Clip is a mobile coupon and loyalty platform in Canada. It allows over 175 merchants across 800 locations to create and manage promotional campaigns. Clip's technology includes mobile apps and a web-based system. Clip aims to expand into mobile loyalty programs enabled by NFC, allowing consumers to access loyalty points and cards digitally. It also wants to offer self-serve tools to help more merchants mobilize their loyalty marketing.

1. Clip Mobile
Mobile Coupon and Loyalty Platform
mobile
Copyright 2011, Clip Mobile Inc. All rights reserved.

2. What is Clip?
Mobile Couponing for Canadian Consumers
Clip is Canada’s largest location based
coupon network.
Since launching in January 2010, Clip
has been downloaded over 25,000
times and served hundreds of
thousands of coupon impressions to mobile
users across Canada.
We work with over 175 merchants at
over 800 locations across Canada.
.
Our technology platform is comprised
of native mobile apps on all three
major platforms and a web-based How does it work?
Coupon Management System for
merchants to create, manage and Have some leftover stock you want
to clear out or a few extra spaces
analyze promotional and loyalty
for your lunch seating or yoga class?
campaigns in real time.
Log-on to the Clip CMS and instantly
Our rock star team of technologists create and publish an o er or
promotion that will be available to
are pioneering mobile experiences for
consumers in your area.
a new generation of consumers and
industry leading tools for business
owners.
Copyright 2011, Clip Mobile Inc. All rights reserved.

3. Our Partners
175 merchants and over 800 locations
across Canada.
A core part of our product strategy is building a network
of local content by integrating with partners with existing
relationships with retailers and business owners.
As we roll out mobile loyalty features to our platform, we
believe the opportunity is ripe to organize the industry
around uni ed and integrated technical standards.
Copyright 2011, Clip Mobile Inc. All rights reserved.

4. How Clip Works
Architecture and Process Diagram
GPS
1
Consumer app calculates a consumer’s
locationusing built-in device GPS.
Clip servers accept
3 incoming requests
for location based
coupons . Targeted
database is queried
and results are
returned via the
API.
Consumers .
Consumer app
2 reaches out to its
proprietary coupon
API with a request
for geographically
relevant coupons.
Copyright 2011, Clip Mobile Inc. All rights reserved.

5. Where is Clip Going?
An NFC enabled mobile loyalty wallet.
Coupons are only a part of the loyalty
equation. The average Canadian
consumer additionally has 6 loyalty
cards in her wallet. We’re taking
those mobile, making them more mobile
relevant, and making them impossible
to lose.
A self-serve platform
means greater engagement.
Unprecedented rate of mobile .
adoption and engagement is creating
a “tipping point” in the local digital
marketing space and mobilization of
How does it work?
loyalty assets. Merchants create a mobile equiva-
lent of today’s loyalty programs.
By o ering a self managed merchant Consumers tap NFC enabled
services portal, we are opening up the phones on terminals across our
merchant network to participate.
loyalty game to retailers big and small.
Copyright 2011, Clip Mobile Inc. All rights reserved.