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A Complete Guide to Market Mobile
    Application on Social media



                By
            Dheeraj Gopa
Top Social Media Platforms
•   FaceBook
•   Twitter
•   Youtube
•   Linkedin
•   Pinterest
Mobile App Marketing on FaceBook:
       Pre-Launch Strategy
Creating a page by choosing the
suitable segment for the application
Choose the most appropriate
   category for your app
Try uploading tailored graphics on
 profile picture and cover photo
Let your target users know about the
                  app
• By Facebook ads
• By Promoted posts
Talk about your app on similar interest
           facebook pages
• For instance, if your app
  is related to health and
  fitness go to similar
  pages and talk about
  your app.
Mobile App Marketing on
FaceBook: Post-Launch Strategy
Ways to engage users on FaceBook
• By conducting contests
• Free give away of codes
Ways Keep your users updated
•   With all related news (Daily basis)
•   With all related articles (Weekly basis)
•   With app reviews (monthly basis)
•   With new versions of the app (On release)
Mobile App Marketing on Twitter
Create Twitter Page for your app
Tools To Find Potential Users for your
              application
• With Twitter search (search.twitter.com)
• With Follower wonk
Ways to Promote Your App with
              Twitter Ads
Promote Your tweet or page
Mobile App marketing on
        Youtube
Ways to Promote your App on Youtube
• Create a channel for the app
• Upload all the videos related to the app that
  includes trailers, demo and video review
• Optimize the description of the videos with all
  possible keywords and web links ( Facebook
  page, Twitter page and iTunes or Google play
  links)
Ways to engage users on Youtube
• Post app video link in all the possible social
  media platforms.
• Request users to subscribe for further
  updates.
• Respond to comments asap
Other Video platforms You Can Use to
      Get Maximum Exposure
•   Vimeo           •   Break.com
•   NetFlix         •   TV.com
•   Hulu            •   Veoh
•   Daily motion    •   Ustream
•   Metacafe        •   Video bash
•   My Space        •   OV guide
•   Yahoo! screen   •   Vevo
Mobile App Marketing on
        Linkedin
Way to Promote Your App on Linkedin
• Join groups on Linkedin
• Connect with people/companies you are
  interested in
• Try using Linkedin Partner Message to engage
  more users
Mobile App Marketing on
       Pinterest
Ways to Promote Your App on
               Pinterest
• Create a profile for the app
• Pin all the possible screenshots and videos of
  the app and let users know about the app
Thank You


For more tips on mobile app marketing please visit
 http://mobileapplicationmarketing.blogspot.in/

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A Complete Guide to Market Mobile Application on Social media

  • 1. A Complete Guide to Market Mobile Application on Social media By Dheeraj Gopa
  • 2. Top Social Media Platforms • FaceBook • Twitter • Youtube • Linkedin • Pinterest
  • 3. Mobile App Marketing on FaceBook: Pre-Launch Strategy
  • 4. Creating a page by choosing the suitable segment for the application
  • 5. Choose the most appropriate category for your app
  • 6. Try uploading tailored graphics on profile picture and cover photo
  • 7. Let your target users know about the app • By Facebook ads
  • 9. Talk about your app on similar interest facebook pages • For instance, if your app is related to health and fitness go to similar pages and talk about your app.
  • 10. Mobile App Marketing on FaceBook: Post-Launch Strategy
  • 11. Ways to engage users on FaceBook • By conducting contests
  • 12. • Free give away of codes
  • 13. Ways Keep your users updated • With all related news (Daily basis) • With all related articles (Weekly basis) • With app reviews (monthly basis) • With new versions of the app (On release)
  • 14. Mobile App Marketing on Twitter
  • 15. Create Twitter Page for your app
  • 16. Tools To Find Potential Users for your application • With Twitter search (search.twitter.com)
  • 18. Ways to Promote Your App with Twitter Ads Promote Your tweet or page
  • 19. Mobile App marketing on Youtube
  • 20. Ways to Promote your App on Youtube • Create a channel for the app • Upload all the videos related to the app that includes trailers, demo and video review • Optimize the description of the videos with all possible keywords and web links ( Facebook page, Twitter page and iTunes or Google play links)
  • 21. Ways to engage users on Youtube • Post app video link in all the possible social media platforms. • Request users to subscribe for further updates. • Respond to comments asap
  • 22. Other Video platforms You Can Use to Get Maximum Exposure • Vimeo • Break.com • NetFlix • TV.com • Hulu • Veoh • Daily motion • Ustream • Metacafe • Video bash • My Space • OV guide • Yahoo! screen • Vevo
  • 23. Mobile App Marketing on Linkedin
  • 24. Way to Promote Your App on Linkedin • Join groups on Linkedin • Connect with people/companies you are interested in • Try using Linkedin Partner Message to engage more users
  • 25. Mobile App Marketing on Pinterest
  • 26. Ways to Promote Your App on Pinterest • Create a profile for the app • Pin all the possible screenshots and videos of the app and let users know about the app
  • 27. Thank You For more tips on mobile app marketing please visit http://mobileapplicationmarketing.blogspot.in/