Contenu connexe Similaire à Facebook Marketing for Customer Acquisition (20) Plus de Digital Vidya (20) Facebook Marketing for Customer Acquisition1. Click to edit Master text styles
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Customer Acquisition
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2. Today’s Session
■ Opportunity of Facebook ______
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□ Pages
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□ Ads
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■ Leveraging Facebook Advertising
■ Invite for our upcoming Trainings
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Why Facebook Marketing?
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“Only 20% of marketing budgets
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are typically spent on retention.
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revenues comes from existing
customers.”
Source: Flip the Funnel
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5. Customer Acquisition
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Time Has Not Changed
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7. You are a
You are a Brand! You
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Professional! You
are a ____ ______
Click to edit Master textFacebook
don’t have an a Blog?
You don’t have Email?
don’t
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8. # of Fans: Currency for Success!
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9. Quiz Time!
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10. Facebook Edge Rank
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11. 25% Revenue through Facebook
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12. 25% Online Revenue through Facebook
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13. Over 20% All Sales through Facebook
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14. INR 1.5 Million Revenue/Month
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15. 30x ROI on FB Ads: 10k+ Tickets Sold
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16. Apps + Contest
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Open Graph Applications
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22. Dailymotion
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Click 2__ ____ 9 Millions ______
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People added
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Timeline
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■ 6 Million
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everyday
■ 2 Million Stories Published
back on Facebook
everyday!
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Facebook Advertising
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24. Facebook Ads
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Promote
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Facebook Page, event or
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Your Ad
FB User
To your Website for Lead
Generation & Sales
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25. Optimizing Ads for Success!
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Advertiser A Advertiser B
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Third level Clicks
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Fourth level (Rs)
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Yield (Rs) 20 25
CTR (%) 2 5
CTR is the Key | 0.1% is Good CTR
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27. Instructor-led, Online Course
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http://www.42inception.com/trainings
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28. Thank You!
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Training Delhi Mumbai Bangalore
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Nov 20-21 Dec 4-5 Dec 18-19
____ _____ Marketing
Social Media
Fifth level
Advanced Facebook Marketing Online (Nov 24 - Dec 22)
Special 15% Off (till Nov 9th): ‘15web’
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