Presentation for library staff as part of 'Web 2.0 / Library 2.0" familiarisation.

1. Image source: http://web54.fortrabbit.de/startup-the-new-econmy.html
Web 2.0
and
Library 2.0
(Abridged Version)
Presentation by:
Eddie Byrne
Senior Librarian & Web Administrator
August 2007
Dublin City Public Libraries & Archive, Dublin, Ireland

2. Web 2.0
Web 2.0 refers to the latest generation of
services available on the world wide web that
lets people collaborate and share information
online.
“The Social Web”

3. Library 2.0
• Gives library users a participatory role in the services
libraries offer and the way they are used.
• “Library 2.0 is all about library users… it's about
participation… involving users in service creation and
evaluation.” Michael Casey, LibraryCrunch
• Embracing it becomes necessary so as to be in a
position to respond to changing user needs and
ensuring the library is in a strong position to
effectively meet those needs now and in the future.

5. Source: http://flickr.com/people/ryyo/

6. Web 2.0 Characteristics
Users creating content
Collaboration functionality
Content and
Participation Community
Read/Write web Collective intelligence
The web as a platform
User engagement
Interaction / Communication with users
trust
Built upon
Openness
Decentralisation of authority
The wisdom of crowds
Freedom to share and reuse ('remix')
Key Web 2.0 principle - the service automatically gets better the more people use it.

7. Web 2.0 Terminology
Gaming
Comments
Social Bookmarking
Blogs APIs
AJAX
Tagging
Feeds Long Tail
RSS
Creative Commons
Folksonomy Tag Cloud vlogs
Podcasts Social Software
Syndication
Mashups
Wikis
Social Networking

8. Web 2.0 Social Software / Technologies
• Weblogs
• Podcasts
• RSS feeds
• Instant messaging (IM)
• Wikis
• Social networking sites – MySpace, Facebook, Bebo,
Ning
• Photo sharing - Flickr, BubbleShare
• Video sharing - YouTube, Google Video, blip.tv
• Social bookmarking tools - del.icio.us, furl, digg,
slashdot, reddit, fark
• Social mapping – frappr, wayfaring, Google Maps
• Web-based work sharing tools
• Mashups

9. Library 2.0 Social Networking
Social Networking
• Giving the library a wider web presence
• library marketing and promotion
• stock promotion
• library storytelling videos – delivery channel
• Networking with fellow librarians and information
professionals worldwide – continued professional
development

10. Library 2.0 Social Networking
MySpace
Examples:
Waterville Public Library -
http://www.myspace.com/watervillepubliclibrary
Hennepin County Library -
http://www.myspace.com/hennepincountylibrary
Denver Public Library - http://myspace.com/denver_evolver
Lansing Public Library - http://www.myspace.com/lansingpubliclibrary
Thomas Ford Memorial Library - http://www.myspace.com/thomasford
http://www.myspace.com/libraryloft
Brooklyn College Library -
http://www.myspace.com/brooklyncollegelibrary

11. Library 2.0 Social Networking
Denver Public Library on myspace.com –
http://www.myspace.com/denver_evolver

12. Web 2.0 Social Networking
http://librarians.ning.com/

13. Library 2.0 Social Networking
Photo Sharing - Flickr
http://www.flickr.com/photos/dublincitypubliclibraries/

14. flickr.com
dublincitypubliclibraries.ie
dublinonecityonebook.ie

15. Library 2.0 Social Networking
Photo Sharing - Flickr
Examples:
Dublin City Public Libraries -
http://www.flickr.com/photos/dublincitypubliclibraries/
Copenhagen Public Libraries - http://www.flickr.com/photos/kkb/
Gwinnett County Public Library -
http://www.flickr.com/photos/gwinnettcountypubliclibrary/
Alexandrian Public Library - http://www.flickr.com/photos/alexandrian/
Lansing Library - http://www.flickr.com/photos/lansinglibrary
Santa Monica Public Library (Image Archives) -
http://www.flickr.com/photos/smpl/
Pickens County Library System - http://www.flickr.com/photos/pcls/
(used to post old photos)
Weymouth Public Library - http://www.flickr.com/photos/wpl/
St. Joseph County Public Library - http://www.flickr.com/photos/sjcpl/
Newport Public Library -
http://www.flickr.com/photos/newportpubliclibrary/
Lansing Public Library, Lansing Illinois -
http://www.flickr.com/photos/lansinglibrary

16. Library 2.0 Social Networking
YouTube
Examples:
Denver Public Library
http://teens.denverlibrary.org/media/youtube.html
Rock 'n' Roll Library -
http://www.youtube.com/watch?v=ItCIHAksjf4
Gail Borden Public Library, Illinois -
http://www.elgin.lib.il.us/videoextras.html

17. Library 2.0 Social Networking
Video on youtube.com by the Public Library of Charlotte & Mecklenburg County, NC -
http://www.youtube.com/watch?v=H0sLbXU344Q

18. Library 2.0 Social Networking
SEE ALSO:
Libraries in Social Networking Software
•
http://meredith.wolfwater.com/wordpress/index.php/2006/05/10/librari
es-in-social-networking-software/
YALSA Online Social Networking list of libraries
•
http://teentechweek.wikispaces.com/Online+Social+Networking
MySpace & Teens
•
http://www.libsuccess.org/index.php?title=MySpace_%26_Teens#M-P
for list
Libraries that use Flickr http://www.librarystuff.net/2006/07/libraries-
•
that-use-flickr_115370920774117687.html for list
Libraries that use del.icio.us
•
http://www.blogwithoutalibrary.net/?p=213 for list
Academic libraries using web 2.0
•
http://www.blogwithoutalibrary.net/?p=221

19. Collaboration
Participation
“Information gathering
and social networking
are intertwined”
http://www.madeleine.ceopupload.com./

20. Web 2.0 Social Networking
Social Mapping
Create maps for people of certain interests,
or browse and join the maps of other users,
adding yourself and your location.
http://www.frappr.com/phoenixlibraries
Create and share maps with friends or
the Wayfaring community at large.
The web’s most popular collection of maps and
satellite images. Get directions, view detailed
images of landmarks or zoom in on locations.
Online map and satellite imaging resource that
Wikimapia combines Google Maps with a wiki system, allowing
users to add information to any location on Earth.
http://www.wikimapia.org/#y=53343993&x=-6242294&z=16&l=0&m=a&v=2

21. Web 2.0 Social Networking
http://www.communitywalk.com/DublinCityPublicLibraries

22. Web 2.0 Web as Platform
Characteristics: work sharing, collaborative editing, rich formatting,
document storage & sharing, access from anywhere; communities of
members contributing to a collective effort or project.
- emulating the desktop experience
• Word processors / spreadsheets - Google Docs & Spreadsheets,
Zoho Writer, Writeboard
• Online presentations - Zoho Show, Spresent
Drawing and sharing diagrams on the web - Gliffy
•
Wikis - software - wetpaint, mediawiki, pbwiki
•
Project Management – Basecamp, ZohoProjects
•
Online Storage - box.net, xdrive, ibackup, esnips, omnidrive
•

23. Online
Presentations
Word
Processing

24. Drawing
Spreadsheets

25. Web 2.0 Web as Platform
Document Sharing
www.scribd.com

26. Web 2.0 Web as Platform
Listen: Libraries & Archives - Plans
Document uploaded to Scribd
Create podcast using Odeo
Embed Odeo player in dublincitypubliclibraries.ie

27. http://www.basecamphq.com/index
Project
Management

28. Web 2.0 Web as Platform
Online Storage
http://www.box.net/ http://www.omnidrive.com/

29. Web 2.0 Streaming Media
Audio & Video
http://odeo.com/profile/Dubcilib
Acknowledgment: Heyam El.Hayek

30. Web 2.0 Social Bookmarking
Store your bookmarks
online, share them with
everyone and see what
others have
bookmarked

31. Library 2.0 Social Networking
del.icio.us, selected websites for patrons
Examples:
Dublin City Public Libraries -
http://del.icio.us/DublinCityPublicLibraries
La Grange Park Library - http://del.icio.us/LaGrangeParkLibrary
Lansing Public Library - http://del.icio.us/lansingpubliclibrary
Librarian, Canberra, Australia - http://del.icio.us/frightfullynew

32. Web 2.0 Tagging

33. Web 2.0 Commenting

34. Web 2.0 Blogs
• Online journal
• brief entries arranged in reverse chronological order
• diverse use - personal diaries to news sites
• conversation on the Internet - quot;comments foster communityquot;
• quot;frequency, brevity, personalityquot; Evan Williams, creator of
Blogger
• terminology - blogging, blogger, blogrolling, archives,
categories, search, syndication (RSS), permalinks, comments,
blogroll, trackback, pingback, tags
• easy to publish content online - quot;quick and easyquot;
• sense of immediacy, almost instant feedback
• single, multiple contributors
• rising level of expectation of interactivity in websites in general
Software - Wordpress, LiveJournal, Typepad, Blogger,
•
MovableType

35. Library 2.0 Blogs
• key way for libraries to engage users, enhance community
interaction
• allowing library users to discuss plans and ask questions.
• news service / announcements
• what's new - books, DVDs
• promote resources (e.g. collections, new material, fiction),
services
• promote and discuss events/programmes (marketing and
promotion) - utilising RSS
• readers' advisory portal
• book reviews, award lists, book discussion areas - library
customers have favourite titles, authors, and genres. Allows
them to comment, write reviews, create their own tags and
ratings, and share them with others.

36. Library 2.0 Blogs
(contd.)
• topics for genres - mystery, horror, SF, romance
• reports of activity on a project (research, building, plans)
• photographic record of event or activity
• focus on a particular service
• user-specific blog (teens, students, seniors - news and services
for that group)
• conference blog (Readers' day)
• association & organisation blog
• local history, genealogy
• internal blog (staff-oriented)
• historic photographs

37. Library 2.0 Implementation
Blogs
Examples:
http://www.boernelibrary.blogspot.com/
http://www.darienlibrary.org/ for varied uses
Director's Blog - http://www.aadl.org/taxonomy/term/86
Teens - http://lansinglibraryteen.blogspot.com/
West Long Branch Public Library - http://www.wlbpl.org/
Thomas Ford Memorial Library: western springs history -
http://www.westernspringshistory.org/ (historic photographs)
St. Joseph County Public Library - http://www.libraryforlife.org/
(various blogs)
Weymouth Public Library - http://tuftsstuff.blogspot.com/ (Teens)
Kanakee Public Library Director's Blog –
http://lions-online-shesaidhesaid.blogspot.com/
Library Musings: Kankakee Public Library -
http://kpllibrarymusings.blogspot.com/
Kanakee Public Library - http://www.lions-online.org/blogs.htm
Yarra Plenty Library Blog (Australia) -
http://yarraplentylibrary.blogspot.com/

38. Library 2.0 Implementation
Blogs (examples contd.)
Yarra Plenty Library Local History Blog - http://yplocalhistory.blogspot.com/
Yarra Plenty Genealogy - http://ypgenealogy.blogspot.com/
Yarra Plenty Book Blog - http://yprlbookblog.blogspot.com/
Lansing Library Adult News & Reviews Blog -
http://lansinglibraryadult.blogspot.com/
Lansing Library Teen News & Reviews Blog -
http://lansinglibraryteen.blogspot.com/
Lansing Library Youth News & Reviews Blog -
http://lansinglibraryyouth.blogspot.com/
Lansing Library Internet & Technology Blog -
http://lansinglibraryweb.blogspot.com/
Hennepin County Library BookSpace -
http://www.hclib.org/pub/bookspace/Blog/
Dublin City Public Libraries' Examples:
http://www.dublinonecityonebook.ie (http://onecityonebook.wordpress.com/)
http://dublinreaders.wordpress.com/
http://childrenszone.wordpress.com/
http://pembrokeaccess.blogspot.com/

39. Library 2.0 Implementation

40. Library 2.0 Implementation
www.dublinonecityonebook.ie Link

41. Web 2.0 Blogs
http://dublinreaders.wordpress.com/

42. Web 2.0 Wikis
• collaborative,
knowledge-sharing tool
• online space for
harnessing collective
intelligence
• Software – Wetpaint
http://www.wikipedia.org/
MediaWiki PBwiki

43. Library 2.0 Implementation
Wikis
• Subject-based wikis in which users suggest resources and ask
questions.
• Local history (involving local history societies)
• Reading club
Examples:
Ohio University Libraries Biz Wiki -
http://www.library.ohiou.edu/subjects/bizwiki/index.php/Main_Page
Saint Joseph County Public Library in South Bend, IN, used open source wiki
software to create a successful subject guide that facilitates customer feedback.
http://www.libraryforlife.org/subjectguides/index.php/Main_Page
Yarra Plenty Summer Reading Club Wiki -
http://summerreadingclub.pbwiki.com/
http://bookgroup.pbwiki.com/Previous+Books
http://www.libsuccess.org/index.php

44. Web 2.0 RSS
• RSS (which stands for Really Simple Syndication) is an easy way
to receive automatic updates from your chosen websites and
blogs.
• Be notified of updates from the many web sites that you read
without visiting them one by one
• Can save you a great deal of time.
• RSS feeds contain article headlines, links and descriptions. The
feeds are updated as the website is updated.

45. Web 2.0 RSS
RSS Reader - a program that can read RSS files
• Standalone applications that run in the background on your
desktop, automatically updating headlines regularly, e.g.
Feedreader
• Web-based application, e.g. Bloglines.com, Googles Reader
• Browsers with RSS capability
Step-by-Step:
Step 1: Decide which ‘Reader’
Step 2: Grab the feeds
Step 3: View the content!

46. Web 2.0 RSS
Desktop Reader

47. Web 2.0 RSS
RSS via your Browser

48. Web 2.0 RSS
Web-based Reader
http://www.bloglines.com/public/dubcilib

49. Library 2.0 RSS
• Staff current awareness (SDI)
• Selected feeds for patrons
• Syndication of content
Examples:
SDI: Dublin City Public Libraries -
http://www.bloglines.com/public/dubcilib (for library staff)
http://www.bloglines.com/public/dublincitypubliclibraries
(feeds for library users)

50. Web 2.0 Tools / Sites
Fark is a community website allowing users to comment on a daily
•
batch of news articles and other items from various websites.
Digg is a community-based popularity website with an emphasis on
•
technology and science articles. It combines social bookmarking,
blogging, and syndication with a form of non-hierarchical, democratic
editorial control.
Slashdot is a technology-related news website which features user-
•
submitted and editor-evaluated current affairs news.
reddit is a community web site where users can post links to content
•
on the web. Other users may then vote the posted links up or down,
causing them to appear more or less prominently on the reddit home
page.
Furl (from File Uniform Resource Locators) is a social bookmarking
•
website that allows members to store searchable copies of webpages
and share them with others.
del.icio.us is a social bookmarking web service for storing, sharing, and
•
discovering web bookmarks.
Technorati is an Internet search engine for searching blogs.
•
(most descriptions from Wikipedia)

51. Web 2.0 Tools / Sites

52. Web 2.0 Tools / Sites
Create you own search… www.rollyo.com
http://rollyo.com/ebyrne41/irish_publ_libraries/

53. Web 2.0 Mashups
• A web mashup is a website or web
application that uses content from more
than one source to create a completely
new service.
• Customise, Personalise

54. Web 2.0 Mashups
http://www.pageflakes.com/

55. Web 2.0 Mashups
http://www.netvibes.com/

56. Web 2.0 Mashups
http://www.earthalbum.com/

57. Web 2.0 Mashups
http://www.educationsearch.net

58. Library 2.0 Mashups
Examples:
http://www.westernspringshistory.org/map/
(APIs: Google Maps)
BiblioPage.com - data is gathered from book
records in libraries around the world via the
Z39.50 protocol. The interface combines library
records with Amazon data. Example
Libraries411.com – library mapping and locator
system.

59. Library 2.0 Mashups
Allen County Public Library - a mashup of book
covers and information for newly catalogued books -
http://blog.acpl.lib.in.us/amzamash/book_wall.php

60. Library 2.0 Implementation
Instant Messaging (IM) & Virtual Reference
• IM enables real-time text communication between individuals.
Analogous to the face-to-face reference interview.
• Considered 'Library 2.' even though in existence for some time,
as it gives the user a presence within the library web space, and
it facilitates collaboration between the user and the library.
Examples:
http://www.fordlibrary.org/chat/ (using Meebo)
Lansing Public Library - http://www.lansing.lib.il.us/
Exeter Public Library, RI - http://131.109.225.131/exelib/

61. Library 2.0 Implementation

62. Library 2.0 Implementation

63. Library 2.0 Outside the Library
LibraryThing - catalogue your books online
http://www.librarything.com/
Link

65. Web 2.0 / Library 2.0 References
• The Best Web 2.0 Software of 2006
http://web2.wsj2.com/the_best_web_20_software_of_2006.htm
• Web 2.0 and Libraries: Best Practices for Social Software by Michael
Stephens
• Learning 2.0 - online self-discovery program that encourages the
exploration of web 2.0 tools and new technologies
http://plcmclearning.blogspot.com/
• Library 2.0 Reading List
http://www.squidoo.com/library20
• TechCrunch
http://www.techcrunch.com

66. Web 2.0 / Library 2.0 References
• The Long Tail by Chris Anderson
http://www.wired.com/wired/archive/12.10/tail.html
• Rhonda Gonzales, Dean, CSU-Pueblo Library
http://rhondagonzales.wordpress.com/2006/10/31/the-long-tail-in-action/
• Five Weeks to a Social Library
http://www.sociallibraries.com/course/
• SirsiDynix Institute
(ongoing forum for professional development in the library community)
http://www.sirsidynixinstitute.com/index.php
• Go2Web20.net - The complete Web 2.0 directory
http://www.go2web20.net/

67. Web 2.0 / Library 2.0 Acknowledgments
• Jenny Levine, American Library Association, The Shifted
Librarian
http://www.theshiftedlibrarian.com/
• Heyam El.Hayek, Library Services Coordinator (LSC) Qattan
Centre for the Child, Gaza
http://arablibrarian.wordpress.com/
• Michael Stephens, Dominican University GSLIS
www.tametheweb.com
• David King, Digital Branch & Services Manager, Topeka &
Shawnee County Public Library
http://www.davidleeking.com