The Future of Public Spaces as it Relates to Urban Millenials

1. The Future of Public Spaces as it Relates
to Urban Millennials
by: Elena and Dorielle

2. HYPOTHESIS
Millenials have changed the way people look at and use
public spaces because of their fluency in technology, the
apparent rate at which the environment is being damaged,
and their need for constant, quick consumption.

3. KEY FORCES
Technology: is one of the main forces of the future of
public spaces since sustainability and the environment are
becoming very prevalent factors.
Environment: is being affected by our lifestyles and we
have to preserve it.
Economy: Coming out of the recession, we can now
consume again but more modestly.

4. CURRENT TRENDS
1.Eagle Street Rooftop, New York 3. Uniqlo Cubs, New York
4. Blancanaux Lodge, Belize
2. Temple Nightclub, San Fransisco

5. EAGLE STREET ROOFTOP, NYC
sustainability
community green
Beautification
eco-sensitive of cityspcape
trust relationship Space
garden
“The latest sustainable trend in urban agriculture is
rooftop gardening... Boasting environmental benefits and
sustainability, rooftop gardening is transforming urban
agriculture”
http://suite101.com/article/rooftop-gardening-the-future-of-green-roofs--urban-agri-
culture-a274927

6. TEMPLE NIGHTCLUB, SAN
FRANSISCO
self-tapping energy
involvement in
sustainability
something good
longer entertainment
incentive
experience
“As clubgoers dance, the floor is compressed by less than half an inch. It makes contact with the piezoelectric material
under it and generates anywhere from two to 20 watts of electricity, depending on the impact of the patrons’ feet”
- http://www.popsci.com/environment/article/2009-01/harvesting-energy-humans

7. UNIQLO CUBES, NYC
accessibility
pop-up store
foot traffic multi-use/purpose
transformation beneficial for the neighborhood
quick consumption
“Our most challenging...rewarding projects result from all the live, work,
and play environments coming together in urban mixed-use developments.
If the leaded elements are skillfully blended, the results can be golden.
What we gain is the opportunity to be involved in the civic realm--to be
active as citizens of our communities”
- file:///Users/doriellehadar/Documents/Analyzing%20Trends/Public%20Space%20Project/Re-
search/3%20Keys%20To%20Creating%20Great%20%20Good%20Places%20%20%20%20Co.De-
sign%20%20business%20+%20innovation%20+%20design.html

8. Blancanaux Lodge, Francis Coppola
Hotel, Belize
no-tech space
relaxation
simpler time
connectivity
“58 percent of U.S. smartphone owners check their phones at
least once every hour... Our media-heavy habits have changed
the way we communicate...we rely less and less on verbal
communication”
“Anxiety U.K...released a study that social media and internet
usage does stress us out...60 percent of study respondents
stated “they felt the need to switch off” their phones and
computers to get a true break from technology”
- http://www.huffingtonpost.com/2012/07/26/technology-free-vacation_n_1707478.
html

9. SUBCULTURE
Vegan Hipsters

10. KEY INSIGHTS OPPORTUNITIES
Realization that we are Incorporate sensitivity towards
damaging the environment the environment
Sustabinility ensures longer
entertainment, more connectivity, Recycling of energy ensures a
and the feeling that you are doing better quality of life
something good
Transformation provides an
incentive, a need to experience
new stuff, and provides Transformation attracts consumers.
consumption in this quick new
capitalistic society.
No-Tech spaces returns you to a
simpler time, provides relaxation,
No-tech spaces allow people to
and more connectivity between
live in the now
yourself and other people.

11. PROFILE OF THE CLIENT
MARRIOT HOTEL
Their key business activity is to provide people with rooms
to sleep in that are convenient and comfortable. They need to
move away from the mere convenience aspect and into a sphere
that encompasses social gathering and multi-uses so that all
customers will be benefitted and not just the young entrepreneurs
that utilize their board and meeting rooms.

12. SUGGESTIONS
Indoor gardens that are sustainable
Self-tapping electricity systems will provide people with the incentive to
stay longer, socialize more, and feel as though they are doing something
good for the environment.
Pop up stores will provide more incentive to come and
through collaborations can change the entire outlook
and reputation the Marriott.
Technology-free spaces could be incorporated into the
gardens so that people feel like they are getting back to
nature and a more primitive time and can relax.