A presentation created in association with www.abc-of-ecommerce.com

1. How to
sell
online

2. In association with
The ABC’s of
Ecommerece and
Dropshipping
Success
Practical guide how to
start and run a successful online store
and ecommerce business

3. As the global ecommerce market reached
$1 trillion for the first time in history in
2012, selling online has become more
attractive than ever. More and more
businesses and individuals try to sell online
in hope to expand their businesses and to
get higher profits.

4. So how to sell
online?

5. Easy

6. 1) Decide what products to sell
online
2) Find a supplier
3) Create an online store
4) Add products to your store
5) Get visitors to it
6) Optimize your online store for the
search engines
7) Enjoy

7. 1. Deciding what
products to sell online

8. To have success with your online store, you
need to sell the products that buyers need.
For this, you need to do a marketing
research, to see what products are
demanded by buyers. Tools like Google
adwords, SubmitExpress Keytracker ,
Worldtracker, etc can help you see which
are the most searched queries on the
internet, thus giving you valuable
information about the type of product you
need to sell. The more “searched” a product
is, the higher its demand is.

9. 2. Finding a supplier

10. Now that you know what type of products to
sell, find a supplier for that particular
product. If you have a brick and mortar
store and already have that product for sale,
than you may skip this step. Good suppliers
that do dropshipping can be found on
aliexpress.com, alibaba.com, dhgate.com,
worldwidebrands.com, doba.com, etc.

11. 3. Creating an online store

12. You can create your online store in 2 ways, either on
a stand-alone website or on an online marketplace.
Creating an online store using a stand alone website
is a little bit more complicated but it is more
rewarding and gives you more freedom. For this you
need to buy a domain name, buy hosting and install
a shopping cart software. Among the best shopping
cart software are OsCommerce, ZenCart,Prestashop,
Magento, Cubecart, etc
On the other hand, If you want to sell on an online
marketplace, than you just need register for an
account and your online store is ready.

13. 4. Adding products to your
store

14. After you have created your online
store, you need to add products to
it, so buyers could buy them. Keep
in mind to write good description
and to provide good images of your
products, as these are the key
elements in getting more sales.

15. 5. Getting visitors to your
online store

16. Visitors, or traffic, how they are usually
called in the webmaster world, are the
most vital component of any website or
online store. You can get visitors from
search engines, price comparison
websites, web directories, videos,
forums, blogs, paid ads, etc.

17. 6. Optimizing your online
store

18. Optimizing your online store for the search
engines, or SEO if we speak in online
marketing terms, is the process of optimizing
your online store to get a better placement in
the search results page. The better your
position in the search results page, the more
traffic you will get so this is a very important
step in getting more visitors. SEO is usually
divided in offpage seo and onpage seo.

19. 7. Sell your products and
enjoy

20. After you have done all of the above,
you can relax and enjoy how your
products are being sold.

21. The ABC’s of
Ecommerece and
Dropshipping
Success
Practical guide how to
start and run a successful online store
and ecommerce business
To get more information about
how to sell online, please read

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