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How Open
is Your API Future?
Adam DuVander – @adamd
Developer Communications Director,
APIs Provide a Blank Canvas
Flickr user sookie
APIs Are Building Blocks
Josh Wedin
Artists and Architects
N StjernaJeremy King
The Age of Scribes
Printing Press
Paul Anderson
Felipe Venâncio
Ray Devlin
33 Dead Google APIs
programmableweb.com
Should
I have
an
API?
Should I
open
my
API?
Dec 2010
Jan 2011
Feb2011
Jul 2011
Sep2011
Jul 2012
What is open?
Free Anyone
Not Closed
Antti T. Nissinen
Signs of Open APIs
Acknowledged
Documented
Supported
Three Cs: bit.ly/the3Cs
How Twilio Got Intuit
Flickr user jo-h
“Mary”
Mary Reads, Signs Up
Payroll Verification
Flickr user sco
Big API Partner
no additional
work
Basic Business Models
John Musser, ProgrammableWeb
bit.ly/apibizmodels
US Fish and Wildlife
Bullish
“We find that if our customers use
any single integration, they are
three times as likely to convert to
paid.”
Connected Things
Heather Cowper
Flickr user jelm6
Thank You.
Let’s Chat:
@adamd
adam@sendgrid.com

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How Open is Your API Future?

Notes de l'éditeur

  1. Acquisition
  2. Strategy
  3. Business decision
  4. Opened 2002, no new signups 2006, closed 2009