Iain Moore, Carletti

1. It’s all about taste!
Iain Moore
Carletti A/S

2. Taste and cultural expectations

3. Taste and cultural expectations
natural
salty
sweet

4. Taste and cultural expectations

5. Taste and age
?

6. New tastes?

7. Adult candy
• Layers - liquorice, or nuts, or fruit gelée
coated with chocolate and soft/hard
sugar layers
• Premium chocolate - high cocoa%, single origin
• Dried fruit - freeze-dried whole fruit
• Ginger - fresh, candied, pickled
• Turmeric - the new chili?
• Tea - healthy but indulgent?
• Nordic flavours - rhubarb?, pear?, skyr?

8. Kids’ candy
• Real fruit
– not just sugar and a flavouring
– apple, berries, elderflower
– if it works in beverages, it’ll work in candy
• Sour
– sour sugar coatings
– sour fruits (lime, kiwi, lemon?, cranberry)
• Cooked
– enhanced sweetness
– toasted marshmallow
– dulce de leche