fritz, ima@fh-joanneum.at position Student study Information Management focus Software-Engineering, database and information systems highlight Internship in Germany at User Interface Design User Interface Design GmbH address web CAREER SKILL Claudius-Keller-Straße 3c, 81669 München, Germany http://www.uid.com contact Andreas Beu, info@uid.com position Trainee focus Usability-Tests and Focus Groups; Screen Design with HTML, CSS and JavaScript; Wireframing in Visio; Prototyping in Adobe Flash highlight PROJECT Diploma Thesis about the Usability of Rich Internet Application Patterns (e.g. Drag & Drop) INTEREST
  • 9. 9 GENERAL European Forum Alpbach address web Franz-Josefs-Kai 13/10, 1010 Wien, Austria http://www.alpbach.org contact Dr. Christoph Schmidinger, http://www.alpbach-ooe.org position Stipendiate (2010) focus Economic theory in crisis, Evolutionary theory CAREER highlight See personal report on: http://www.alpbach-ooe.org/erfahrungsberichte/Alpbach2010_Seher. pdf SKILL PROJECT INTEREST
  • 10. 10 GENERAL CAREER Skills SKILL “True happiness involves the full use of one’s power and talents.” --- John W. Gardner PROJECT INTEREST
  • 11. 11 Design & Engineering GENERAL Beginner Advanced Expert User Interface Design Industrial Design Design Thinking Human-Computer-Interaction (HCI) Sketching CAREER Hardware Modelmaking Prototyping Information Visualization Interaction Design Adobe Photoshop Adobe Indesign Autodesk Alias (CAID) SKILL Usability Bionics Material Sciences 3d Printing / Rapid prototyping Reverse Engineering PROJECT XHTML CSS Unified Modelling Language (UML) Structured Query Language (SQL) Databases and Date Warehousing Java, C#, Javascript, Actionscript INTEREST
  • 12. Soft Skills & Management 12 GENERAL Beginner Advanced Expert Interdisciplinarity Quantitative Methods Qualitative Methods Scientific Writing Empathy CAREER Creative & Conceptual Thinking System & Lateral Thinking Team Worker Organizing & Leading Rhetorics & Presentation Flexibility & Reflective Faculty SKILL Innovation Management Design-Driven Innovation Radical Innovation (Blue Oceans) Controlling & Accounting Process Management Project Management PROJECT Quality Management Knowledge Management Change management Requirement Management Customer Relationship Management Marketing INTEREST
  • 13. 13 GENERAL CAREER SKILL Projects PROJECT “If you want something new, you have to stop doing something old.” --- Peter F. Drucker INTEREST
  • 15. 2013 Solar Stealth Concept Car 15 GENERAL CAREER “Technology is one thing, the market is the other thing, but design connects both of them to a perfect unit.” Understand Observe Synthesize Ideate Prototype Evaluate SKILL Implement PROJECT project title Solar Stealth Concept Car “PHOTON” assignment Concept a solar car for the year 2025 that is based on four wheels and 100% solar-driven power. web time frame context mode responsibility highlight http://designbusters.wordpress.com/2013/10/01/solar-concept-car/ 05/2013 to 06/2013 Semester project at University of Applied Sciences OÖ, Wels Team work Prototyping, 3D construction, modelling, presentation Going through the entire design process with sketching on paper, modelling in 3D-Software (Autodesk Alias), rendering models in Adobe Photoshop and finally building a 1:6 scale model in clay. INTEREST
  • 16. 2013 Responsive Design 16 GENERAL CAREER SKILL “We should embrace the fact that the web doesn’t have the same constraints than paper!” Understand Observe Synthesize Ideate Prototype Evaluate Implement project title Responsive Design assignment PROJECT Varous projects around the topic of mobile websites and how to make them responsive according to the screen resolution. time frame context mode responsibility highlight 06/2013 to 11/2013 Projects with Fronius, Energie AG and Webdynamite Individual Work & Team Work Screen design, prototyping, presentation Showing customers new ways of how to present information on their company website. INTEREST
  • 17. 2013 Urban Farm Concept 17 GENERAL CAREER SKILL “The answer to the major challenges in the world are innovation and design!” Understand Observe Synthesize Ideate Prototype Evaluate Implement PROJECT project title Urban Farm Concept “I-M-FARMING” assignment Envision a future business strategy for agricultural products for the company Einböck that is provider of argicultural machinery. web http://designbusters.wordpress.com/2013/09/30/the-urbanization-offarming/ time frame context mode responsibility highlight 03/2013 to 05/2013 Semester project at University of Applied Sciences OÖ, Wels Team work Project lead, ideation, sketching, prototyping, presentation Going through the entire design process with sketching on paper, design thinking methods, rendering models in Adobe Photoshop and finally building a cardboard model. INTEREST
  • 18. 2013 Solar Muscle Concept Car 18 GENERAL CAREER SKILL “The paradox of american muscle cars and solar mobility drives our creativity!” Understand Observe Synthesize Ideate Prototype Evaluate Implement project title Solar Muscle Concept Car “COMODO” assignment PROJECT Concept a solar car for the year 2025 that is based on four wheels and 100% solar-driven power. web time frame context mode responsibility highlight http://designbusters.wordpress.com/2013/10/01/solar-concept-car/ 11/2012 to 01/2013 Semester project at University of Applied Sciences OÖ, Wels Team work Project lead, ideation, sketching, presentation Going through the entire design process with sketching on paper, modelling in 3D-Software (Autodesk Alias), rendering models in Adobe Photoshop and finally building a 1:6 scale model in clay. INTEREST
  • 19. 2012 Customer Cockpit 19 GENERAL CAREER SKILL “Showing multiple customers and their data in a meanigful and usable way simulatenously was the biggest challenge!” PROJECT Understand Observe Synthesize Ideate Prototype Evaluate Implement project title Customer Cockpit (CuCo) assignment Deliver a web application that enables a 360° on one or multiple customers to support sales staff of A1 shops. time frame context mode responsibility highlight 06/2010 to 02/2012 Long-term project for A1 Customer Relationship Management (CRM) Team work (SCRUM) Design lead, conception and software development A1 Team Award in Category “Simple” 2012 INTEREST
  • 20. 2012 Web Portal 20 GENERAL CAREER “Information overflow stresses people. Good information architecture supports people to focus on the important things.” Understand Observe Synthesize Ideate Prototype Evaluate SKILL Implement PROJECT project title Carinthian Table Tennis Web Portal assignment Concept and implement a clear, simple and appealing portal site that integrates several, different subsystems. web time frame context mode responsibility highlight http://www.kttv.at 12/2011 to 02/2012 Voluntary work for the Carinthian Table Tennis Federation (KTTV) Single work Design and Implementation with HTML, CSS Use of my professional knowledge to support sports and table tennis in general with voluntary work. INTEREST
  • 21. 2011 Design Thinking Thesis 21 GENERAL CAREER SKILL “How does design thinking influence the organizations’ ability to innovate?” Understand Observe Synthesize Ideate Prototype Evaluate Implement project title Design Thinking - Designing Innovation assignment PROJECT Research about the influence of Design Thinking on the ability to innovate in companies. web time frame context mode highlight http://designbusters.wordpress.com/designing-innovation.pdf 10/2010 to 06/2011 Master Thesis at University of Applied Sciences OÖ, Hagenberg Pair work with individual focus Interviews in Berlin, Leverkusen, Frankfurt, Mannheim, Luzern, Innsbruck, Salzburg, Vienna and Linz at well-known universities, companies and agencies. INTEREST
  • 22. 2010 Message in a bottle 22 GENERAL CAREER “Exhibition design means more than just to design an exhibiton, but to design the dialogue between museum and the public.” Understand Observe Synthesize Ideate Prototype Evaluate SKILL Implement PROJECT project title Message in a bottle assignment Concept and prototype how the Ars Electronica Center (AEC) can link the public exchange of ideas with their educational mandate. time frame context mode responsibility 02/2010 to 06/2010 Project at University of Applied Sciences OÖ, Hagenberg Team work Team lead, expert interviews and focus groups, ideation and prototyping, evaluation with feedback interviews and questionnaires highlight Possibility to test a prototype in real life (AEC museum) and gain valuable experiences in the field. INTEREST
  • 23. 2009 Thermostat Concept 23 GENERAL CAREER “Interface and interaction design are mighty tools to break the wall between user and machine.” Understand Observe Synthesize Ideate Prototype Evaluate Implement project title PROJECT Thermostat concept for Vaillant assignment SKILL Concept and implement a thermostat interaction logic that enables simple and intuitive use of the target group. time frame context mode responsibility 12/2008 to 01/2009 Internship at User Interface Design GmbH (UID) Individual work, supported by a graphics designer Implementation of interaction logic in Adobe Flash and ActionScript 3, partly graphic design of visual components highlight First work within a virtual team with graphic designers, translaters (for localization) and testers. INTEREST
  • 24. 2009 Comfort Weighing Scale 24 GENERAL CAREER SKILL “Creativity in design is an individual phenenomen, but not before group dynamics unleash its full potential.” Understand Observe Synthesize Ideate Prototype Evaluate Implement project title Comfort Weighing Scale assignment PROJECT Concept a weighing scale that differs from standard models on the market. time frame context mode responsibility 01/2009 to 02/2009 Internship at User Interface Design GmbH (UID) Team work Concept and implement a workshop with various creativity techniques to kick-off a product development project. highlight Work with experts from different fields in one project. INTEREST
  • 25. 2009 Domestic Applications 25 GENERAL CAREER “There is a difference what you assume as a designer and what the users do with your design. This difference can be made visible by an usability test.” Understand Observe Synthesize Ideate Prototype Evaluate Implement project title PROJECT Miele Domestic Applications assignment SKILL Testing of various domestic applications if they are usable (Usability Testing) for specified target groups (silver ager). time frame context mode responsibility 11/2008 to 12/2008 Internship at User Interface Design GmbH (UID) Team work Individual expert review of products and assistance in usability testing and interviews. highlight Close contact with target groups and learn to know their needs. INTEREST
  • 26. 26 “Only cause of the extreme the world has its value, only cause of the average it has continuity.” GENERAL ---- Paul Valéry CAREER SKILL PROJECT Interests INTEREST Linz, 16/02/13 CV.Portfolio Franz Seher
  • 28. 2 8 “Don’t cry because it’s over, smile because it happened.” GENERAL --- Dr. Seuss CAREER SKILL PROJECT name Franz Seher street Heindlstraße 23/6 zip code / place phone 4040 Linz +43 (0) 650 42 00 304 mail seher.franz@gmail.com blog http://designbusters.wordpress.com INTEREST