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Social Media Surgery
What is it? How can I host one?
Social media surgeries are informal
drop-in sessions where anyone
from the voluntary and community
sector can come and pick the
brains of our 'surgeons' (helpful
volunteers who understand the
world of Twitter, Facebook and the
rest).
What do Surgeries look like?
•

Initial Introductions (what do people want to learn?)

•

Pairing of Surgeons with Patients
•
•

•

Usually 30 minute sessions
Can be one-on-one or group discussions

Keep it loose and informal!
Recipe
1. A free room with wifi
2. A surgery manager (that’s you!)
3. 1+ Surgeons
4. 1+ Attendees
The Room
Cafe, bar, meeting room, empty office, co-working
space, etc.
Surgeons
Your friends, previous #Net2 presenters, consultants,
social media clubs, marketing schools, etc.
Promotional Resources
•

Email invitation for attendees

•

Recruitment email for surgeons

•

meetup.com event description
SOCIAL MEDIA SURGERY

Poster
templates
available
http://
organizershandbook.
wikispaces.com/Social
+Media+Surgery

Help for nonprofits and
community groups
Do you need a hand in learning social media basics,
like posting photos on Facebook or writing a tweet? Or
maybe you have questions about how to track the clicks
on your links, or use Facebook Insights? Bring your
questions to our Social Media Surgeons!
Presented by:

Date:
Time:
Location:

RSVP:

#
Social Media Surgeon Kit
Upping Your Game
Want to make things a bit more polished? We're got support for
that too.!
•

Ask your patients to RSVP and identify their needs (see survey
example - a google form that you can duplicate and edit)

•

Recruit Surgeons to meet those needs

•

Record your patient/surgeon interactions on the Social Media
Surgery website

•

Create short testimonial videos where your patients and surgeons
share their story

•

Find Corporate Partners for your Surgery

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Social Media Surgery Guide and Q&A Deck for NetSquared

  • 1. Social Media Surgery What is it? How can I host one?
  • 2. Social media surgeries are informal drop-in sessions where anyone from the voluntary and community sector can come and pick the brains of our 'surgeons' (helpful volunteers who understand the world of Twitter, Facebook and the rest).
  • 3.
  • 4. What do Surgeries look like? • Initial Introductions (what do people want to learn?) • Pairing of Surgeons with Patients • • • Usually 30 minute sessions Can be one-on-one or group discussions Keep it loose and informal!
  • 5. Recipe 1. A free room with wifi 2. A surgery manager (that’s you!) 3. 1+ Surgeons 4. 1+ Attendees
  • 6. The Room Cafe, bar, meeting room, empty office, co-working space, etc.
  • 7. Surgeons Your friends, previous #Net2 presenters, consultants, social media clubs, marketing schools, etc.
  • 8.
  • 9. Promotional Resources • Email invitation for attendees • Recruitment email for surgeons • meetup.com event description
  • 10. SOCIAL MEDIA SURGERY Poster templates available http:// organizershandbook. wikispaces.com/Social +Media+Surgery Help for nonprofits and community groups Do you need a hand in learning social media basics, like posting photos on Facebook or writing a tweet? Or maybe you have questions about how to track the clicks on your links, or use Facebook Insights? Bring your questions to our Social Media Surgeons! Presented by: Date: Time: Location: RSVP: #
  • 12. Upping Your Game Want to make things a bit more polished? We're got support for that too.! • Ask your patients to RSVP and identify their needs (see survey example - a google form that you can duplicate and edit) • Recruit Surgeons to meet those needs • Record your patient/surgeon interactions on the Social Media Surgery website • Create short testimonial videos where your patients and surgeons share their story • Find Corporate Partners for your Surgery