1. by Docabout Association in collaboration with Green Soldiers and
the support of Viaggiaconcarlo by Himalayan Trailfinder
2. TRAVEL IS DISCOVERY
Travellers explore the world, searching for new cultures
and places to discover in a restless pursuit for natural
wonders to behold and people to connect with.
3.
4.
5.
6. DISCOVERING MEANS UNVEILING THE TRUTH
Any place, however touristic, holds another aspect of reality:
plastic caps, cups and bags, dead batteries, cigarettes
packs, empty cans, and so on...
Mountains, deserts and beaches full of garbage, ruin
landscapes and our culture
7.
8.
9. IN NEPAL ACTION IS TAKING PLACE
The Nepalese tour operator Himalayan Trailfinder and the
Italian Viaggiaconcarlo, organise trekking trips and they
launched the idea to involve tourists and local
communities in waste collection programs in Nepal. This is
how the Green Soldiers movement started.
http://green-soldiers.org/
10. “DAWN OF GS”
https://vimeo.com/55594772
Today the Green Soldiers are a community that is naturally and steadily
growing by recruiting volunteers who clean the environment in order to
preserve their natural and cultural heritage.
11.
12. NUMBERS OF CHANGE
In a few months of work, the Green Soldiers movement
managed to:
- organize 19 waste collection campaigns;
- involve more than 250 volunteers among tourists and
locals;
- gather 1800 kg of non organic waste.
Their activism aims at promoting conscious change. Before being a practice for
the appreciation of the environment, this is a spiritual and inner process
15. CHANGING OURSELVES, THROUGH GARBAGE
Basic garbage collection pushed the Green Soldiers to go
further, that is to launch a message to the international
community. together with the Buddhist monks of
Swayambhunath Moastery, they will design and build a
Mandala made of waste
This Mandala will be big enough to be visible on Google Earth...
16. “IF YOU CHANGE INSIDE”
https://vimeo.com/55594773
An inner and outer sample change led by practice...
19. GOALS OF THE DOCUMENTARY
- Tell the story of the Green Soldiers community and document their activism.
- Spread the message that only by taking action it is possible to produce change;
- present the Mandala-making experience as a physical and spiritual practice
leading to change;
- raise awareness among citizens and tourists, encouraging them to travel
responsibly.
20. COMMUNICATION STRATEGY
The Green Soldiers community came into being in Nepal, but it is growing
in the web too. Waste mandala project, at the beginning, will just tell their
story, and then will become a case history, by focusing on their spirit of
change and their action.
Docabout will build a network of partners: environmental organisations,
companies in the green economy industry, sport brands, Buddhist
associations, waste management agencies etc.
The film will be screened at international environmental festivals, at events
organised within environmental campaigns and at events focused on
these issues. In addition, it will be available for acquisitions and
broadcast by TV channels.
21. COMMUNICATION TOOLS
- www.wastemandala.com will be the main platform to promote the documentary and
spread the communication campaign;
- International press offices activities in the press and on blogs;
- Waste Mandala Facebook profile linked to fun page Green Soldiers;
- Waste Mandala Youtube channel linked to YT gsnepal2012;
- baner campaign.
23. FOLLOW UP
The folow- up of the project will be structured in an international web campaign
called BSide. We’ll involve photographers, videomakers, users, by asking them to
share contents, photos, videos of their trips or places where they live , to show the
hidden face of the reality.
These photos and videos will show a double scenario: on the one hand beautiful
places and on the other waste, garbage and dumps.
These contents will be published on a map based social platform, studied to gather
users’ contents and comments.
Waste Mandala will become a case history risen from the web and ready to suggest
the creation of a distinct symbol.
25. SORT WASTE AND FUNDS (1)
Everybody can help in making Waste Mandala real: sponsors, users...
Docabout is looking for:
- big sponsors who can invest iin the project by providing know-how,
equipment or financial aid
- users who can support the crowdfunding campaign
26. SORT WASTE AND FUNDS (2)
Sponsors will be involved in the creative process. We can offer dedicated
shooting sequences (realized on the documentary set) to be delivered to
each sponsor, to underline the brand social and ethic identity
They will be highlighted in these contexts:
- Opening and ending credits of the documentary;
- national and international press book;
- logo on wastemandala.com;
- Waste Mandala Facebook profile;
- Waste Mandala Youtube channel;
- Banner campaign on partners’ website.
27. SORT WASTE AND FUNDS (3)
International followers will be able to support the project through the
crowdfunding campaign, and they will receive a copy of the documentary and a
mention in the documentary credits.
By purchasing a trip with Viaggiaconcarlo and HimalayanTrailfinder, official
partners of the project, travellers could choose to allocate a fee to the Waste
Mandala project.
https://vimeo.com/54535198
28. “Change has to be achieved step by step, but through movement”
Ronald Dworkin