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IBM Intelligent Transportation for
Smarter Cities
Elcio Queiroz




                                     © 2011 IBM Corporation
Innovative leaders create opportunities from today’s harsh realities

                                                      Sustainability
                       Investment

     Innovation                        Community




                         Declining                        Increasing
                         Budgets                            Threats
          Aging                          Changing
      Infrastructure                    Populations

2                                                               © 2011 IBM Corporation
With increasing experience, best practice patterns become visible

                          2006                     2009                       2010
         Experienced:
               Traffic
         Management


            Identified:           What data is most important?
           Repeatable             What analytics provide value?
              Patterns            Which groups to coordinate?


           Enhanced:                     Tax and
                                        Revenue
                                                      Metropolitan
                                                      Transportation          Government
        Foundation for               Management       and Roads
                                                                              Industry
           Reuse and                                                          Framework
           Integration               Social
                                   Services
                                                                 Integrated
                                                                     Urban
                                 and Social
                                   Security
                                                             Infrastructure   Integrates
                                                                              IBM and
                                                 Safety
                                              and Security
                                                                              Partner
                                                                              solutions

3                                                                                          © 2011 IBM Corporation
Apply global best practices in your city

IBM Intelligent Transportation Offering

Provides citywide traffic visibility to alleviate congestion
and rapidly respond to incident response

    Increase situational awareness across
    entire transportation network and city services
    (eg. emergency management response)


    Analyze traffic performance to
    improve travel experience


    Centralize monitoring and
    transit arrival prediction

                                                 Sample Partner Ecosystem



4                                                                           © 2011 IBM Corporation
Increase situational awareness across entire transportation network
                                                                                           Inspired by:
•Capture data from disparate sources to
achieve citywide visibility into transportation                  Queensland Motorways
conditions including:
      •Traffic flow (ie. average speed, volume)          The Need:
      •Congestion                                        Address increasing demand on roadways
      •Roadwork and road closures                        with 230,000 vehicles per day and reduce
                                                         motorists’ time spent in traffic and vehicle
      •Accidents
                                                         emissions

•Integrates with IBM Intelligent Operations              IBM Solution:
Center for cross agency collaboration and                The solution recommends fastest routes
incident management                                      and avoid congestion. This helps to
                                                         speed journeys, reduce congestion, and
                                                         cut exhaust emissions. Drivers no longer
•Standards based integration with wide                   have to stop to pay tolls, which reduces
 variety of instrumentation technologies                 congestion, increases safety and
 and applications                                        enhances network reliability.


    "The idea is to have 'a motorway that thinks' – a more intelligent solution
    that will give our customers a better range of options for their journeys."
    - Phil Mumford, CEO of Queensland Motorways
5                                                                                       © 2011 IBM Corporation
Analyze traffic performance to improve travel experience
                                                                                         Inspired by:

    •Proactively manage and optimize traffic             Singapore Land Transit Authority
     flow across the city through traffic prediction
                                                       The Need:
    •Enables public to receive forecast of traffic     With Singapore’s population growing, the
     conditions so they can better plan their          Singapore Land Transport Authority
                                                       (LTA) needed a way to head off traffic
     daily activities                                  congestion and maintain its world-class
                                                       business climate
    •“What if” scenario analysis to understand
    traffic performance based on anticipated
                                                       IBM Solution:
    changes in traffic volume and conditions
                                                       Singapore LTA can forecast traffic
                                                       conditions up to 60 minutes into the
                                                       future to help prevent traffic congestion
                                                       before it occurs.



     “…use ridership data to develop more optimal routes, which
     ultimately will reduce congestion and make public transport
     more appealing.”
     - Silvester Prakasam, Director of Fare Systems, Singapore LTA
6                                                                                     © 2011 IBM Corporation
Centralize monitoring and transit arrival prediction
                                                                                          Inspired by:

    •Identify vehicles and their current locations
                                                               Finnish Transport Agency
     in real-time
                                                         The Need:
    •Estimate arrival time of vehicles based on          Agency is responsible for maintenance
     current and predicted traffic conditions            and development of Finnish Transport
     including:                                          System. They wanted to gain a single
                                                         view of road conditions, accidents and
         • Public transportation vehicles                other road and traffic information
         • Private fleets

    • Vehicle and fleet performance analytics            IBM Solution:
                                                         The solution has transformed 78,000 km.
      such as:
                                                         of roadways data into key insights
        • Number of vehicles in a route                  helping to improve the efficiency of road
        • Average transit time                           management and enhance road safety
                                                         and operational efficiency


    “…The benefit for drivers is safer and more fluid travel, and
     for the Transport Agency it is more efficient operations."
     - Kristiina Laakso, Finnish Transport Agency."

7                                                                                      © 2011 IBM Corporation
City Traffic Operations Use Case

                                                               Transit                                          Traffic
                                                                Field        TIH                               Control
    Summary
    Summary                                                    Systems                                        Application
                                                                                           Operator
    City Traffic Operator performs
    City Traffic Operator performs
    congestion management assisted by
    congestion management assisted by
    TIH
    TIH                                                                  1
                                                                                       2



                                                                                                      3
    1. Traffic measurement and condition data are
       received from Transit Field Systems
    2. Traffic data is displayed real-time on a city
       geographic map to operator                                                  4
    3. Operator observes serious congestion on a link
       indicated by color coding
    4. Operator uses map interaction function to observe
       congestion volume
    5. Operator performs cause analysis to correlate the                       5
       congestion with a major accident that happened
       minutes ago
    6. Operator evaluates situation and decides on
       corrective measure involving redirection of traffic
       with highway police assistance and signal length
       changes on diverted routes                                                                     6
    7. Operator turns the solution into action using traffic
       control applications external to TIH and manual
       steps as the case may be                                                                           7


8                                                                                                             © 2011 IBM Corporation
City Traffic Planning Use Case

                                                                 Transit                                     Traffic
                                                                  Field        TIH                          Control
    Summary
    Summary                                                      Systems                                   Application
    City Traffic Planner plans traffic light
    City Traffic Planner plans traffic light                                                 Planner
    change intervals & lane re-
    change intervals & lane re-
    configuration schedule for a busy
    configuration schedule for a busy
                                                                           1
    highway during rush hours
    highway during rush hours
                                                                                         2



    1. Traffic measurement and condition data are                                    3
       received from Transit Field Systems
    2. Traffic data is transformed and stored into the
       Traffic Information Hub
    3. Traffic Planner requests a report on historical traffic
       volume and speed data related to the highway and                          4
       rush hour interval of interest
    4. Traffic Planner expands the scope of the request to
       include key feeder links to the highway
    5. Planner relies on TIH to provide mean values of                           5
       key KPIs
    6. Planner uses expertise and tools external to TIH to
       optimize traffic flow by adjusting traffic signal
       intervals & lane usage rules
    7. Planner commits the new plan into action using                                                  6
       traffic control applications external to TIH and
       manual steps as the case may be                                                                 7



9                                                                                                          © 2011 IBM Corporation
Intelligent Transportation – Product Overview
 Description:
                                                                        Solution Software key components:
 • Traffic analysis capability to allow for better management of
   traffic , improvement of commuter experience, reduction of     1. Visibility of real-time & historical, traffic & incident
   pollution and improve the ability for emergency responders and    data though GIS, tabular & reporting interfaces
   public safety officials to act quickly
                                                                        2. Standards based integration to data capture systems
 • Ability to aggregate information across multiple intra-city
   geographies/locales as well as information from a diverse set        3. Canonical operational data model and repository
   of data input source types and vendors
 • A data source agnostic , standard information model on top of 4. Cloud Enablement
   which vertical value applications can be created with ease and
   with ability to scale                                          5. Integration with IBM Operation Centre Functions
 • Ability to access historical and real-time information about all
   traffic performance, conditions, configurations and incidents

 Customer pain addressed:
 • Existing traffic data systems, ATMS and TMC applications
   each cover limited intra-city geographic/locale scope
 • Integrations between traffic data systems, ATMS and TMC
   applications that function across the same city are either non-
   existent or limited
 • There is a diversity of traffic data systems in terms of types,
   vendors and data abstraction levels which is posing a great
   challenge to the creation of vertical traffic applications traffic
   flow optimization, improving commuter experience, pollution
   reduction & emergency response
 • There is no way to have city-wide visibility for traffic
   performance, conditions, configurations and incidents

                                                                                      Intelligent Transportation
10                                                                                                                  © 2011 IBM Corporation
IBM Intelligent Transportation Offering Business Context
Field                                           Centers              Vehicles

           Security monitoring                     Emergency
                                                   Management
                                                                                             Transit          Commercial            Maintenance           Emergency
                                                            …
                                                    Commercial
                                                                        Vehicles            Vehicles           Vehicles             Constructions
                                                                                                                                      Vehicles             Vehicles
      Commercial Vehicle Check                        Vehicle
                                                   Administration

                                                                                                                   Travelers
                   Roadway                                                                   Information
      Roadway Control Signal System                Fleet & Freight       Transit               Service
                                                    Management         Management              Provider
      Traffic      VMS     VSS    Lane Signal
       Light
                           60                                                          UI
                                                                                                                           Portal           Mobile              SMS
                                                                         Traffic             Archived Data
                                                                       Management            Management
                Roadway Reporting
                                                   Maintenance &                                                           Personal Information Access
 Microwave        Camera   Loop    Telematics      Construction
                                                    Management
                                                                      Core Services                                            Remote Traveler Support
                                                     Emission   …           Data
                                                                           Analysis         Administration
                                                    Management
                                                                                                                           Radio and TV             Navigator
          Parking Management
                                                                          Reporting         Authentication
                                                                                            & Authorization
                                                       Toll
                Toll Collection                    Administration
                                                                            Traffic            Archived
                                                                         Information         Information
                                                                                                                                                Transportation
                                                                                                                                                   Planning
                                                                                                                    Analyzed Data




 Note: IBM Intelligent Transportation is in Green
                                                                           Traffic Information Hub

 11                                                                                                                                                 © 2011 IBM Corporation
        11
Intelligent Transportation – Product Detail   Area
                                              Area
                                              Map
                                                          Events: real-
                                                           Events: real-
                                                          time or
                                                           time or
                                              Map
                                                          manually added
                                                           manually added


Increases situational
awareness for traffic
operators

Capability Offered
• Analyzing patterns of traffic
conditions, traffic flow graphs
and event reports

Traffic Operator gathers
citywide visibility of
conditions where
• Map provides visual cues
• Events identify incidents
• Reports show trends




                              Traffic
                              Traffic
                              Flow Reports
                              Flow Reports      Event
                                                Event
                                                Reports
                                                Reports
12                                                                      © 2011 IBM Corporation
Tabular View of
                                                                Tabular View of
                                                 Traffic
                                                 Traffic        Traffic, Devices
                                                                Traffic, Devices
Intelligent Transportation – Product Detail      Congestion
                                                 Congestion     or Events
                                                                or Events
                                                 Status
                                                 Status

Offer
Centralized
monitoring
capability to
traffic operators
 Capability
 Shown
                                                              Device/Event
                                                               Device/Event
 • Monitor real-time state                                    Map View
                                                               Map View
 of traffic congestion                                        [Zoomed Out]
                                                               [Zoomed Out]
 along with device or
 event status

Traffic Operator wants to                                                      Click to view
                                                                               Click to view
                                                                               details for
                                                                               details for
find what accidents are                                                        selected item
                                                                               selected item
occurring
• Map and corresponding
  detailed tabular view for
  • Traffic congestion
  • Device status
  • Event status
• Tabular view can be sorted     Device/Event
                                  Device/Event
• Retrieve details by visually   Map View
                                  Map View
  selecting point on map         [Zoomed In]
                                  [Zoomed In]
13                                                                                 © 2011 IBM Corporation
Intelligent Transportation – Product Detail     View traffic
                                                View traffic
                                                congestion for historic
                                                congestion for historic
                                                date and time
                                                date and time
 Help traffic planners
 analyze traffic
 performance, and
 identify improvements
Capability Offered
•Leverage historical data to
help make informed
decisions for future
operations, maintenance
road work, as well as
planned and un-planned
events management
Traffic Planner analyzes
ways to improve traffic
flow by analyzing historical
data for trends that                                  Traffic events for historical
                                                       Traffic events for historical
 • Map traffic data over time                         trends
                                                       trends
   periods that have meaning     Traffic Flow
                                 Traffic Flow         Traffic flow at various
                                                      Traffic flow at various
 • Correlate traffic data with   Reports
                                 Reports              granularities of time
                                                      granularities of time
   events
14                                                                                     © 2011 IBM Corporation
Intelligent Transportation Base Functionality




                                          Click to Action:
Manage Real-Time Traffic Events Map and List Adapt Instantly to Selections
                                                                                  Roles& Permissions
                                                                                  Roles & Permissions

                                                                    View Service Level, Event, &
                                                                    Device Details



                                   Intelligent Transportation
   Automatic Clustering
  Based on Map Zoom Level                                              Historical Analysis & Planning
                                       Real-Time and
Define Custom Map Layers / Views       Historical Reporting




 15                                                                                     © 2011 IBM Corporation
Intelligent Transportation Solution Architecture



          Radar


          OCR
                                    End-User        End-User         End-User            End-User        End-User
                                   Application     Application      Application         Application     Application
      Loop Detectors


        Blue-Tooth

                                                           Operations Center (alerts…)
          ...                                              Operations Center (alerts…)
                        Adapters
                        Adapters



                                           Intelligent Transportation Management

                                                Traffic Information Hub (data fusion, mapping…)
                                                Traffic Information Hub (data fusion, mapping…)



        TMC/ATMS
                                     Traffic                                      Traffic         Service
                                                       Traffic
     Custom Databases              Prediction
                                                     Optimization     ...          Light         Provider        ...
                                      Tool                                        Control       Applications




                                    Capture Systems          IBM User Experience        IBM Platform              Legend

                                   Integration Solutions      rd
                                                             3rd Party Data Sources         IBM Tools       rd
                                                                                                           3rd Party Applications

16                                                                                                             © 2011 IBM Corporation
Deploy technology regardless of your size

Multiple options help city leaders deploy technology regardless of size




     On Premise:                            Shared Services:                    Cloud Delivery:
      Build on workload                      Work together across                Log on to your smarter
      optimized platforms                    multiple cities                     city environment
      Leverage infrastructure                Share services using                Customize interfaces,
      readiness services                     preconfigured systems               reports and data inputs



      “It’s about transforming the way we do business, so we                                Inspired By
            can invest that money in front-line service delivery”
                                  Chief Superintendent Avon & Somerset Police

17                                                                                              © 2011 IBM Corporation
Together we will create a planet of Smarter Cities
                IBM is the right partner to help city leaders innovate
                      to meet and exceed citizen expectations

     100 years of experience making the world work better
     through the use of technology

     Real products to enable sustainable economic growth

      – Leveraging information to make better decisions

      – Anticipating problems to resolve them proactively

      – Coordinating resources to operate effectively
                                                                Over 2,000 city
                                                             projects leverage on
     Local solutions based on global insight from
     170+ countries                                            IBM to help them
                                                              transform into 21st
     Passion for cities demonstrated by volunteers               century cities
     for Smarter City Challenge grants

18                                                                       © 2011 IBM Corporation
19   © 2011 IBM Corporation

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Transportation 2011

  • 1. IBM Intelligent Transportation for Smarter Cities Elcio Queiroz © 2011 IBM Corporation
  • 2. Innovative leaders create opportunities from today’s harsh realities Sustainability Investment Innovation Community Declining Increasing Budgets Threats Aging Changing Infrastructure Populations 2 © 2011 IBM Corporation
  • 3. With increasing experience, best practice patterns become visible 2006 2009 2010 Experienced: Traffic Management Identified: What data is most important? Repeatable What analytics provide value? Patterns Which groups to coordinate? Enhanced: Tax and Revenue Metropolitan Transportation Government Foundation for Management and Roads Industry Reuse and Framework Integration Social Services Integrated Urban and Social Security Infrastructure Integrates IBM and Safety and Security Partner solutions 3 © 2011 IBM Corporation
  • 4. Apply global best practices in your city IBM Intelligent Transportation Offering Provides citywide traffic visibility to alleviate congestion and rapidly respond to incident response Increase situational awareness across entire transportation network and city services (eg. emergency management response) Analyze traffic performance to improve travel experience Centralize monitoring and transit arrival prediction Sample Partner Ecosystem 4 © 2011 IBM Corporation
  • 5. Increase situational awareness across entire transportation network Inspired by: •Capture data from disparate sources to achieve citywide visibility into transportation Queensland Motorways conditions including: •Traffic flow (ie. average speed, volume) The Need: •Congestion Address increasing demand on roadways •Roadwork and road closures with 230,000 vehicles per day and reduce motorists’ time spent in traffic and vehicle •Accidents emissions •Integrates with IBM Intelligent Operations IBM Solution: Center for cross agency collaboration and The solution recommends fastest routes incident management and avoid congestion. This helps to speed journeys, reduce congestion, and cut exhaust emissions. Drivers no longer •Standards based integration with wide have to stop to pay tolls, which reduces variety of instrumentation technologies congestion, increases safety and and applications enhances network reliability. "The idea is to have 'a motorway that thinks' – a more intelligent solution that will give our customers a better range of options for their journeys." - Phil Mumford, CEO of Queensland Motorways 5 © 2011 IBM Corporation
  • 6. Analyze traffic performance to improve travel experience Inspired by: •Proactively manage and optimize traffic Singapore Land Transit Authority flow across the city through traffic prediction The Need: •Enables public to receive forecast of traffic With Singapore’s population growing, the conditions so they can better plan their Singapore Land Transport Authority (LTA) needed a way to head off traffic daily activities congestion and maintain its world-class business climate •“What if” scenario analysis to understand traffic performance based on anticipated IBM Solution: changes in traffic volume and conditions Singapore LTA can forecast traffic conditions up to 60 minutes into the future to help prevent traffic congestion before it occurs. “…use ridership data to develop more optimal routes, which ultimately will reduce congestion and make public transport more appealing.” - Silvester Prakasam, Director of Fare Systems, Singapore LTA 6 © 2011 IBM Corporation
  • 7. Centralize monitoring and transit arrival prediction Inspired by: •Identify vehicles and their current locations Finnish Transport Agency in real-time The Need: •Estimate arrival time of vehicles based on Agency is responsible for maintenance current and predicted traffic conditions and development of Finnish Transport including: System. They wanted to gain a single view of road conditions, accidents and • Public transportation vehicles other road and traffic information • Private fleets • Vehicle and fleet performance analytics IBM Solution: The solution has transformed 78,000 km. such as: of roadways data into key insights • Number of vehicles in a route helping to improve the efficiency of road • Average transit time management and enhance road safety and operational efficiency “…The benefit for drivers is safer and more fluid travel, and for the Transport Agency it is more efficient operations." - Kristiina Laakso, Finnish Transport Agency." 7 © 2011 IBM Corporation
  • 8. City Traffic Operations Use Case Transit Traffic Field TIH Control Summary Summary Systems Application Operator City Traffic Operator performs City Traffic Operator performs congestion management assisted by congestion management assisted by TIH TIH 1 2 3 1. Traffic measurement and condition data are received from Transit Field Systems 2. Traffic data is displayed real-time on a city geographic map to operator 4 3. Operator observes serious congestion on a link indicated by color coding 4. Operator uses map interaction function to observe congestion volume 5. Operator performs cause analysis to correlate the 5 congestion with a major accident that happened minutes ago 6. Operator evaluates situation and decides on corrective measure involving redirection of traffic with highway police assistance and signal length changes on diverted routes 6 7. Operator turns the solution into action using traffic control applications external to TIH and manual steps as the case may be 7 8 © 2011 IBM Corporation
  • 9. City Traffic Planning Use Case Transit Traffic Field TIH Control Summary Summary Systems Application City Traffic Planner plans traffic light City Traffic Planner plans traffic light Planner change intervals & lane re- change intervals & lane re- configuration schedule for a busy configuration schedule for a busy 1 highway during rush hours highway during rush hours 2 1. Traffic measurement and condition data are 3 received from Transit Field Systems 2. Traffic data is transformed and stored into the Traffic Information Hub 3. Traffic Planner requests a report on historical traffic volume and speed data related to the highway and 4 rush hour interval of interest 4. Traffic Planner expands the scope of the request to include key feeder links to the highway 5. Planner relies on TIH to provide mean values of 5 key KPIs 6. Planner uses expertise and tools external to TIH to optimize traffic flow by adjusting traffic signal intervals & lane usage rules 7. Planner commits the new plan into action using 6 traffic control applications external to TIH and manual steps as the case may be 7 9 © 2011 IBM Corporation
  • 10. Intelligent Transportation – Product Overview Description: Solution Software key components: • Traffic analysis capability to allow for better management of traffic , improvement of commuter experience, reduction of 1. Visibility of real-time & historical, traffic & incident pollution and improve the ability for emergency responders and data though GIS, tabular & reporting interfaces public safety officials to act quickly 2. Standards based integration to data capture systems • Ability to aggregate information across multiple intra-city geographies/locales as well as information from a diverse set 3. Canonical operational data model and repository of data input source types and vendors • A data source agnostic , standard information model on top of 4. Cloud Enablement which vertical value applications can be created with ease and with ability to scale 5. Integration with IBM Operation Centre Functions • Ability to access historical and real-time information about all traffic performance, conditions, configurations and incidents Customer pain addressed: • Existing traffic data systems, ATMS and TMC applications each cover limited intra-city geographic/locale scope • Integrations between traffic data systems, ATMS and TMC applications that function across the same city are either non- existent or limited • There is a diversity of traffic data systems in terms of types, vendors and data abstraction levels which is posing a great challenge to the creation of vertical traffic applications traffic flow optimization, improving commuter experience, pollution reduction & emergency response • There is no way to have city-wide visibility for traffic performance, conditions, configurations and incidents Intelligent Transportation 10 © 2011 IBM Corporation
  • 11. IBM Intelligent Transportation Offering Business Context Field Centers Vehicles Security monitoring Emergency Management Transit Commercial Maintenance Emergency … Commercial Vehicles Vehicles Vehicles Constructions Vehicles Vehicles Commercial Vehicle Check Vehicle Administration Travelers Roadway Information Roadway Control Signal System Fleet & Freight Transit Service Management Management Provider Traffic VMS VSS Lane Signal Light 60 UI Portal Mobile SMS Traffic Archived Data Management Management Roadway Reporting Maintenance & Personal Information Access Microwave Camera Loop Telematics Construction Management Core Services Remote Traveler Support Emission … Data Analysis Administration Management Radio and TV Navigator Parking Management Reporting Authentication & Authorization Toll Toll Collection Administration Traffic Archived Information Information Transportation Planning Analyzed Data Note: IBM Intelligent Transportation is in Green Traffic Information Hub 11 © 2011 IBM Corporation 11
  • 12. Intelligent Transportation – Product Detail Area Area Map Events: real- Events: real- time or time or Map manually added manually added Increases situational awareness for traffic operators Capability Offered • Analyzing patterns of traffic conditions, traffic flow graphs and event reports Traffic Operator gathers citywide visibility of conditions where • Map provides visual cues • Events identify incidents • Reports show trends Traffic Traffic Flow Reports Flow Reports Event Event Reports Reports 12 © 2011 IBM Corporation
  • 13. Tabular View of Tabular View of Traffic Traffic Traffic, Devices Traffic, Devices Intelligent Transportation – Product Detail Congestion Congestion or Events or Events Status Status Offer Centralized monitoring capability to traffic operators Capability Shown Device/Event Device/Event • Monitor real-time state Map View Map View of traffic congestion [Zoomed Out] [Zoomed Out] along with device or event status Traffic Operator wants to Click to view Click to view details for details for find what accidents are selected item selected item occurring • Map and corresponding detailed tabular view for • Traffic congestion • Device status • Event status • Tabular view can be sorted Device/Event Device/Event • Retrieve details by visually Map View Map View selecting point on map [Zoomed In] [Zoomed In] 13 © 2011 IBM Corporation
  • 14. Intelligent Transportation – Product Detail View traffic View traffic congestion for historic congestion for historic date and time date and time Help traffic planners analyze traffic performance, and identify improvements Capability Offered •Leverage historical data to help make informed decisions for future operations, maintenance road work, as well as planned and un-planned events management Traffic Planner analyzes ways to improve traffic flow by analyzing historical data for trends that Traffic events for historical Traffic events for historical • Map traffic data over time trends trends periods that have meaning Traffic Flow Traffic Flow Traffic flow at various Traffic flow at various • Correlate traffic data with Reports Reports granularities of time granularities of time events 14 © 2011 IBM Corporation
  • 15. Intelligent Transportation Base Functionality Click to Action: Manage Real-Time Traffic Events Map and List Adapt Instantly to Selections Roles& Permissions Roles & Permissions View Service Level, Event, & Device Details Intelligent Transportation Automatic Clustering Based on Map Zoom Level Historical Analysis & Planning Real-Time and Define Custom Map Layers / Views Historical Reporting 15 © 2011 IBM Corporation
  • 16. Intelligent Transportation Solution Architecture Radar OCR End-User End-User End-User End-User End-User Application Application Application Application Application Loop Detectors Blue-Tooth Operations Center (alerts…) ... Operations Center (alerts…) Adapters Adapters Intelligent Transportation Management Traffic Information Hub (data fusion, mapping…) Traffic Information Hub (data fusion, mapping…) TMC/ATMS Traffic Traffic Service Traffic Custom Databases Prediction Optimization ... Light Provider ... Tool Control Applications Capture Systems IBM User Experience IBM Platform Legend Integration Solutions rd 3rd Party Data Sources IBM Tools rd 3rd Party Applications 16 © 2011 IBM Corporation
  • 17. Deploy technology regardless of your size Multiple options help city leaders deploy technology regardless of size On Premise: Shared Services: Cloud Delivery: Build on workload Work together across Log on to your smarter optimized platforms multiple cities city environment Leverage infrastructure Share services using Customize interfaces, readiness services preconfigured systems reports and data inputs “It’s about transforming the way we do business, so we Inspired By can invest that money in front-line service delivery” Chief Superintendent Avon & Somerset Police 17 © 2011 IBM Corporation
  • 18. Together we will create a planet of Smarter Cities IBM is the right partner to help city leaders innovate to meet and exceed citizen expectations 100 years of experience making the world work better through the use of technology Real products to enable sustainable economic growth – Leveraging information to make better decisions – Anticipating problems to resolve them proactively – Coordinating resources to operate effectively Over 2,000 city projects leverage on Local solutions based on global insight from 170+ countries IBM to help them transform into 21st Passion for cities demonstrated by volunteers century cities for Smarter City Challenge grants 18 © 2011 IBM Corporation
  • 19. 19 © 2011 IBM Corporation