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(e) Nicheprof
                         Professor Ron Capps
                           (e)smheadhunter
                               Jim Durbin




Friday, April 29, 2011
General Profiles
      •    100% Complete Profile
            –    Biography
            –    All Connections (blogs, RSS Feeds, Slideshare, Etc)
            –    Determine what you want from the game.
      •    Dividends versus Stock Price
            –    Dividends bring short term yield (1% of stock price best)
            –    Buying and selling newcomers yields wealth (portfolio), and eaves (-5% per transaction)
            –    Stock price and Dividends (2/3’ds based on social activity outside EA)
            –    Top five accounts count towards price (unlock advisers with invites)
      •    Communities
            –    Join as many as you can, and change if you’re not getting what you want.
            –    If the group isn’t interesting, make it interesting
            –    Session Training
      •    Responses
            –    Be polite, but only do what you want to do
            –    Utilize shout outs from stock price buys to form a connection



                                                                                                           2

Friday, April 29, 2011
Stock Tips

      •    1:1 dividends is always a good buy
      •    Find $10 newbies before they connect their accounts
      •    Use Leaderboards (Recent Arrivals) to identify stocks that can
           still double or triple
      •    Watch connected players for their twitter index buys
      •    Connect with a community, interact, and other players will buy
           you
      •    Careful selling stocks of reciprocal buys




Friday, April 29, 2011
Behavior and Policing the
                               Community
      •    The community is new
            – But there have been several stages
            – No clear view of right and wrong other than common sense
            – As importance grows, so do community rules
      •    Selling and Buying Services
            – Like a networking meeting
            – Access, but only until it’s abused too much
            – Be interesting, and connect off site
      •    Community policing
            – Communities and administrators can take action
            – Start with individual, private comments
            – Aggressively target spammers


                                                                         4

Friday, April 29, 2011
The Future
      •    What Do You Want It To Be?
            – Sales, Recruiting and Marketing
            – Big Brands/Loyalty Programs
            – Training system
            – Stock market
      •    Growth and opportunities
            – Identify a need, provide a solution, contact EAV
            – Investment (company, personal, other)
            – Understanding gamification
      •    How can we evangelize it?
            – Integrated profile marketing (badges)
            – Showcasing case studies


                                                                 5

Friday, April 29, 2011
6

Friday, April 29, 2011
Questions:
    •    Question 1:
           – Answer
    •    Question 2:
          – Answer
    •    Question 3:
           – Answer




                                      7

Friday, April 29, 2011

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Empire Avenue Training Presentation

  • 1. (e) Nicheprof Professor Ron Capps (e)smheadhunter Jim Durbin Friday, April 29, 2011
  • 2. General Profiles • 100% Complete Profile – Biography – All Connections (blogs, RSS Feeds, Slideshare, Etc) – Determine what you want from the game. • Dividends versus Stock Price – Dividends bring short term yield (1% of stock price best) – Buying and selling newcomers yields wealth (portfolio), and eaves (-5% per transaction) – Stock price and Dividends (2/3’ds based on social activity outside EA) – Top five accounts count towards price (unlock advisers with invites) • Communities – Join as many as you can, and change if you’re not getting what you want. – If the group isn’t interesting, make it interesting – Session Training • Responses – Be polite, but only do what you want to do – Utilize shout outs from stock price buys to form a connection 2 Friday, April 29, 2011
  • 3. Stock Tips • 1:1 dividends is always a good buy • Find $10 newbies before they connect their accounts • Use Leaderboards (Recent Arrivals) to identify stocks that can still double or triple • Watch connected players for their twitter index buys • Connect with a community, interact, and other players will buy you • Careful selling stocks of reciprocal buys Friday, April 29, 2011
  • 4. Behavior and Policing the Community • The community is new – But there have been several stages – No clear view of right and wrong other than common sense – As importance grows, so do community rules • Selling and Buying Services – Like a networking meeting – Access, but only until it’s abused too much – Be interesting, and connect off site • Community policing – Communities and administrators can take action – Start with individual, private comments – Aggressively target spammers 4 Friday, April 29, 2011
  • 5. The Future • What Do You Want It To Be? – Sales, Recruiting and Marketing – Big Brands/Loyalty Programs – Training system – Stock market • Growth and opportunities – Identify a need, provide a solution, contact EAV – Investment (company, personal, other) – Understanding gamification • How can we evangelize it? – Integrated profile marketing (badges) – Showcasing case studies 5 Friday, April 29, 2011
  • 7. Questions: • Question 1: – Answer • Question 2: – Answer • Question 3: – Answer 7 Friday, April 29, 2011