3. TM
NETWORK
Message is broadcast – and
tracked –through thousands of
global and niche sites dedicated
to resort & lodge travel deals.
get vertical. go local.
7. TM
LANDING PAGE
A complete property profile
Property photos and
Clickable categories high-quality video
detail property’s features Booking requests
and points of difference by event type
Property’s deals
Separate links for and special offers
website visits &
reservation requests
get vertical. go local.
8. TM
THREE WAYS TO CONTACT THE PROPERTY DIRECT
Telephone tracking number
E-mail RFP
for groups
Visit Website link
get vertical. go local.
9. TM
TRACKING
Impressions, web site visits, email inquiries, and phone calls for transient & group business.
32868 2152 22 112
get vertical. go local.
10. TM
GROUP RFP
Number of
Event type attendees Rooms
Inquiry date requested
Customer & organization names
get vertical. go local.
11. TM
CALL RECORDING
Records calls in mp3 format, allowing users to listen to the content of each call.
Oct 2, 2008 8:39:39 570.489.8586
Unreviewed
0:59 Dallas, PA
get vertical. go local.
12. TM
DYNAMICALLY CHANGING PHONE NUMBERS
Client website (notice the standard resort 1-800 contact number)
get vertical. go local.
13. TM
DYNAMICALLY CHANGING PHONE NUMBERS
Each online tracking number automatically transfers to your site from your
advertisements for complete data on call lead generation.
800 Tracking Technology & Dynamic 800 Technology Example
(Notice the 866 number)
get vertical. go local.
14. TM
Notice the same 866 ResortsandLodges.com® tracking number
get vertical. go local.
15. TM
VIDEO NETWORK
Optimized page titles
& descriptions Playlists for maximum
page popularity
Reviews & rates
Multiple video channels
get vertical. go local.
16. TM
TOP 10 AD PLACEMENT
Additional placement
and articles property
specific to the top
10’s by region
Contextual ad placement
best deals & regional travel
deals on article pages
get vertical. go local.
17. TM
TRAVEL GUIDE
Regional “Stay Here” banners
highlight premiere properties
Property text ads appear within
relevant content about the region
get vertical. go local.
18. TM
GOOGLE ANALYTICS
Google Analytics tools allow us to show detailed revenue figures including
number of transactions, number of purchased products and much more.
Conversion Rate
Visitors Profile
Avg. Order Value
Traffic Sources
Top Revenue Sources
get vertical. go local.
19. TM
PHONALYTICS DASHBOARD
Connectivity
lost & repeat calls
Quick comparison
of call performance
get vertical. go local.
20. TM
ONLINE RFP AND BOOKING REPORTS BY GOOGLE
Through accurate, detailed reports, you can analyze your guests’ bookings using
Google Analytics together with your online reservation system.
get vertical. go local.
