1. Social Media… … the brand-building, buzz-generating, ordering, buying, reviewing, selling, customer retention, so you can make money in the new century medium Are you paying attention?
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25. Questions? 513.221.1526 dan@okeeffepr.com / linkedin.com/in/danokeeffepr / Twitter.com/danokeeffe www.okeeffepr.com Who’s telling your story? Social Media = New Business Dan O’Keeffe & Jill Dunne O’Keeffe PR Daniel Graff Graff Designs
Editor's Notes
Daniel Graff’s niece—21, does not use websites, only Facebook Nicholas—13, Facebook is for “old people;” uses MySpace Partner in Accounting firm—only uses Facebook to reconnect with old high school friends, but sees not business purpose 12 years ago, I often heard, “Why do I need a website? I’m not selling anything over the Internet.” from business owners.
On Ustream alone, Tiger’s press conference drew 683,000 views. Within the first hour after the press conference,…93,000 tweets about the event. All of this began at 11:00 am...on a work day. In early February, Jim Lentz, President/COO, Toyota Motor Sales, USA, submitted to an interview on Digg Dialog (at Toyota’s request), a video blog subset of the Digg.com social media site. The 30-minute interview drew more than 870,000 viewers within the first 48 hours of its airing. Digg currently counts more than 40 million users.
Digg Dialog interview with Toyota GM learning from Toyota’s example; using Twitter to listen to and address consumer issues