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The	
  Tortoise	
  and	
  the	
  Hare

	
  

Remarks	
  to	
  the	
  
Netherlands	
  Museum	
  Congress,	
  
October	
  3,	
  2013	
  plenary	
  session	
  
—Michael	
  Edson	
  
	
  

	
  

	
  

	
  

	
  
This	
  is	
  kind	
  of	
  surreal.	
  
	
  
When	
  I	
  took	
  off	
  in	
  my	
  airplane	
  Monday	
  evening	
  in	
  Washington,	
  we	
  had	
  a	
  
government	
  and	
  I	
  had	
  a	
  job.	
  And	
  when	
  I	
  arrived	
  at	
  Schiphol	
  airport	
  on	
  Tuesday	
  
morning	
  we	
  didn’t	
  have	
  a	
  government	
  and	
  I	
  didn’t	
  have	
  a	
  job.	
  	
  
	
  
Since	
  I’ve	
  been	
  in	
  the	
  Netherlands	
  I’ve	
  had	
  one	
  offer	
  of	
  political	
  asylum,	
  two	
  job	
  
offers,	
  and	
  one	
  marriage	
  proposal.	
  	
  And	
  the	
  guys	
  who	
  play	
  pan	
  flute	
  out	
  on	
  the	
  plaza	
  
asked	
  me	
  to	
  join	
  them.	
  Maybe	
  I	
  can	
  earn	
  enough	
  money	
  to	
  buy	
  a	
  plane	
  ticket	
  home.	
  
	
  
I	
  can’t	
  give	
  a	
  my	
  keynote	
  here	
  today,	
  because	
  of	
  the	
  government	
  shutdown,	
  but	
  I	
  feel	
  
comfortable	
  saying	
  a	
  few	
  words	
  from	
  my	
  heart	
  -­‐	
  -­‐	
  even	
  more	
  so	
  since	
  I’ve	
  met	
  so	
  
many	
  of	
  you	
  and	
  heard	
  what’s	
  on	
  your	
  minds	
  and	
  observed	
  your	
  work.	
  	
  
	
  
*	
  *	
  *	
  	
  	
  	
  	
  *	
  *	
  *	
  	
  	
  	
  	
  *	
  *	
  *	
  
	
  

In	
  thinking	
  about	
  today	
  and	
  thinking	
  about	
  this	
  moment,	
  I’ve	
  realized	
  that	
  I’m	
  
haunted.	
  .	
  .	
  despite	
  all	
  the	
  expertise	
  in	
  this	
  room	
  and	
  the	
  majesty	
  of	
  your	
  museums	
  
and	
  your	
  museum	
  sector	
  and	
  the	
  brilliance	
  of	
  yourselves…	
  I’m	
  haunted	
  by	
  the	
  
suspicion	
  that	
  you’re	
  not	
  getting	
  enough	
  done.	
  And	
  I’m	
  energized	
  by	
  the	
  belief,	
  the	
  
conviction,	
  that	
  you	
  can	
  get	
  more	
  done.	
  
	
  
As	
  I	
  was	
  worrying	
  about	
  the	
  government	
  shutdown	
  last	
  week,	
  and	
  thinking	
  about	
  
my	
  keynote,	
  I	
  decided	
  to	
  clean	
  out	
  a	
  shelf	
  in	
  my	
  daughter’s	
  room,	
  and	
  I	
  found	
  some	
  
old	
  storybooks	
  -­‐	
  -­‐	
  “board	
  books”	
  we	
  call	
  them,	
  they’ve	
  got	
  very	
  thick	
  pages,	
  suitable	
  
for	
  young	
  hands	
  -­‐	
  -­‐	
  and	
  I	
  found	
  a	
  board	
  book	
  of	
  Aesop’s	
  fable	
  of	
  the	
  Tortoise	
  and	
  
the	
  Hare.	
  It’s	
  a	
  very	
  familiar	
  fable:	
  everyone	
  in	
  the	
  world	
  knows	
  this	
  story	
  of	
  a	
  
brash,	
  speedy	
  rabbit	
  who	
  is	
  humbled	
  by	
  a	
  slow	
  and	
  patient,	
  plodding,	
  turtle.	
  And	
  
that’s	
  the	
  lesson	
  I	
  was	
  taught	
  when	
  I	
  was	
  young.	
  It’s	
  the	
  lesson	
  that	
  you’ve	
  taught	
  
your	
  children.	
  	
  
	
  
It’s	
  been	
  the	
  lesson	
  for	
  thousands	
  of	
  years,	
  that	
  slow,	
  patient,	
  humble	
  work	
  towards	
  
a	
  goal	
  is	
  the	
  way	
  to	
  succeed	
  in	
  your	
  personal	
  life,	
  and	
  in	
  society:	
  slow	
  and	
  steady	
  
wins	
  the	
  race.	
  
	
  
And	
  while	
  elements	
  of	
  that	
  are	
  still	
  true,	
  I	
  think	
  it’s	
  only	
  true	
  to	
  the	
  extent	
  that	
  
you	
  know	
  what	
  race	
  you’re	
  running	
  in,	
  and	
  the	
  finish	
  line	
  isn’t	
  moving	
  away	
  
from	
  you	
  faster	
  than	
  you	
  can	
  run.	
  	
  
	
  
And	
  I	
  think	
  that	
  is	
  the	
  moment	
  we’re	
  in	
  now.	
  	
  
	
  
Two	
  years	
  ago	
  I	
  was	
  in	
  the	
  Netherlands,	
  in	
  Rotterdam,	
  to	
  give	
  the	
  closing	
  keynote	
  
for	
  the	
  DISH	
  conference.	
  Two	
  years—a	
  couple	
  of	
  hundred	
  days:	
  it’s	
  nothing,	
  really.	
  
But	
  in	
  the	
  two	
  years	
  since	
  DISH,	
  the	
  population	
  of	
  the	
  world	
  has	
  grown	
  by	
  140	
  
million	
  people.	
  That’s	
  not	
  just	
  births,	
  that’s	
  the	
  net	
  growth.	
  About	
  200,000	
  people	
  a	
  
	
  

2	
  
day:	
  each	
  with	
  the	
  right	
  to	
  be	
  educated,	
  each	
  with	
  the	
  right	
  to	
  participate	
  in	
  and	
  
shape	
  their	
  culture.	
  
	
  
In	
  those	
  two	
  years,	
  the	
  population	
  of	
  the	
  Internet	
  has	
  grown	
  by	
  476	
  million	
  people.	
  	
  
	
  
In	
  the	
  last	
  two	
  years,	
  872	
  million	
  more	
  people	
  have	
  become	
  new	
  mobile	
  phone	
  
subscribers.	
  That’s	
  more	
  people	
  than	
  the	
  populations	
  of	
  the	
  European	
  Union	
  
nations,	
  Canada,	
  and	
  the	
  United	
  States	
  combined.	
  	
  
	
  
40,000	
  people	
  just	
  took	
  Introduction	
  to	
  Sociology,	
  free	
  and	
  online,	
  from	
  Princeton	
  
University.	
  Those	
  people	
  came	
  from	
  113	
  different	
  countries.	
  The	
  professor	
  said	
  that	
  
in	
  two	
  weeks	
  of	
  teaching	
  that	
  class	
  online	
  he	
  learned	
  more	
  from	
  his	
  students	
  than	
  he	
  
had	
  learned	
  in	
  a	
  career	
  of	
  teaching	
  it	
  in	
  the	
  classroom.	
  	
  
	
  
The	
  art	
  historians	
  Beth	
  Harris	
  and	
  Stephen	
  Zucker	
  reach	
  200	
  students	
  a	
  semester	
  in	
  
their	
  classrooms:	
  last	
  semester	
  they	
  reached	
  750,000	
  learners—from	
  200	
  
countries—through	
  their	
  art	
  history	
  video	
  site	
  Smarthistory.	
  	
  
	
  
Wikipedia.	
  As	
  of	
  this	
  morning,	
  people	
  from	
  every	
  country	
  on	
  earth	
  have	
  made	
  
1,982,665,048	
  edits	
  to	
  Wikipedia	
  and	
  the	
  Wikimedia	
  projects	
  that	
  support	
  it.	
  Users	
  
have	
  translated	
  the	
  Mona	
  Lisa’s	
  Wikipedia	
  page	
  into	
  86	
  languages.	
  	
  
	
  
TED	
  has	
  served	
  a	
  billion	
  videos.	
  
	
  
Iceland	
  is	
  crowdsourcing	
  a	
  new	
  constitution.	
  
	
  
	
  

3	
  
2.4	
  billion	
  people,	
  34%	
  of	
  humanity,	
  is	
  now	
  online	
  and	
  connected	
  to	
  the	
  same	
  
Internet	
  you	
  and	
  I	
  use,	
  every	
  day.	
  And	
  even	
  in	
  the	
  poorest	
  parts	
  of	
  the	
  world,	
  it	
  is	
  
not	
  uncommon	
  to	
  see	
  street	
  vendors,	
  taxi	
  drivers,	
  and	
  even	
  beggars	
  using	
  cell	
  
phones.	
  	
  
	
  
Everywhere	
  I	
  look,	
  I	
  see	
  the	
  old	
  rules	
  about	
  who	
  has	
  a	
  voice,	
  who	
  does	
  the	
  work,	
  and	
  
who	
  gets	
  to	
  benefit	
  being	
  rewritten	
  on	
  a	
  global	
  scale.	
  It	
  is	
  amazing,	
  but	
  what	
  
surprises	
  me	
  the	
  most	
  is	
  that	
  we	
  find	
  it	
  surprising	
  at	
  all:	
  we	
  have	
  wanted	
  this	
  since	
  
the	
  enlightenment.	
  Our	
  institutions	
  are	
  founded	
  on	
  the	
  principle	
  that	
  we	
  will	
  be	
  a	
  
stronger,	
  wiser,	
  more	
  resilient	
  society	
  if	
  we	
  understand	
  our	
  past,	
  if	
  we	
  understand	
  
science,	
  if	
  we	
  interact,	
  communicate,	
  share,	
  create,	
  do.	
  We	
  believe	
  that	
  culture	
  isn’t	
  
something	
  frozen	
  in	
  amber:	
  culture	
  only	
  has	
  meaning	
  when	
  it	
  is	
  alive	
  in	
  our	
  minds,	
  
reworked	
  by	
  our	
  hands,	
  and	
  loved	
  in	
  our	
  hearts.	
  	
  
	
  
We	
  are	
  among	
  the	
  most	
  trusted	
  institutions	
  on	
  earth.	
  	
  
	
  
I	
  was	
  talking	
  recently	
  with	
  an	
  institution	
  that	
  you	
  all	
  would	
  be	
  familiar	
  with.	
  A	
  
collecting	
  institution	
  with	
  a	
  museum,	
  library,	
  archive,	
  and	
  performance	
  space.	
  The	
  
leaders	
  of	
  this	
  institution	
  spoke	
  of	
  their	
  pride	
  in	
  being	
  a	
  global	
  brand,	
  a	
  global	
  
leader.	
  They	
  were	
  particularly	
  proud	
  of	
  their	
  work	
  training	
  educators.	
  I	
  asked	
  them	
  
how	
  many	
  educators	
  they	
  train	
  every	
  year,	
  and	
  they	
  told	
  me:	
  24.	
  	
  	
  
	
  
We	
  are	
  the	
  most	
  trusted	
  institutions	
  on	
  earth,	
  but	
  if	
  that	
  trust	
  can’t	
  be	
  used	
  as	
  
capital	
  to	
  accomplish	
  immensely	
  important	
  work	
  in	
  society,	
  then	
  that	
  trust	
  is	
  like	
  a	
  
check	
  that	
  you	
  can	
  never	
  cash.	
  It	
  is	
  useless.	
  
	
  
	
  

4	
  
The	
  future	
  is	
  ready	
  for	
  us.	
  It	
  is	
  craving	
  our	
  resources.	
  It	
  is	
  hungry	
  for	
  our	
  expertise.	
  
It	
  is	
  listening	
  for	
  what	
  we	
  have	
  to	
  say.	
  And	
  it	
  is	
  our	
  obligation—our	
  privilege—to	
  
respond	
  and	
  serve.	
  A	
  few	
  brave	
  institutions	
  lead	
  the	
  way,	
  but	
  with	
  the	
  course	
  of	
  the	
  
race	
  so	
  unclear,	
  and	
  the	
  finish	
  line	
  moving	
  away	
  from	
  us	
  so	
  quickly,	
  even	
  they	
  
struggle	
  to	
  keep	
  up.	
  	
  
	
  
And	
  when	
  we’re	
  in	
  committees,	
  biding	
  our	
  time,	
  deciding	
  what	
  to	
  do…	
  Outside	
  the	
  
committee	
  room,	
  down	
  the	
  hall,	
  past	
  the	
  galleries,	
  the	
  education	
  classrooms,	
  the	
  
collections,	
  the	
  administrative	
  offices,	
  a	
  new	
  challenge	
  is	
  looming:	
  It	
  isn’t	
  what	
  do	
  we	
  
do	
  now	
  that	
  there	
  are	
  2.4	
  billion	
  of	
  us	
  online?	
  	
  -­‐	
  -­‐	
  It’s,	
  what	
  do	
  we	
  do	
  for	
  when	
  the	
  next	
  
5	
  billion	
  people	
  join	
  us?	
  
	
  
Thank	
  you.	
  
	
  
	
  
	
  
[Note:	
  portions	
  of	
  this	
  these	
  remarks	
  are	
  derived	
  from	
  a	
  draft	
  essay	
  for	
  Merete	
  Sanderhoff’s	
  
Sharing	
  is	
  Caring	
  anthology,	
  to	
  be	
  published	
  by	
  the	
  National	
  Gallery	
  of	
  Denmark	
  in	
  2014.]	
  
	
  
	
  

	
  

5	
  

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The Tortoise and the Hare, Netherlands Museum Congres

  • 1. The  Tortoise  and  the  Hare   Remarks  to  the   Netherlands  Museum  Congress,   October  3,  2013  plenary  session   —Michael  Edson             This  is  kind  of  surreal.     When  I  took  off  in  my  airplane  Monday  evening  in  Washington,  we  had  a   government  and  I  had  a  job.  And  when  I  arrived  at  Schiphol  airport  on  Tuesday   morning  we  didn’t  have  a  government  and  I  didn’t  have  a  job.       Since  I’ve  been  in  the  Netherlands  I’ve  had  one  offer  of  political  asylum,  two  job   offers,  and  one  marriage  proposal.    And  the  guys  who  play  pan  flute  out  on  the  plaza   asked  me  to  join  them.  Maybe  I  can  earn  enough  money  to  buy  a  plane  ticket  home.     I  can’t  give  a  my  keynote  here  today,  because  of  the  government  shutdown,  but  I  feel   comfortable  saying  a  few  words  from  my  heart  -­‐  -­‐  even  more  so  since  I’ve  met  so   many  of  you  and  heard  what’s  on  your  minds  and  observed  your  work.       *  *  *          *  *  *          *  *  *     In  thinking  about  today  and  thinking  about  this  moment,  I’ve  realized  that  I’m   haunted.  .  .  despite  all  the  expertise  in  this  room  and  the  majesty  of  your  museums   and  your  museum  sector  and  the  brilliance  of  yourselves…  I’m  haunted  by  the  
  • 2. suspicion  that  you’re  not  getting  enough  done.  And  I’m  energized  by  the  belief,  the   conviction,  that  you  can  get  more  done.     As  I  was  worrying  about  the  government  shutdown  last  week,  and  thinking  about   my  keynote,  I  decided  to  clean  out  a  shelf  in  my  daughter’s  room,  and  I  found  some   old  storybooks  -­‐  -­‐  “board  books”  we  call  them,  they’ve  got  very  thick  pages,  suitable   for  young  hands  -­‐  -­‐  and  I  found  a  board  book  of  Aesop’s  fable  of  the  Tortoise  and   the  Hare.  It’s  a  very  familiar  fable:  everyone  in  the  world  knows  this  story  of  a   brash,  speedy  rabbit  who  is  humbled  by  a  slow  and  patient,  plodding,  turtle.  And   that’s  the  lesson  I  was  taught  when  I  was  young.  It’s  the  lesson  that  you’ve  taught   your  children.       It’s  been  the  lesson  for  thousands  of  years,  that  slow,  patient,  humble  work  towards   a  goal  is  the  way  to  succeed  in  your  personal  life,  and  in  society:  slow  and  steady   wins  the  race.     And  while  elements  of  that  are  still  true,  I  think  it’s  only  true  to  the  extent  that   you  know  what  race  you’re  running  in,  and  the  finish  line  isn’t  moving  away   from  you  faster  than  you  can  run.       And  I  think  that  is  the  moment  we’re  in  now.       Two  years  ago  I  was  in  the  Netherlands,  in  Rotterdam,  to  give  the  closing  keynote   for  the  DISH  conference.  Two  years—a  couple  of  hundred  days:  it’s  nothing,  really.   But  in  the  two  years  since  DISH,  the  population  of  the  world  has  grown  by  140   million  people.  That’s  not  just  births,  that’s  the  net  growth.  About  200,000  people  a     2  
  • 3. day:  each  with  the  right  to  be  educated,  each  with  the  right  to  participate  in  and   shape  their  culture.     In  those  two  years,  the  population  of  the  Internet  has  grown  by  476  million  people.       In  the  last  two  years,  872  million  more  people  have  become  new  mobile  phone   subscribers.  That’s  more  people  than  the  populations  of  the  European  Union   nations,  Canada,  and  the  United  States  combined.       40,000  people  just  took  Introduction  to  Sociology,  free  and  online,  from  Princeton   University.  Those  people  came  from  113  different  countries.  The  professor  said  that   in  two  weeks  of  teaching  that  class  online  he  learned  more  from  his  students  than  he   had  learned  in  a  career  of  teaching  it  in  the  classroom.       The  art  historians  Beth  Harris  and  Stephen  Zucker  reach  200  students  a  semester  in   their  classrooms:  last  semester  they  reached  750,000  learners—from  200   countries—through  their  art  history  video  site  Smarthistory.       Wikipedia.  As  of  this  morning,  people  from  every  country  on  earth  have  made   1,982,665,048  edits  to  Wikipedia  and  the  Wikimedia  projects  that  support  it.  Users   have  translated  the  Mona  Lisa’s  Wikipedia  page  into  86  languages.       TED  has  served  a  billion  videos.     Iceland  is  crowdsourcing  a  new  constitution.       3  
  • 4. 2.4  billion  people,  34%  of  humanity,  is  now  online  and  connected  to  the  same   Internet  you  and  I  use,  every  day.  And  even  in  the  poorest  parts  of  the  world,  it  is   not  uncommon  to  see  street  vendors,  taxi  drivers,  and  even  beggars  using  cell   phones.       Everywhere  I  look,  I  see  the  old  rules  about  who  has  a  voice,  who  does  the  work,  and   who  gets  to  benefit  being  rewritten  on  a  global  scale.  It  is  amazing,  but  what   surprises  me  the  most  is  that  we  find  it  surprising  at  all:  we  have  wanted  this  since   the  enlightenment.  Our  institutions  are  founded  on  the  principle  that  we  will  be  a   stronger,  wiser,  more  resilient  society  if  we  understand  our  past,  if  we  understand   science,  if  we  interact,  communicate,  share,  create,  do.  We  believe  that  culture  isn’t   something  frozen  in  amber:  culture  only  has  meaning  when  it  is  alive  in  our  minds,   reworked  by  our  hands,  and  loved  in  our  hearts.       We  are  among  the  most  trusted  institutions  on  earth.       I  was  talking  recently  with  an  institution  that  you  all  would  be  familiar  with.  A   collecting  institution  with  a  museum,  library,  archive,  and  performance  space.  The   leaders  of  this  institution  spoke  of  their  pride  in  being  a  global  brand,  a  global   leader.  They  were  particularly  proud  of  their  work  training  educators.  I  asked  them   how  many  educators  they  train  every  year,  and  they  told  me:  24.         We  are  the  most  trusted  institutions  on  earth,  but  if  that  trust  can’t  be  used  as   capital  to  accomplish  immensely  important  work  in  society,  then  that  trust  is  like  a   check  that  you  can  never  cash.  It  is  useless.       4  
  • 5. The  future  is  ready  for  us.  It  is  craving  our  resources.  It  is  hungry  for  our  expertise.   It  is  listening  for  what  we  have  to  say.  And  it  is  our  obligation—our  privilege—to   respond  and  serve.  A  few  brave  institutions  lead  the  way,  but  with  the  course  of  the   race  so  unclear,  and  the  finish  line  moving  away  from  us  so  quickly,  even  they   struggle  to  keep  up.       And  when  we’re  in  committees,  biding  our  time,  deciding  what  to  do…  Outside  the   committee  room,  down  the  hall,  past  the  galleries,  the  education  classrooms,  the   collections,  the  administrative  offices,  a  new  challenge  is  looming:  It  isn’t  what  do  we   do  now  that  there  are  2.4  billion  of  us  online?    -­‐  -­‐  It’s,  what  do  we  do  for  when  the  next   5  billion  people  join  us?     Thank  you.         [Note:  portions  of  this  these  remarks  are  derived  from  a  draft  essay  for  Merete  Sanderhoff’s   Sharing  is  Caring  anthology,  to  be  published  by  the  National  Gallery  of  Denmark  in  2014.]         5