2.  As part of the Avengers film campaign, they
released “teaser campaigns” to build up the story
and characters for the avengers and get audiences
interested in the film. These campaigns include,
 “The Incredible Hulk”
- 2008
 “Iron Man”
- 2008
 “Thor”
- 2011
 “Captain
America”- 2011

3. The Avengers
was released in
April 2012 in the The teaser trailer The marvel character of
U.K but the follows conventions Thor is shown among the
teaser trailer was and includes the many jump cuts, which
released in studio’s logo. This connote panic, in a low
October 2011. however also proves to angle with light above
The first main fans the film will aim to showing that he will be
character in Nick be true to the marvel part of the resolution to
Fury who is comics and this will the problem in the film.
played by well attract those
known and enthusiasts.
respected actor
Samuel L
Jackson. This
proves the film
to be expensive
as to have the
money to
employ a high
paid actor.

4. Avenger World Premiere
The Avengers is distributed by Walt Disney Pictures and as part of promoting the film it is
premiered in all the countries it will be shown. However, the premiere where all of the
stars are likely to be present and has the most promotional attention is the world
premiere. This can get a lot of media coverage in newspapers, magazines, and television
channels such as MTV.

5. Bollywood film; “Bodyguard”
The Bollywood film industry also invest in
advertising posters to promote their films.
Posters only give away minimal
information about the film, the round
about time when the film will be released,
it’s title and the actors who are starring in
it.

6.  The stylized actions
sequences, evil stunts,
impressive dialogues
mouthed are not typical
conventions of a
Bollywood film. They
typically are have a
romantic theme/plot
with singing and
dancing. Bollywood
aren't known for the
action genre.

7.  The final instalment of the
Harry Potter films had a
massive budget of $250
million and in order for it to
be a success it would have to
gain a lot more money from
the box office. In order to
achieve this, the film needed
maximum publicity so
having being the main story
for popular “Entertainment”
magazine is a huge
advertising boost.

8.  Harry Potter and the
Deathly Hallows Part 2
was the most pre-
ordered Blu-ray DVD of
all time. Even after the
film has hit cinemas,
producers will stay with
film until it’s DVD
release.