This document discusses trends in recruitment advertising. It notes that while job boards were reported to be declining, they are still performing well with high advertising volumes and millions of responses each month. The document also examines the use of social media for recruitment, finding that while many companies have and will use social networks to hire, growth in recruitment on social platforms still lags behind more traditional job boards and sites.

1. Trends in recruitment advertising
DAN MARTIN, MANAGING DIRECTOR
BROADBEAN TECHNOLOGY

2. ABOUT BROADBEAN
• Global leader in job posting distribution and candidate sourcing technology
• 40,000 users in 65 countries
• 75% of UK top 250 agencies
• We post 60%+ of all online vacancies in the UK
• Approximately 4m responses each month
• In excess of 1m searches per month

3. KEY TRENDS

4. JOB BOARD PERFORMANCE
“Reports of my death have
been greatly exaggerated "
- THE JOB BOARD

5. JOB BOARD PERFORMANCE
Advert Volumes

6. JOB BOARD PERFORMANCE
Response Volumes

7. JOB BOARD PERFORMANCE
Applications per vacancy

8. JOB BOARD PERFORMANCE
Job boards per client

9. JOB BOARD PERFORMANCE
Sectoral differences

10. SOCIAL MEDIA – HOT OR NOT?!
“You’ve totally got to like my
facebook recruiting page
#socialrecruiting”

11. SOCIAL MEDIA – HOT OR NOT?!
OF COMPANIES HAVE HIRED
THROUGH A SOCIAL
NETWORK
OF COMPANIES WILL
USE SOCIAL
NETWORKS TO
RECRUIT IN 2012

12. SOCIAL MEDIA – HOT OR NOT?!

13. SOCIAL MEDIA – THE FACTS
+ 30%
+ 46%

14. SOCIAL MEDIA – THE FACTS
Response growth
Facebook
Twitter
Indeed

15. THE FACEBOOK EFFECT

16. THANKS
Dan Martin
Managing Director
danm@broadbean.com
www.broadbean.com