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GaMPI Online Marketing 30,000 Ft. View Presentation

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Desiree Colonna
Desiree Colonna

Presentation given to the GaMPI MEC conference on online marketing. An overview of all tools associated with online and Internet marketing by Desiree Scales of Bella Web Design, Inc.

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ONLINE MARKETING THE 30,000 FT. VIEW Desiree Scales, CEO Bella Web Design, Inc.
Bella Web Design, Inc. Started in 1998
37 States 2 Countries
Organic Growth Through Online Marketing
What Is Online Marketing?
156 Billion Results
Online Marketing ≠ Easy Sales Tons of $$$ Get Rich Quick
Online Marketing = Time Investment Brand Awareness Sharing Knowledge Making Connections
A Sale Is a Result of Earning Trust Online through Engagement, then Connecting Offline.
 
A Limited Vehicle of Communication 1 Person at a Time
Unlimited Vehicles of Communication Millions at a Time
 
 
I just can’t keep up!
Communicate Faster in Real Time Share Info Worldwide Low or No Cost
The Only Investment is Time
Web Site + Search Engine Optimization=Power
Web Site +SEO+Social Media=Atomic Power
Your Website SEO ____________________ Social Media: Blog LinkedIn Facebook Twitter YouTube Mobile
 
 
 
 
Social Media
 
Most Powerful Word in Social Media: SHARE
Start with a Blog
 
A Blog Forces You to Think About Your Industry in Creative Ways and Stay Sharp
Credibility + Expertise =Trust
Chamber Meeting 24/7 Online Networking Event
LinkedIn is an online network of more than 55 million members.
Create Groups to Enhance Discussion Post Events Ask and Answer Questions
350 million users on Facebook Worldwide The Pub: Where Everybody Knows Your Name
What’s the Fastest Growing Demographic on Facebook?
The fastest growing demographic on Facebook are 35+ Year Olds
Post Event Pages Talk About the Event to Your Sphere and Share with Others
The Cocktail Party
27 million Tweets per Day Micro-Blogging
 
 
Tweet Weekly the Month Before, Daily the Week Of Encourage Event Hashtags Encourage Tweeting at the Event
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Video Captures Emotion, Expression and Evokes the Senses
Tape Past Attendees Tape During the Event Interview Attendees
Encourage Connection Before the Event!
 
Create a Conversation Online Don’t Forget to Connect Offline
Choose One Platform to Get Started Get Comfortable
Dos and Don’ts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How to Find Desiree Scales: 770 509-8797 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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