The document summarizes the World Heritage Awareness Campaign for Youth (WHACY) game-like online tool. The project aims to raise awareness among students in Southern African Development Community countries about UNESCO World Heritage Sites and sustainable tourism. It will be conducted in rounds, with the top students advancing to the next round. The first round involves online questions, the second tests knowledge of all 38 sites in the region, and the top 20 students will participate in a workshop in South Africa. The goal is to educate youth on World Heritage Sites and empower them to promote sustainable tourism and development in their countries.

1. WHACYPROJECTWorld Heritage Awareness Campaign for YouthGame-Like Online Toolwww.whacy.org

2. OVERVIEW
Origin and background of the project
Partners and Collaborator
Audience and goals
WHACY structure and process
Prizes
Funding
2

3. ORIGIN OF THE PROJECT
Prof. Cantoni and his research team has successfully collaborated with HYI in the past, more specifically in designing the “Waiter game”, an online tool to train youth to work in the hospitality industry
It was agreed that an awareness campaign amongst the African youth was needed to promote the sustainability of tourism in UNESCO’s recognized Word Heritage Sites (WHSs)
3
In September 2013 UNESCO has established a UNESCO Chair in ICT to develop and promote sustainable tourism in World Heritage Sites at Università della Svizzera italiana (USI Lugano, Switzerland)
Chair-holder was appointed Prof. Lorenzo Cantoni, PhD
The mandate has been supported by Hospitality Youth Initiative as well as by a number of international partners
Thus,the World Heritage Awareness Campaign for the Youth (WHACY) wasborn 
A game-like online tool

4. BACKGROUND -SADC
Southern African Development Community is economically and geographically important region located in Southern Africa and includes 15 countries
Angola
Botswana
DRC
Lesotho
Madagascar
Malawi
Mauritius
Mozambique
Namibia
Seychelles
South Africa
Swaziland
Tanzania
Zambia
Zimbabwe
4

5. BACKGROUND–UNESCO WHS
The UNESCO World Heritage Centre Convention defines
Heritage is “our legacy from the past, what we live with today, and what we pass on to future generations”
Each country has the responsibility to manage its own WHSs, but the World Heritage Centre also emphasizes the concept of universality, meaning that this heritage is of relevance for the international community independently of the territory where it is located
Tourismis an important part of this international “ownership”of the heritage.The sites must be preserved for future generations while providing access to visitors at the same time
Digital technologies (ICT)can play a very significant role in developing and promoting sustainable tourism in World Heritage Sites
5

6. WORLD HERITAGE SITES in SADC
SADC regionhosts 39 World Heritage Sites, which are:
17 Cultural, 20 Natural, 2Mixed
3Transboundary
5 in Danger
6
Cultural: Tsodilo, Botswana
Natural: Namib Sand Sea, Namibia
Mixed: Ngorongoro in Tanzania
Transboundary: Victoria Falls between Zambia & Zimbabwe
In Danger: Virunga National Park, DRC

7. MAIN PARTNERS
COLLABORATOR
7
In October 2013 Collaboration agreement was signed between
Hospitality Youth Initiative and RETOSA

8. PARTIES INVOLVED
UNESCO Chair in ICT Switzerland
Chair-holder Prof. Cantoni
PhD researcher
2 Master student assistant
Senior technician
Support of 24 Masters students as part of their course work
Hospitality Youth Initiative
South Africa
8
Awareness Project Director, Duncan Peltason
Education Director, Sue Place
Schools Liason, Derik Moll
Education Committee
•Prof Gary Baines
•Heather Prinsloo
•Thantshi Masatara

9. AUDIENCE & GOALS
Audience
Studentsgrades 10-12 from schools based in SADC
Registered schoolswill put forward the number of their students, who wish to participate in the game
Schools with computer and Internet facilitieswill be encouraged to twin with less privileged schools in order to make the game available to students who might not have access to the Internet
Goals
Awareness raising
«our cultural and natural environment is recognised at the international level»
Informal education
«this is the nature/story of the WHS»
Empowerment
«thanks to our WHSs and through sustainable tourism we can promote development and meaningful international encounters»
9

10. GAME STRUCTURE AND PROCESS
10
ROUND 1
•Pre-studyingon UNESCO and WHSs using online materials/sources
•Players answer to questions about 4 WHSs at their choice, UNESCO, sustainable tourism, and ICTs using online game
•Best players are invited to the second round
ROUND 2
•Questions on all 38 WHSs in SADC, UNESCO, sustainable tourism, and ICTs within a limited time frame
ROUND 3
•Top 20players invited to a residential workshop in Johannesburg, South Africa
•Participants will develop projects on selected WHSs and discuss with respective Ministers of tourism
PRE-START
•Promotionat schools
•Facebook photo contest

11. GAME CALENDAR
Rounds
When
Round 1
May -August , 2014
Round 2
September -November, 2014
Round 3
January 24-29, 2014
11

12. PRIZES
Winners will be rewarded with a variety of “prizes”
Universitycourses
Travel
Opportunity to become the Junior Tourism Ambassadors for their countries
12

13. FUNDING
Funding to get the project started was acquired through the International Assistance Foundationbased in Lugano (Switzerland)
13

14. THANK YOU FOR YOUR INTEREST!
We welcome your school and students to participate in WHACYGame!
For more information, please contact us:
info@whacy.org
14