2. The Story Behind DrPatch
Our mission, driven by the
intuition of a mother, is to
create patching solution
which are effective as well as
fun to wear. Our products
help children see better while
protecting their self-esteem.
3. The DrPatch Products
Our solution have been designed to make the
treatment more fun for children. This motivates
them to comply and it nurtures their selfesteem in order to ensure a successful
treatment.
4. DrPatch:
A vision
and a good deal
Created to answer a real need to treat
children with amblyopia in an efficient
and much more empathetic way
Very well received by all eye care
professionals to this day (optometrists,
ophthalmologists, orthoptists and
opticians)
New concept, efficient, cost effective
and unique
Already in demand from costumers all
over the world through our website
5. The team behind DrPatch
Lyse-Anne Roy
President of DrPatch
Founder of DrPatch and in business for over 25 years, Lyse-Anne
Roy started DrPatch for her own son Zacharie when he had to
wear an eye patch. Recipient of several prizes in
entrepreneurship, she is continuously innovating to improve her
orthoptic products.
Danièle Henkel
Danièle Henkel is specialised in commerce and
international relations as well as in management and
business development. She was able to build an
international empire in the medical-aesthetic industry
using only her ideas and her boldness.
7. Range of products
Total occlusions
Made of ultra-durable silicon
Very comfortable
Takes a second to install
2 year guarantee
Annual cost much lower than current solutions
Registered trademark
8. Range of
products
Partial occlusion (stickers)
•Original and playful graphics children
like that motivate them to wear the
occlusion longer and more often for a
successful treatment
•13 designs for girl, boys and adults
•Graphics renewed regularly
•12 eye patches per design sheet
•Cut and installed quickly and easily on
glasses
9. Partial occlusions
for children
What’s inside your order: storage bag, 12 reusable eye patches, a transparent sheet
to match your glasses perfectly, a useful storage card and easy to follow instructions.
10. Partial occlusions
for adults
What’s inside your order: storage bag, 12 reusable eye patches, a transparent sheet
to match your glasses perfectly, a useful storage card and easy to follow instructions.
11. Range of products
Fun and useful accessories
Treatement tracking booklet
Bedtime storybook
Booklet with visual games
DrPatch’s stuffed teddy bear
14. A promising market
3 to 5% of children suffer from amblyopia
including 2500 new cases in Quebec every
year
3000 patients for amblyopia at the Ste-Justine
Hospital only
No other treatment or product entirely efficient
and reusable to this day
Need to treat not just the physical aspects of
amblyopia but also children’s well being and
preventing negative psycho-social
consequences
«Adults» market growing rapidly
15. Proactive Promotional Program
In store
Displays include a DrPatch stuffed toy to attract
children
Promotional posters (optional)
Informational flyers
Promotion:
Press releases to specialised media outlets
Promotional campaign on the topic of prevention to
encourage parents to get an eye exam for their
children
Mention on our www.drpatch.ca
16. In the press
Article in La Voix de L’est written by Francine Beaudoin, «Travailleuse de
l’image, artiste de l’éphémère» (May 15th 2004)
Article in La Voix de L’est written by Stéphane Champagne, «Bon pied, bon
œil et… bonne maman» (June 8th 2009)
Article in L’Express Affaires written by Claude Hébert, «Une femme qui voit
loin» (February 15th 2010)
Article in La Presse Affaires written by Martine Letarte, «Lorsque maman s’en
mêle» (February 14th 2011)
Radio interview at Radio-Canada «L’après-midi porte conseil» with
Dominique Poirier «Maman entrepreneure» (February 22nd 2011)
Featured in Radio-Canada’s TV show «Dans l’œil du dragon» (May 2013)
Article in La Voix de l’Est written by Marie-Ève Martel «DrPatch tombe dans
l’œil de la dragonne» (May 22nd 2013)
17. Proactive Promotional Program
Web activities:
Website is updated regularly
Mention of your clinic on the website
Section for you with information, promotional offers
and online orders (Coming soon)
Web 2.0: Linked In, Facebook, Twitter and blog
18. Logistical Support
Orders recieved within 72h(in Quebec)
Free shipping for first order
A variety of products is included in the display and they can be
sold separately
Order online, by phone or by fax
First order includes a display
Minium 125$ for subsequent orders
19. Summary
A solution loved by children and their parents
Growing market that is very promising
Unique products with strong branding
Offers a competitive edge
Attracts interesting clients who can afford to
buy
Solid profitability with potential of rapid growth