Student Affairs 3.0: Building and Assessing Online Communities
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Keynote talk for the Division of Student Affairs' Professional Development Conference at the University of Michigan on June 14, 2012.
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Student Affairs 3.0: Building and Assessing Online Communities
- 1. Student Affairs 3.0: Building and Assessing Online Communities Presented by: Ed Cabellon University of Michigan - Division of Student Affairs June 14, 2012 | #DSAconnect edcabellon.com/about
- 5. #DSAconnect @EdCabellon Photo credit: istockphoto.com
- 7. What resonated with you from the video? Photo credit: istockphoto.com
- 20. How did you feel giving your device up to someone else? OK, you can give it back now Photo credit: istockphoto.com
- 21. Our University members & their communities connect in person & online. Photo credit: istockphoto.com
- 36. Peter Drucker, “The Age of Discontinuity” Photo credit: istockphoto.com
- 40. Photo credit: Three Ships Media (http://www.threeshipsmedia.com/social-media-and-donuts/)
- 43. Average Facebook session lasts 37 minutes, Twitter 23 minutes. More than 450 million people use Facebook daily (esp. over mobile) Source: Insites Consulting, 2011, insites.eu
- 47. Yep, totally but its OK, no worries, and great blog BTW! Are you an ACTIVE CONTRIBUTOR? Or is it still a 1 WAY Conversation?
- 49. • • • • • Photo credit: istockphoto.com
- 51. • • • •
- 52. Facebook Success For The Rondileau Campus Center = As a Student Organization As a Department •Our volunteers make connections happen. • Recognizing they are paid to represent the •Those managing the Social Media accounts institution. are mindful how they use it personally. • Using the conversations a bridges to bring • Get as many people involved in the process people into the Campus Center of creating content, especially during • Being a connector and promoting other organizational meetings. campus departments, organizations and programs on our page! • Common Denominators for Success • Comments, Shares on Posts • Other Facebook Users Tag Your Organization in their posts • Community is posting questions and comments on your wall
- 53. • • • • • •
- 63. Student Affairs 3.0: Building and Assessing Online Communities Presented by: Ed Cabellon University of Michigan - Division of Student Affairs June 14, 2012 | #DSAconnect edcabellon.com/about
Notes de l'éditeur
- Mid 1400’s in Europe Moveable type, oil based ink“1 : Many” Communication
- Mid/Late 1800’s Innovation in “two-way / conversational communication / media”“1 : 1” Communication
- Mid 1800’s – Mid 1900’s Innovation in recorded media, other than print All encoded onto physical objects (first portable media)“1:1” OR “1 :Many” Communication
- Early to mid-1900’s Sending sounds, pictures, and video over a electromagnetic waves/signals“1:Many” Communication
- The Media that is good at creating Conversations are not good at creating groups.(Conversations in this world happen with 1 other person).The Media that is good at creating groups is not good at creating conversations.(To address a group, you get the SAME message to everyone.)
- Native Support for Groups & Conversation (at the same time) As Media becomes digitized, the Internet becomes the one place to get it all. Media is less a source of information. It has become a site of coordination. Consumers have now become producers as well.- “Many:Many” Communication is Born