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State name
By the way...I have on a Strawberry Shortcake Dress
Use keywords to highlight bio
The most relevant work to my PodCamp Philly session is hosting Hot Grease Food Radio. A 30 minute minute food culture show dedicated to everyday people.
Hot Grease Radio can be found:
live on heritageradionetwork.com-every Mondays at 3:30 eastern time
Heritage Radio Network is food and sustainable-focused radio station. Around 20 shows broadcast live from 2 repurposed shipping containers located in the garden of Roberta’s Pizza.
PS A great article about Roberta’s pizza was recently published in NY Mag titled: The Roberta’s DIY Empire
Other places: archived on heritageradionetwork.com, Itunes
follow up commentary on foodculturist.com and where you will find my social media (twitter, facebook, foursquare-not on website)
Today I will be focusing on the following four areas.
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These 4 podcasts are extensions of Big Media outlets.
I picked choose these shows because they are tops shows on itunes and podcasts thats I personally listen to.
Good Food-Host by Evan Kleinman
since 1998
restaurant owner
mobile app
every social media property
books
video and audio
team of 7 producers
robust blog
The Splendid Table-Lynne Rossetto Kasper
(American Public Media)
James Beard Award Winning (Oscar of Food)
Several food books
heard on 200 public radio stations
syndicated newspaper columns
robust newsletter
all audio
The Minimalist-Mark Bittman
food writer
mobile app
video
books; not directly related to podcast
Has a great interview on a HRN Show-(go to search and enter Mark Bittman)
Cook's Illustrated
video podcasts
mobile app
3 different magazines
websites
TV shows
DVDs
cookbooks
NPR Food
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Based on my work around food culture, I have identified a few food trends for today’s session.
Food Trucks
Urban Agriculture
Recession Meals
Food Politics
Southern Food
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Most popular segment on my podcast is The Hot Five (a run down of five things on fire in the good food movement)
Play music
This morning, I will give you five audio and video podcasts that are sizzling.
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Recession Trend
New York based but message on the video is universal
video podcasts only
all meal are $8 or under
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Simple Food Culture
audio only
blog with some supporting photos and recipes
HIghlight hosts-
Host #1
Host #2
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My favorite Philly Food Truck
Part of a network of online videos
Network’s name is Next New Networks
Working Class foodie on same network
All video podcasts
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new and notable
only 2 audio podcasts
very few southern food podcasts
filled a niche
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The last part of my sessions hightlights food culture podcasters beyond audio and video. How are they extending the brand?
Talking points: Books/Writing
Talking Points: Influencer-Email Newsletter
talking points: Brand Ambassador
talking points: Product Reviews
talking points: Hosting Events
NY Botanical Gardens Edible Garden, Hog Butchering Class