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Capitalizing on Social Media and Other Effective Strategies Mike Lawson DML Communications
What is Social Media? ,[object Object],[object Object],[object Object],[object Object]
Why Social Media? ,[object Object],[object Object],[object Object],[object Object]
The Tools
The Channels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Verity Credit Union ,[object Object],[object Object]
Verity Credit Union ,[object Object],[object Object]
Microblogs ,[object Object],[object Object]
Microblogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
9 Twitter “Do’s” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What people look for in a Tweet… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Vantage Uses Twitter ,[object Object]
Fun Twitter Site
Social Network ,[object Object],[object Object],[object Object],[object Object]
Facebook Users: Age Group
Facebook Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Podcasts/Vcasts (video) Online audio and video are hot!
Podcasts/Vcasts (video) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evangelical Christian CU ,[object Object],[object Object]
Vancity -  Canada’s Largest CU ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Tracking Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Wrap-Up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Effective Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object]
Press Releases ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Articles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Newsletters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Website ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Email ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Putting All Together ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tracking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Messaging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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