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SEMINAR (II)




                                                             Following	
  the	
  ZEN	
  path	
  


Zen	
  Rocks	
  by	
  Lane	
  Pierce	
  
                                                 Alberto de Vega
                                           Eduardo S. de la Fuente
TABLE OF CONTENTS
                     THE ART OF PRESENTATION




Why?   Preparation      Design   Delivery   Resources



           What for?
           Message
           Story
           Ideation Techniques
           Storyboard
R E A D I N E S S 	
  

                                                                  WHAT	
  FOR?	
  
                                                                                   12
                                                            11A




Readiness?
© 1976 Chartoff-Winkler Productions. All Rights Reserved.
R E A D I N E S S 	
  

                    WHAT	
  FOR?	
  


       “BTW…”
The

                                      call




© PhotoXpress.com
R E A D I N E S S 	
  

                    WHAT	
  FOR?	
  




              sequels …
And its




© PhotoXpress.com
R E A D I N E S S 	
  

                             WHAT	
  FOR?	
  




        result…
The




Photo by Vintage Fairytale
R E A D I N E S S 	
  

                WHAT	
  FOR?	
  




               80%
  Readiness
accounts for
                                 of success
R E A D I N E S S 	
  

                         WHAT	
  FOR?	
  




                                            time
                                     And,
                                 it takes




Photo by Brooks Elliot
TABLE OF CONTENTS
                     THE ART OF PRESENTATION




Why?   Preparation      Design   Delivery   Resources



           What for?
           Message
           Story
           Ideation Techniques
           Storyboard
C R A F T I N G

                    THE MESSAGE




© PhotoXpress.com
C R A F T I N G

                                      THE MESSAGE




© 2009 Disney. All Rights Reserved.
C R A F T I N G

                        THE MESSAGE




                pitch
    The
elevator




© iStockPhoto
TABLE OF CONTENTS
                     THE ART OF PRESENTATION




Why?   Preparation      Design    Delivery   Resources



           Readiness, what for?
           Message
           Story
           Ideation Techniques
           Storyboard
C R A F T I N G

                                      THE STORY


                  story.
A presentation
           is a
                           (period)
C R A F T I N G

                                  THE STORY


        this kind
But
not
                                                                              of story




©2004 Turner Entertainment Co. A Warner Bros. Entertainment Company. All Rights Reserved
C R A F T I N G

                                                                THE STORY


                                                                        shorter!
                                                              Make it




©1999 New Line Cinema Productions, Inc. All Rights Reserved
SIZE
                                                MATTERS




                                     “ The secret of being a bore
                                       is to tell everything”
                                                            Voltaire



Portrait by Nicolas de Largillière
SIZE
                                                                                  MATTERS




                                                          Slides	
        Notes	
           Handouts	
  



                                                                     three parts
                                                   Meet
                                                    the                                          of a
                                                                                                 presentation



Inspired	
  on	
  PresentaEon	
  Zen	
  by	
  Garr	
  Reynolds	
  
SIZE
                                                                                   MATTERS




                                                                                audience	
  
                                                                     What	
  
                                                                      the	
  
                                                                                               sees	
  




Inspired	
  on	
  PresentaEon	
  Zen	
  by	
  Garr	
  Reynolds	
  
SIZE
                                                                     MATTERS




                      you
What

                                                                     see




Inspired	
  on	
  PresentaEon	
  Zen	
  by	
  Garr	
  Reynolds	
  
SIZE
                                                                     MATTERS




                       audience
 What
  the
                                                                               takes away




Inspired	
  on	
  PresentaEon	
  Zen	
  by	
  Garr	
  Reynolds	
  
C R A F T I N G

                                  THE STORY


         craft
How
 do I
                     the story?




 © PhotoXpress.com
C R A F T I N G

                                                 THE STORY


         every
Now,
                               story
                               is made of …



                                          Plot


                  Exposition                                  Resolution




Photo by Adam Hart-Davis
C R A F T I N G

                      THE STORY


                                          telco!
                              Yes but,
                      that’s for tales
                                this is




Photo by Dan Becker
C R A F T I N G

                                        THE STORY


                           this?
   Alright,
what about



                                   Problem


           Current Situation                          Solution




Foto por Adam Hart-Davis
C R A F T I N G

                                THE STORY




           enough?
Is it
not




 I like smirks por you	
  did
C R A F T I N G

    THE STORY




          features	
  
Add	
  
C R A F T I N G

                                       THE STORY




           benefits	
  
And	
  




 Crown Casino Chips by foodie.jenius
C R A F T I N G

                                    THE STORY

      Summary
           -Features
           -Benefits
           - ... And now

                                    summary	
  
                           Recap
                           with a	
  




© Image*After
C R A F T I N G

                              THE STORY

Seal the deal
    with the
                       next steps


Wax Seal by Jen Chan
C R A F T I N G

                    THE STORY




                              recap?
                      Do we 	
  




© PhotoXpress.com
C R A F T I N G

                       THE STORY




                       memory
  You better
engrave this
     In your




The Thinker por Dano
C R A F T I N G

                THE STORY




© Image*After
C R A F T I N G

                     THE STORY


scalable method
Need a
                                for
                                presentations?




 © PhotoXpress.com
B E YO N D
                             BULLET POI NTS




Meet


beyond bullet points
A method by Cliff Atkinson
B E YO N D
                              BULLET POI NTS




                             cookbook
                             Let’s follow the


                                                step by step



A method by Cliff Atkinson
B E YO N D
                                        BULLET POI NTS




                                                         slide!
                                                           1!
Everywhere but here? by Will Ockenden
B E YO N D
                                     BULLET POI NTS




                                                      slide!
                                                        2!
See the world through your eyes by man’s pic
B E YO N D
                                     BULLET POI NTS




                                                      slide!
                                                        3!
See the world through your eyes by man’s pic
B E YO N D
                                     BULLET POI NTS




                                                      slide!
                                                        4!
See the world through your eyes by man’s pic
B E YO N D
                                     BULLET POI NTS




                                                      slide!
                                                        5!
See the world through your eyes by man’s pic
B E YO N D
BULLET POI NTS
B E YO N D
           BULLET POI NTS




              Key Point




Solution      Key Point




              Key Point
B E YO N D
            BULLET POI NTS




              Explanation




Key Point     Explanation




              Explanation
B E YO N D
              BULLET POI NTS




                  Detail




Explanation       Detail




                  Detail
B E YO N D
BULLET POI NTS
B E YO N D
                                      BULLET POI NTS




© 2009 Disney. All Rights Reserved.
TABLE OF CONTENTS
                     THE ART OF PRESENTATION




Why?   Preparation      Design   Delivery   Resources



           What for?
           Message
           Story
           Ideation techniques
           Storyboard
CRAFTING

                     IDEAS


        what?	
  
 OK,
now




 © PhotoXpress.com
G O I N G

                          ANALOG


                                help!	
  
                          The
                      laptop            quite
                    is of any           the contrary




© PhotoXpress.com
G O I N G

                               ANALOG




                    down!
No excuses,
     shut it
                        	
  




© PhotoXpress.com
G O I N G

                        ANALOG


           pen	
  
Paper
  &a




all you’ll ever need!

© PhotoXpress.com
GIVE ME SOME

                    CLUES




                               what?	
  
                    Alright,
                       now




© PhotoXpress.com
AUDIENCE
                           THAT BIG UNKNOWN




                                         always!
                                  Keep
                          the audience
                               in mind




Day 140 por milknosugar
AUDIENCE
 THAT BIG UNKNOWN




                   sleep?
   Which things
doesn’t let them
AUDIENCE
                                    THAT BIG UNKNOWN




                                        beacon
                                  They’re
                                    your                  of
                                                       	
  the bay




Pigeon Point por john	
  curley
AUDIENCE
                            THAT BIG UNKNOWN




          harbour
   To
 deal




Cala Dogana por Wagman_30
IDEATION
                                                 TECHNIQUES




             think
Think,

                                      , think!




© 2009 Disney. All Rights Reserved.
IDEATION
                                       TECHNIQUES




         storming	
  
Brain




Stream of Conciousness por Jurvetson
IDEATION
                     TECHNIQUES




           mapping
Mind




© IQmatrix.com
IDEATION
TECHNIQUES




                     writing
             Brain
IDEATION
                    TECHNIQUES




                perspective	
  
   Pick
another




© PhotoXpress.com
IDEATION
                                   TECHNIQUES




                         analogy	
  
Or, perhaps,
         an




Maple seed by Marc McGowan's
IDEATION
                                    TECHNIQUES




                       paper	
  
You’ll use
    some




© Navigator. All rights reserved.
IDEATION
                                         TECHNIQUES




                                         some but…
                                   And
                                 throw




© OKI .Printing Solutions 2008
R   E   S   U   L   T   :

                          THE MESSAGE




                    message
 You will
have your




© PhotoXpress.com
R   E   S   U   L   T   :

                                            THE MESSAGE

   But you will have YOUR

   STORY
                                 story
        And a
prize winning




© 2007 Disney/Pixar. All Rights Reserved.
EXTRA
                                                  R E S U LTS




          aditional
With

                                      materials




16th July 2009 by gregoryjameswalsh
EXTRA
R E S U LTS




                          questions
              To answer
                  a few
N E X T

                                  STEP




                    slides?	
  
How do I turn
    this into




© PhotoXpress.com
TABLE OF CONTENTS
                     THE ART OF PRESENTATION




Why?   Preparation      Design   Delivery   Resources



           What for?
           Message
           Flow
           Crafting Techniques
           Storyboard
G O I N G

                                         ANALOG
                                                             step!
                                                               1!




                                                         laptop	
  
                                          Switch	
  off	
  
                                               your	
  




Power	
  BuNon	
  by	
  therevan77	
  
G O I N G

                                              ANALOG
                                                          step!
                                                           2!



                                                     post-its
                                              Pick
                                             some




Four	
  Flappers	
  by	
  canonsnapper	
  
G O I N G

                                                ANALOG
                                                            step!
                                                             2!




                                               white board
                                 Better yet,
                                          a




©BunEng	
  MagneEcs	
  Co.	
  
G O I N G

                                                           ANALOG




                        quiet
  Look
  for a
                                                                place
                                                                        step!
                                                                         3!
Nanzen-­‐ji	
  “Leaping	
  Tiger“	
  by	
  john	
  w	
  
G O I N G

                                ANALOG


                                                this?
                                Alright, what
                                       about




                                                 step!
                                                  3!
Tapones	
  by	
  Clemente	
  
G O I N G

                                 ANALOG
                                             paso!
                                               4!




                       go!	
  
 Let’s	
  




©	
  iStockPhoto	
  
G O I N G

                               ANALOG


                       what?
alright,
   now




©	
  iStockPhoto	
  

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The Art of Presentation II. Following the ZEN path. PREPARATION

  • 1. SEMINAR (II) Following  the  ZEN  path   Zen  Rocks  by  Lane  Pierce   Alberto de Vega Eduardo S. de la Fuente
  • 2. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources What for? Message Story Ideation Techniques Storyboard
  • 3. R E A D I N E S S   WHAT  FOR?   12 11A Readiness? © 1976 Chartoff-Winkler Productions. All Rights Reserved.
  • 4. R E A D I N E S S   WHAT  FOR?   “BTW…” The call © PhotoXpress.com
  • 5. R E A D I N E S S   WHAT  FOR?   sequels … And its © PhotoXpress.com
  • 6. R E A D I N E S S   WHAT  FOR?   result… The Photo by Vintage Fairytale
  • 7. R E A D I N E S S   WHAT  FOR?   80% Readiness accounts for of success
  • 8. R E A D I N E S S   WHAT  FOR?   time And, it takes Photo by Brooks Elliot
  • 9. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources What for? Message Story Ideation Techniques Storyboard
  • 10. C R A F T I N G THE MESSAGE © PhotoXpress.com
  • 11. C R A F T I N G THE MESSAGE © 2009 Disney. All Rights Reserved.
  • 12. C R A F T I N G THE MESSAGE pitch The elevator © iStockPhoto
  • 13. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources Readiness, what for? Message Story Ideation Techniques Storyboard
  • 14. C R A F T I N G THE STORY story. A presentation is a (period)
  • 15. C R A F T I N G THE STORY this kind But not of story ©2004 Turner Entertainment Co. A Warner Bros. Entertainment Company. All Rights Reserved
  • 16. C R A F T I N G THE STORY shorter! Make it ©1999 New Line Cinema Productions, Inc. All Rights Reserved
  • 17. SIZE MATTERS “ The secret of being a bore is to tell everything” Voltaire Portrait by Nicolas de Largillière
  • 18. SIZE MATTERS Slides   Notes   Handouts   three parts Meet the of a presentation Inspired  on  PresentaEon  Zen  by  Garr  Reynolds  
  • 19. SIZE MATTERS audience   What   the   sees   Inspired  on  PresentaEon  Zen  by  Garr  Reynolds  
  • 20. SIZE MATTERS you What see Inspired  on  PresentaEon  Zen  by  Garr  Reynolds  
  • 21. SIZE MATTERS audience What the takes away Inspired  on  PresentaEon  Zen  by  Garr  Reynolds  
  • 22. C R A F T I N G THE STORY craft How do I the story? © PhotoXpress.com
  • 23. C R A F T I N G THE STORY every Now, story is made of … Plot Exposition Resolution Photo by Adam Hart-Davis
  • 24. C R A F T I N G THE STORY telco! Yes but, that’s for tales this is Photo by Dan Becker
  • 25. C R A F T I N G THE STORY this? Alright, what about Problem Current Situation Solution Foto por Adam Hart-Davis
  • 26. C R A F T I N G THE STORY enough? Is it not I like smirks por you  did
  • 27. C R A F T I N G THE STORY features   Add  
  • 28. C R A F T I N G THE STORY benefits   And   Crown Casino Chips by foodie.jenius
  • 29. C R A F T I N G THE STORY Summary -Features -Benefits - ... And now summary   Recap with a   © Image*After
  • 30. C R A F T I N G THE STORY Seal the deal with the next steps Wax Seal by Jen Chan
  • 31. C R A F T I N G THE STORY recap? Do we   © PhotoXpress.com
  • 32. C R A F T I N G THE STORY memory You better engrave this In your The Thinker por Dano
  • 33. C R A F T I N G THE STORY © Image*After
  • 34. C R A F T I N G THE STORY scalable method Need a for presentations? © PhotoXpress.com
  • 35. B E YO N D BULLET POI NTS Meet beyond bullet points A method by Cliff Atkinson
  • 36. B E YO N D BULLET POI NTS cookbook Let’s follow the step by step A method by Cliff Atkinson
  • 37. B E YO N D BULLET POI NTS slide! 1! Everywhere but here? by Will Ockenden
  • 38. B E YO N D BULLET POI NTS slide! 2! See the world through your eyes by man’s pic
  • 39. B E YO N D BULLET POI NTS slide! 3! See the world through your eyes by man’s pic
  • 40. B E YO N D BULLET POI NTS slide! 4! See the world through your eyes by man’s pic
  • 41. B E YO N D BULLET POI NTS slide! 5! See the world through your eyes by man’s pic
  • 42. B E YO N D BULLET POI NTS
  • 43. B E YO N D BULLET POI NTS Key Point Solution Key Point Key Point
  • 44. B E YO N D BULLET POI NTS Explanation Key Point Explanation Explanation
  • 45. B E YO N D BULLET POI NTS Detail Explanation Detail Detail
  • 46. B E YO N D BULLET POI NTS
  • 47. B E YO N D BULLET POI NTS © 2009 Disney. All Rights Reserved.
  • 48. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources What for? Message Story Ideation techniques Storyboard
  • 49. CRAFTING IDEAS what?   OK, now © PhotoXpress.com
  • 50. G O I N G ANALOG help!   The laptop quite is of any the contrary © PhotoXpress.com
  • 51. G O I N G ANALOG down! No excuses, shut it   © PhotoXpress.com
  • 52. G O I N G ANALOG pen   Paper &a all you’ll ever need! © PhotoXpress.com
  • 53. GIVE ME SOME CLUES what?   Alright, now © PhotoXpress.com
  • 54. AUDIENCE THAT BIG UNKNOWN always! Keep the audience in mind Day 140 por milknosugar
  • 55. AUDIENCE THAT BIG UNKNOWN sleep? Which things doesn’t let them
  • 56. AUDIENCE THAT BIG UNKNOWN beacon They’re your of  the bay Pigeon Point por john  curley
  • 57. AUDIENCE THAT BIG UNKNOWN harbour To deal Cala Dogana por Wagman_30
  • 58. IDEATION TECHNIQUES think Think, , think! © 2009 Disney. All Rights Reserved.
  • 59. IDEATION TECHNIQUES storming   Brain Stream of Conciousness por Jurvetson
  • 60. IDEATION TECHNIQUES mapping Mind © IQmatrix.com
  • 61. IDEATION TECHNIQUES writing Brain
  • 62. IDEATION TECHNIQUES perspective   Pick another © PhotoXpress.com
  • 63. IDEATION TECHNIQUES analogy   Or, perhaps, an Maple seed by Marc McGowan's
  • 64. IDEATION TECHNIQUES paper   You’ll use some © Navigator. All rights reserved.
  • 65. IDEATION TECHNIQUES some but… And throw © OKI .Printing Solutions 2008
  • 66. R E S U L T : THE MESSAGE message You will have your © PhotoXpress.com
  • 67. R E S U L T : THE MESSAGE But you will have YOUR STORY story And a prize winning © 2007 Disney/Pixar. All Rights Reserved.
  • 68. EXTRA R E S U LTS aditional With materials 16th July 2009 by gregoryjameswalsh
  • 69. EXTRA R E S U LTS questions To answer a few
  • 70. N E X T STEP slides?   How do I turn this into © PhotoXpress.com
  • 71. TABLE OF CONTENTS THE ART OF PRESENTATION Why? Preparation Design Delivery Resources What for? Message Flow Crafting Techniques Storyboard
  • 72. G O I N G ANALOG step! 1! laptop   Switch  off   your   Power  BuNon  by  therevan77  
  • 73. G O I N G ANALOG step! 2! post-its Pick some Four  Flappers  by  canonsnapper  
  • 74. G O I N G ANALOG step! 2! white board Better yet, a ©BunEng  MagneEcs  Co.  
  • 75. G O I N G ANALOG quiet Look for a place step! 3! Nanzen-­‐ji  “Leaping  Tiger“  by  john  w  
  • 76. G O I N G ANALOG this? Alright, what about step! 3! Tapones  by  Clemente  
  • 77. G O I N G ANALOG paso! 4! go!   Let’s   ©  iStockPhoto  
  • 78. G O I N G ANALOG what? alright, now ©  iStockPhoto