1. Will Morgenweck
VP, Product Management at DNN
@DNNCorp | @wmorgenweck

2. Let’s Define “ROI”
2
ROI =
(Gain from Investment minus
Cost of Investment)
Cost of Investment

3. Let’s Define “ROI”
3
Takeaway:
AWeb CMS can help you derive the
obvious ROI (Revenue).
But also consider the valuable gains that
are harder to quantify.

4. Gains from a Web CMS Solution
4
Revenue
Cost Savings
Time Savings
Performance
Scalability
Security
Assurance
Staying Current
Integration

5. CMS: Our Offerings
5
DNN Platform: Open Source
Evoq™ Content: Commercial

6. Let’s Define “ROI”
6
Let’s consider how
Evoq Content can
help you achieve
ROI.

7. Granular, Role-based Permissions
7
Assurance Scalability Security
*
* - Options available in Evoq Content only

8. Webfarms
8
Image source: DNN Web Farm Configuration Guide
Revenue
Scalability
Performance

9. Technical Support
9
Time Savings Assurance Staying Current

10. Versioning, Roll-back, Workflow
10
Cost Savings
Evoq™ Content’s HTML Pro Module:
Version compare (with additions, deletions and updates
highlighted)
Auto-save
 Roll-back
Workflow
Time Savings Assurance

11. Advanced URL Management
11
Cost Savings Performance Time Savings
Related blog post: http://www.dnnsoftware.com/blog/10-ways-dnn-can-improve-your-website-seo

12. SharePoint Integration
12
Cost Savings
Security Integration
Available in Evoq™ Content: Enterprise
 Fast, secure publishing of documents stored in
Microsoft SharePoint
SharePoint List support

13. Digital Asset Management (DAM)
13
Cost Savings
Available in Evoq™ Content:
Version control
Workflow
Advanced search
Document tagging
Document statistics
Time Savings

14. Site Groups
14
Cost Savings
Time Savings Scalability
Available in Evoq™ Content:
Group multiple websites together (within the CMS)
Update content once and have it reflected across multiple
sites
Share users and user profile data across sites
Offer Single Sign On (SSO) across sites

15. More Robust Site Indexing (for Search)
15
Scalability Performance
Available in Evoq™ Content:
More advanced search crawlers for site indexing
Control the URL’s that the crawler indexes – including the
indexing of external websites
Specify included and excluded file extensions
Specify directories that the crawlers will and will NOT index

16. SUMMARY: Web CMS Benefits
16
Revenue
Cost Savings
Time Savings
Performance
Scalability
Security
Assurance
Staying Current
Integration
Visit the DNN website for more information on Evoq Content

17. Resources
Learn more about Evoq Content:
http://www.dnnsoftware.com/solutions
/evoq-content-web-cms
Try Evoq Content!
http://dnn.ly/TryEvoq
Check out our upcoming webinars:
http://dnn.ly/DNNWebinars