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Dela Quist: CEO Alchemy Worx
How Good Do We think We Are?
What Is Holding Us Back?
How Happy Are We With Our Efforts?
With Very Little Marketing Resource
Bread & Butter Programs Work
ROI Is For The Show
                        (But Numbers Are For The Dough)

•A 100g potato with skin
has 535 mcg of potassium

• % of potassium in the
skin is about 7%

• % of potassium in the
skin is about 0.39%

• The skin has a much
higher % of potassium.

• But there is actually more
potassium in the flesh –
391 mcg in the potato v
144 mcg in the skin


  Sourced from the Silverpop blog
The Basics Still Driving Revenue
Life Cycle Marketing Programmes Deliver Too
End Of The Fear?
A Look To The Future




http://www.youtube.com/watch?v=EC5sbdvnvQM&feature=youtu.be

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