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Why In-Feed Mobile Video
Ads Are the Next Big Thing
Nikao Yang, SVP Business Development,
Monetization, & Marketing!
@nikao!
!
David Kurtz, Chief Product Officer!
@daveyk39
Monetization of feed-based content
is challenging1
2
3
When users see ads, they prefer to
see high quality video advertising
Native, in-feed video ads = better,
fewer ads & better user experience
THANK YOU

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Tech Talk with AdColony: Why In-Feed Mobile Video Ads Are the Next Big Thing

  • 1. Why In-Feed Mobile Video Ads Are the Next Big Thing Nikao Yang, SVP Business Development, Monetization, & Marketing! @nikao! ! David Kurtz, Chief Product Officer! @daveyk39
  • 2. Monetization of feed-based content is challenging1 2 3 When users see ads, they prefer to see high quality video advertising Native, in-feed video ads = better, fewer ads & better user experience
  • 3.