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9    WAYS TO RECOGNIZE

MOTIVATION WAVES:
WHEN ARE PEOPLE MOTIVATED ENOUGH TO WALK FOR 30 MINUTES?




DAVID NGO
OCTOBER 22, 2012
1 ALREADY A HABIT
  IF WE’RE USED TO WALKING,
  WE’LL WALK. (OBVIOUS, NON-OBVIOUS INSIGHT?) :)


  MESSING UP OUR EXERCISE ROUTINE

  MESSING UP BALANCED MEALS

  NOT WALKING WITH FAMILY AFTER DINNER
2   AUTHORITY / FRIEND REQUESTS


    IF OUR FRIENDS OR BOSSES ASK,
    WE’LL WALK.

    INTIMATE PEOPLE (I.E. GIRLFRIENDS)

    BOSSES/TEACHERS/COPS/AUTHORITY FIGURES

    FRIENDS/FAMILY

    PEOPLE WE LIKE
3   SURVIVAL


    IF WE MUST HAVE SOMETHING,
    WE’LL WALK.

    LOST

    HUNGER/THIRST

    APPLE PRODUCTS :)
4   SOCIAL NORMS


    IF IT’S CONVENTIONAL TO WALK IN THE CONTEXT,
    WE’LL WALK.

    IN A PARK

    WALKING EVENTS (WALK 4 CANCER)

    IN A CITY
5   RARE ENVIRONMENT/WEATHER


    IF WE’RE EXPERIENCING SOMETHING RARE,
    WE’LL WALK.

    ON VACATION (I.E., STREETS OF PARIS, FRANCE)

    BEAUTIFUL WEATHER (STANFORD WEATHER)

    DISNEY WORLD

    RAIN (TO AVOID, OR TO RELISH IT)
6   PROLONGED INACTIVITY


    IF WE’VE BEEN INACTIVE FOR A LONG TIME,
    WE’LL WALK.

    SITTING AT A DESK ALL DAY LONG

    LONG PLANE RIDE

    SLEEPING 12+ HRS AFTER AN ALL NIGHTER
7   EXTREME EMOTIONS


    IF WE’RE FEELING SUPER EXCITED, ANGRY, OR SCARED,
    WE’LL WALK.

    EXCITEMENT - GOTTA GET OUT!

    ANGER

    FEAR (SCARY MOVIE)
8   SELF-REFLECTION/REALIZATION


    IF WE REALIZE IN AN EPIPHANY THAT WE NEED TO WALK,
    WE’LL WALK.

    LOOKING IN OWN MIRROR

    ACCEPTING OTHER PEOPLE’S FEEDBACK

    WALKING HELPS ME DESTRESS
9   IMAGINARY JUDGEMENT


    IF WE COMPARE OURSELVES TO OTHERS OR HAVE AN UPCOMING
    PUBLIC EVENT THAT REQUIRES WALKING,
    WE’LL WALK.
    LOOKING AT CELEBRITIES ON T.V./ MOVIES

    PREPARING FOR A PUBLIC EVENT (I.E., BEACH, WALKING FUNDRAISER)

    COMPARING YOURSELF TO A FRIEND’S FITBIT COUNTER.
9    WAYS TO RECOGNIZE WHEN
SOMEONE IS IN A MOTIVATION WAVE
    1 ALREADY A HABIT
    2 AUTHORITY/FRIEND REQUESTS
    3 SURVIVAL
    4 SOCIAL NORMS
    5 RARE ENVIRONMENT/WEATHER
    6 PROLONGED INACTIVITY
    7 EXTREME EMOTIONS
    8 SELF-REFLECTION/REALIZATION
    9 IMAGINARY JUDGMENT
HOW CAN I HELP YOU?
                                        dngo11@stanford.edu
Hey everyone,

I’m David Ngo and I created
Stanford’s first Behavior Design
major with the help of amazing           Link to my Stanford’s Behavior
advisors: Dr. BJ Fogg, Jeremy                Design Major Proposal

Bailenson, Cliff Nass, and Carol
Dweck.
                                               Link to my Twitter
Life is short but many of us push
off the things that we actually
want to do.

I want to use behavior design to
help others start doing what they
want in life -- to help them live the
most fulfilling life possible.

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9 Ways Recognize Motivation Waves

  • 1. 9 WAYS TO RECOGNIZE MOTIVATION WAVES: WHEN ARE PEOPLE MOTIVATED ENOUGH TO WALK FOR 30 MINUTES? DAVID NGO OCTOBER 22, 2012
  • 2. 1 ALREADY A HABIT IF WE’RE USED TO WALKING, WE’LL WALK. (OBVIOUS, NON-OBVIOUS INSIGHT?) :) MESSING UP OUR EXERCISE ROUTINE MESSING UP BALANCED MEALS NOT WALKING WITH FAMILY AFTER DINNER
  • 3. 2 AUTHORITY / FRIEND REQUESTS IF OUR FRIENDS OR BOSSES ASK, WE’LL WALK. INTIMATE PEOPLE (I.E. GIRLFRIENDS) BOSSES/TEACHERS/COPS/AUTHORITY FIGURES FRIENDS/FAMILY PEOPLE WE LIKE
  • 4. 3 SURVIVAL IF WE MUST HAVE SOMETHING, WE’LL WALK. LOST HUNGER/THIRST APPLE PRODUCTS :)
  • 5. 4 SOCIAL NORMS IF IT’S CONVENTIONAL TO WALK IN THE CONTEXT, WE’LL WALK. IN A PARK WALKING EVENTS (WALK 4 CANCER) IN A CITY
  • 6. 5 RARE ENVIRONMENT/WEATHER IF WE’RE EXPERIENCING SOMETHING RARE, WE’LL WALK. ON VACATION (I.E., STREETS OF PARIS, FRANCE) BEAUTIFUL WEATHER (STANFORD WEATHER) DISNEY WORLD RAIN (TO AVOID, OR TO RELISH IT)
  • 7. 6 PROLONGED INACTIVITY IF WE’VE BEEN INACTIVE FOR A LONG TIME, WE’LL WALK. SITTING AT A DESK ALL DAY LONG LONG PLANE RIDE SLEEPING 12+ HRS AFTER AN ALL NIGHTER
  • 8. 7 EXTREME EMOTIONS IF WE’RE FEELING SUPER EXCITED, ANGRY, OR SCARED, WE’LL WALK. EXCITEMENT - GOTTA GET OUT! ANGER FEAR (SCARY MOVIE)
  • 9. 8 SELF-REFLECTION/REALIZATION IF WE REALIZE IN AN EPIPHANY THAT WE NEED TO WALK, WE’LL WALK. LOOKING IN OWN MIRROR ACCEPTING OTHER PEOPLE’S FEEDBACK WALKING HELPS ME DESTRESS
  • 10. 9 IMAGINARY JUDGEMENT IF WE COMPARE OURSELVES TO OTHERS OR HAVE AN UPCOMING PUBLIC EVENT THAT REQUIRES WALKING, WE’LL WALK. LOOKING AT CELEBRITIES ON T.V./ MOVIES PREPARING FOR A PUBLIC EVENT (I.E., BEACH, WALKING FUNDRAISER) COMPARING YOURSELF TO A FRIEND’S FITBIT COUNTER.
  • 11. 9 WAYS TO RECOGNIZE WHEN SOMEONE IS IN A MOTIVATION WAVE 1 ALREADY A HABIT 2 AUTHORITY/FRIEND REQUESTS 3 SURVIVAL 4 SOCIAL NORMS 5 RARE ENVIRONMENT/WEATHER 6 PROLONGED INACTIVITY 7 EXTREME EMOTIONS 8 SELF-REFLECTION/REALIZATION 9 IMAGINARY JUDGMENT
  • 12. HOW CAN I HELP YOU? dngo11@stanford.edu Hey everyone, I’m David Ngo and I created Stanford’s first Behavior Design major with the help of amazing Link to my Stanford’s Behavior advisors: Dr. BJ Fogg, Jeremy Design Major Proposal Bailenson, Cliff Nass, and Carol Dweck. Link to my Twitter Life is short but many of us push off the things that we actually want to do. I want to use behavior design to help others start doing what they want in life -- to help them live the most fulfilling life possible.