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WHITE PAPER




                     Why Third-Party Archiving is Still
                        Necessary in Exchange 2010
ON                                                An Osterman Research White Paper
                                                                               Published May 2012




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                 sponsored by


                   sponsored by
                                                                                  Osterman Research, Inc.
                                                P.O. Box 1058 • Black Diamond, Washington • 98010-1058 • USA
                                  Tel: +1 253 630 5839 • Fax: +1 253 458 0934 • info@ostermanresearch.com
                                                         www.ostermanresearch.com • twitter.com/mosterman
Why Third-Party Archiving is
                                                                                                  Still Necessary in Exchange
                                                                                                  2010

EXECUTIVE SUMMARY
OVERVIEW
Microsoft offers native archiving capabilities in Exchange 2010, an implicit
acknowledgement by the company that long-term retention and archiving of email is
a best practice. However, while the archiving capabilities in Exchange 2010 are
useful and are clearly a positive advance for Exchange-enabled organizations, these
native archiving capabilities will not satisfy all archiving requirements. Consequently,
most organizations should seriously consider the use of third-party archiving solutions
to satisfy all of their retention and archiving needs.

KEY TAKEAWAYS
•   The inclusion of native archiving capabilities in Exchange 2010 will raise the
    awareness of email archiving as a key best practice because decision makers will
    have these capabilities available as part of the core Exchange feature set.

•   However, most organizations will want additional and more sophisticated                       While the
    capabilities that will drive them to third-party solutions, both on-premise and
    cloud-based.                                                                                  archiving
                                                                                                  functionality in
•   Exchange 2010’s archiving capabilities provide a number of useful features,
    including the creation of administrator-defined retention and deletion policies,              Exchange 2010
    support for basic e-discovery, searching across multiple mailboxes, automatic                 is sound, Oster-
    migration of content from each user’s mailbox into the Personal Archive available
    in Exchange 2010, and support for both Outlook 2010 and Outlook 2007 clients
                                                                                                  man Research
    (the latter added in a Service Pack release).                                                 does not believe it
•   However, archiving in Exchange 2010 does not include a variety of capabilities
                                                                                                  will satisfy the
    that many organizations will require. These include single-instance storage,                  majority of
    archival of data types other than email, sophisticated e-discovery capabilities,
    granular legal hold functionality, centralization of archives, or sufficiently rigorous
                                                                                                  organizations’
    compliance capabilities. Moreover, the native archiving in Exchange 2010 may                  more sophist-
    be more expensive than the use of third-party solutions.
                                                                                                  icated and
•   While the archiving functionality in Exchange 2010 is sound, Osterman Research                granular
    does not believe it will satisfy the majority of organizations’ more sophisticated            requirements for
    and granular requirements for e-discovery, regulatory compliance, server
    management or storage management.                                                             e-discovery,
                                                                                                  regulatory
ABOUT THIS WHITE PAPER
Three leading providers of archiving solutions – EMC, Mimecast and Symantec,                      compliance,
sponsored this white paper. Information about each of these vendors’ offerings is                 server manage-
provided at the end of this paper.
                                                                                                  ment or storage
                                                                                                  management.
CURRENT AND PLANNED ADOPTION
OF EXCHANGE 2010
FORECAST OF THE ARCHIVING MARKET
Osterman Research forecasts that the total North American market for email/content
archiving will increase from $675.4 million in 2011 to $1.3 billion by 2014, averaging
annual growth of 24.5% per year during this period, as shown in the figure on the
next pagei.




©2012 Osterman Research, Inc.                                                                 1
Why Third-Party Archiving is
                                                                                              Still Necessary in Exchange
                                                                                              2010
North American Archiving Market Forecast
2011-2014 ($ Millions)




                                                                                              The inclusion of
                                                                                              native archiving
                                                                                              capabilities in
                                                                                              Exchange 2010
                                                                                              will raise the
                                                                                              awareness of
Our research has discovered that 51% of organizations have already deployed an
archiving system and that another 20% plan to do so by the end of 2012. However,
                                                                                              email archiving
25% of organizations either are not sure of their archiving plans or have no intention        as a key best
of deploying one. However, when asked about the proportion of email and other                 practice simply
electronic content that organizations archive – or would like to archive in the absence
of an archiving system – we found that the vast majority would prefer to archive              because decision
content today, with significant growth anticipated.                                           makers will have
This data underscores the fact that most organizations want to archive content – this         these capabilities
is true even for those organizations that do not have archiving technology in place or        available as part
that rely on backups as their “archive”. This, in part, supports our rather bullish
forecast for archiving through 2014, and the strong interest that Microsoft has               of the core
generated by including archiving in Exchange 2010.                                            Exchange
THE GROWTH OF EXCHANGE 2010                                                                   feature set.
Osterman Research surveys have found significant growth in the adoption of
Exchange 2010. For example, an October 2010 survey of mid-sized and large
organizations in North America found that Exchange 2010 accounted for 11.6% of
the on-premise users of Exchange. A January 2012 survey found that Exchange 2010
accounted for 47.6% of on-premise Exchange users – this figure is expected to be in
excess of 60% by year-end 2012.

ARCHIVING IN EXCHANGE 2010
In the context of archiving, the rapid growth of Exchange 2010 will have two
important implications:

•   The inclusion of native archiving capabilities in Exchange 2010 will raise the
    awareness of email archiving as a key best practice simply because decision
    makers will have these capabilities available as part of the core Exchange feature
    set.

•   As discussed in this white paper, while the native archiving capabilities in
    Exchange 2010 are adequate for some applications, most organizations will want




©2012 Osterman Research, Inc.                                                             2
Why Third-Party Archiving is
                                                                                               Still Necessary in Exchange
                                                                                               2010
    additional and more sophisticated capabilities that will drive them to third-party
    solutions, both on-premise and cloud-based.

With regard to the latter point, it is important to note that the purpose of this white
paper is not to denigrate the native archiving features and functions provided in
Exchange 2010. In fact, we believe that Microsoft has taken a positive step forward
by including archiving capabilities natively within Exchange 2010. However, the
diversity of archiving requirements will require additional capabilities that are either
not available or are not as easy to realize using the archiving capabilities in Exchange
2010. This will drive organizations to adopt third party solutions in what we believe
will be significant numbers.



WHY YOU NEED TO ARCHIVE EMAIL
There are a variety of reasons to archiving email and other electronic content. While
the reasons will vary from one organization to another and across different industries,
there are three basic reasons to archive content.

LEGAL CONSIDERATIONS                                                                           Legal drivers are
Legal drivers are typically among the most important considerations for deploying
archiving solutions, particularly in the rather litigious US market. Legal drivers for         typically among
deploying archiving solutions can be broken down into three primary areas:                     the most
•   E-discovery                                                                                important
    The searching of electronic data stores for relevant information during a legal            considerations
    action, the extraction of this data for analysis by paralegals and attorneys, and
    the presentation of information to various parties, is the leading driver for              for deploying
    archiving in many organizations. Because large organizations in particular must            archiving
    produce information from their email archives on a somewhat regular basis,
    many organizations use e-discovery as a key justification for the deployment of            solutions,
    archiving.                                                                                 particularly in
•   Legal holds                                                                                the rather
    Legal holds are another important driver for deploying archiving capabilities,             litigious US
    since relevant information must be retained indefinitely after a legal action has
    been initiated or when decision makers can reasonably expect that such an
                                                                                               market.
    action is forthcoming.

•   Early case assessments
    Whether formal or informal, the ability to perform early case assessments is
    another important driver for archiving. The ability to search an archive of email
    or other electronic content can be invaluable in helping senior managers, legal
    staff or outside attorneys perform assessments of an organization’s legal position
    or its ability to produce relevant data before a legal action has commenced or
    during its early stages.

REGULATORY CONSIDERATIONS
Not wholly unrelated to the legal drivers for implementing an archiving capability are
regulatory drivers. For example, there are at least 10,000 different statutory
requirements in the United States to retain business records, regardless of the format
in which they are stored. A small sampling of these requirements include the
following:

•   Financial services
    In the United States, SEC and FINRA require that certain securities transaction
    records must be retained for three to six years. For the first two years, such
    records must be kept in an easily accessible place. A failure to retain records can
    result in monetary penalties totaling millions of dollars, as well as censures and
    cease-and-desist orders.




©2012 Osterman Research, Inc.                                                              3
Why Third-Party Archiving is
                                                                                              Still Necessary in Exchange
                                                                                              2010
    In the United Kingdom, the FSA requires, among other things, that firms must
    take reasonable care to make and retain adequate records of matters and
    dealings (including accounting records) that are the subject of requirements and
    standards under the regulatory system.

    The European Union (EU) Markets in Financial Instruments Directive (MiFID)
    Article 25(2) requires that investment firms must keep the relevant data relating
    to all transactions in financial instruments that they have carried out, whether on
    their own account or on behalf of a client, for at least five years.

    In Canada, the Investment Industry Regulatory Organization of Canada (IIROC)
    Universal Market Integrity Rule 10.12-1 requires that a record of each order to
    purchase or sell securities must be retained for a period of seven years from the
    date the order record was created, and for the first two years, such record must
    be kept in an easily accessible location.                                                 Many state,
                                                                                              provincial and
•   Energy
    In the United States, certain non-public, electronic transmission function                local govern-
    information exchanged between transportation and marketing function                       ments have
    employees must be retained for a five-year period according to FERC
    requirements.                                                                             requirements to
                                                                                              retain public
•   Healthcare
    In the United States, health plans, health plan clearinghouses and healthcare             records under
    providers (e.g., physicians, nursing homes and clinics) must retain electronic            Freedom of
    health records for six years from the date of their creation or the date when they
    last were in effect, whichever is later. Medicare requires that in most cases,
                                                                                              Information,
    clinical records must be retained for five to six years from date of discharge or         “sunshine law”
    last entry.
                                                                                              or related
    In the United Kingdom, the Department of Health has established guidelinesii for          requirements. In
    the retention of various types of health records. Examples include electronic
    patient records held by General Practitioners (to be retained indefinitely),
                                                                                              the United States,
    standard operating procedures (in perpetuity if electronic), ward pharmacy                in the event of a
    requests (one year) and audit trails for electronic health records (to be retained
    indefinitely).
                                                                                              request for public
                                                                                              information,
•   Pharma                                                                                    “sunshine laws
    In the US, the FDA requires that records related to food receipt, release and
    processing must be retained from six months up to two years; records related to           may require
    non-clinical lab studies must be retained from two to five years; and records             production of
    related to drug receipt, shipment and disposition must be retained for two years
    after a marketing application is approved for the drug.                                   relevant
                                                                                              information
•   Publicly-held corporations
    In the United States, the Sarbanes-Oxley Act of 2002 requires that accountants            within a given
    of publicly-held corporations must retain for seven years certain records and             time frame,
    workpapers relevant to the audit or review of such corporations’ financial
    statements.                                                                               depending on
                                                                                              state.
    In the United Kingdom, the UK Companies Act of 2006 requires that records of
    corporate resolutions, meetings and decisions must be kept at least 10 years
    from the date of the resolution, meeting or decision (as appropriate).
    Accounting records must be preserved by a private company for three years from
    the date on which they are made and by a public company for six years from the
    date on which they are made.

•   State and local requirements
    Many state, provincial and local governments have requirements to retain public
    records under Freedom of Information, “sunshine law” or related requirements.
    In the United States, in the event of a request for public information, “sunshine



©2012 Osterman Research, Inc.                                                             4
Why Third-Party Archiving is
                                                                                             Still Necessary in Exchange
                                                                                             2010
    laws may require production of relevant information within a given time frame,
    depending on state.

•   Other requirements
    There are a wide variety of other requirements that control the retention and
    management of data. For example, the Hong Kong Personal Data (Privacy)
    Ordinance requires that data users are required to ensure that personal data is
    accurate, up-to-date and kept no longer than necessary. Data users must also
    keep a logbook that tracks their refusals to access or correct personal data, and
    each such record of refusal must be kept for four years after they were entered.

FUNCTIONAL CONSIDERATIONS
Another important reason to archive email is the functional benefits that email
archiving can provide, including the following:

•   Email server management
    An archiving capability, by offloading email and attachments from email servers
    to archival storage, can eliminate most of the content from these servers. The
    result is that backups take much less time to complete, restoration of content to
    an email server after a crash or other problem is much faster, and email server          An archiving
    performance as measured by message delivery time and reliability improves.
                                                                                             system, by
•   Employee productivity                                                                    automatically
    A user-accessible archiving capability can permit end users to access their own
    archived content. This permits users to retrieve missing, deleted or old emails
                                                                                             migrating
    and attachments without having to ask IT to do this for them. Not only does this         content from
    significantly reduce IT’s workload, it make employees more productive by                 mailboxes to the
    providing them with faster access to the content they need to do their work.
                                                                                             archive, allows
    Another important consideration in the context of employee productivity is the           IT to impose
    benefit that an archiving system can have on minimizing the time employees
    spend managing their mailbox content. Without an archiving system, employees             quotas on their
    must spend time filing, deleting or otherwise managing their content to stay             users, but gives
    under the mailbox size quota that roughly three in five organizations impose on
    their users. However, an archiving system, by automatically migrating content            users what seems
    from mailboxes to the archive, allows IT to impose quotas on their users, but            to be a mailbox
    gives users what seems to be a mailbox of unlimited size.
                                                                                             of unlimited size.
•   Storage management
    Osterman Research has found in numerous surveys that roughly five of the top
    ten problems in managing email servers are related to excessive storage, a
    problem that archiving addresses directly by migrating data to archiving storage.
    This not only reduces the overall cost of managing storage, but it reduces IT’s
    storage-related costs by enabling the deployment of high-performance, nearline
    storage to be delayed or eliminated altogether. Moreover, the use of purpose-
    built archive storage for deduplication and block deduplication can offer
    additional benefits, although they cannot be used with the archiving capabilities
    in Exchange 2010.

•   Business continuity and disaster recovery
    An archiving system can also serve as an integral part of an organization’s
    business continuity and disaster recovery system. For example, in the event that
    the primary email system is inaccessible because of a natural disaster, power
    outage or even just routine system maintenance, an archiving system can serve
    as a secondary repository of email and other content, giving users access to their
    content during the outage of the primary system.

•   Re-use of data
    Business decision makers may also want to re-use content for a variety of
    business purposes, such as analytics for purposes of analyzing trends or
    customer sentiment, or to provide business intelligence for users when dealing



©2012 Osterman Research, Inc.                                                            5
Why Third-Party Archiving is
                                                                                              Still Necessary in Exchange
                                                                                              2010
    with customers. An archiving system that enables easy access to this data is
    useful for these purposes.



ARCHIVING IN EXCHANGE 2010 IS A SOLID
FIRST STEP
Exchange 2010’s archiving capabilities provide a number of useful features, including:

•   The Personal Archive in Exchange 2010 is a separate mailbox that can be
    accessed by users in Outlook or the Outlook Web App. Content from the primary
    mailbox can be automatically moved to the Personal Archive using retention
    policies.

    Exchange 2010 permits the Personal Archive to be on the same or a different
•
    Exchange database from each user’s primary mail database, but users must be
                                                                                              Single-instance
    online to access archived email.                                                          storage (SIS) in
•   Administrator-defined retention and deletion policies can be applied to content in
                                                                                              Exchange 2010
    Exchange 2010.                                                                            has been
                                                                                              eliminated.
•   Exchange 2010 archiving supports basic e-discovery capabilities and can filter
    messages and attachments by receiver, sender, receive/send dates, message                 While there are
    type and other parameters.                                                                some sound
•   Multi-mailbox searches can be performed, with access rights given to specific             reasons for doing
    users based on their roles, such as records managers or legal counsel.                    so, such as
Clearly, Microsoft has seriously considered the importance of archiving in the context        improving the
of overall email management and it has provided a solid archiving capability, albeit          performance of
one that will not satisfy the requirements of all Exchange-enabled organizations.
                                                                                              Exchange servers
WHY THIRD PARTY ARCHIVING WILL STILL BE NECESSARY                                             in an era of
There are a number of limitations in Exchange 2010 that will require the use of third
party archiving solutions in Exchange 2010 environments:
                                                                                              falling storage
                                                                                              prices, the use of
•   Lack of platform independence                                                             single-instance
    Osterman Research has found that a clear majority of organizations – 59% –
    want an email archiving system to be platform independentiii. In other words,             storage is a key
    three out of five decisions has a preference for an archiving system to work with         benefit of many
    any email platform and not be tied to a specific system.
                                                                                              third-party
    A lack of platform independence is not necessarily a serious problem for content          archiving
    archiving vendors that focus on only one platform. For example, a number of
    highly successful email archiving vendors provide solutions that work only with           systems.
    Microsoft Exchange. That said, customers that operate multi-platform
    environments need the ability to archive from all of their systems. We anticipate
    that a growing proportion of new archiving solutions introduced over the next
    12-18 months will be platform agnostic given the clear preference for such
    systems in the market.

•   Lack of single-instance storage in Exchange 2010
    Single-instance storage (SIS) in Exchange 2010 has been eliminated. While
    there are some sound reasons for doing so, such as improving the performance
    of Exchange servers in an era of falling storage prices, the use of single-instance
    storage is a key benefit of many third-party archiving systems and one that
    many IT administrators will want to maintain. For example, storage
    requirements are significantly greater without SIS. Moreover, storage
    optimization becomes more essential over the long term as different content
    sources archive the same data – SIS ratios tend to improve over time when the



©2012 Osterman Research, Inc.                                                             6
Why Third-Party Archiving is
                                                                                               Still Necessary in Exchange
                                                                                               2010
    technology is available. Without SIS, migrating personal folders (PSTs) to
    Exchange 2010 will also increase storage overhead – PST files will end up in the
    Exchange stores as-is, with no reduction in size. This data will then be replicated
    inside the DAG and require large amounts of storage for essentially redundant
    data. Also, as PSTs are pulled into the Personal Archive, users lose the offline
    capability to access that data at any time. This data would need to be connected
    to Exchange in order to access the data after migration.

    While Exchange 2010 may use less expensive storage through tiering, this
    advantage is at least partially negated by the elimination of SIS. The use of third
    party deduplication technology built into storage hardware, which Exchange
    cannot address, can provide additional benefits.

•   Exchange Servers do not experience load reduction
    The archiving functionality in Exchange 2010 does not necessarily reduce the
    load on Exchange servers. Because the archiving system is on-server, content is
    not moved to slower and less expensive media, negating a key advantage
    available with many third-party archiving solutions. Moreover, a Personal Archive
    in Exchange 2010 has the same disk requirements as a standard mailbox. As a                A Personal
    result, the Exchange infrastructure needs to support, at a minimum, what
    amounts to twice as many mailboxes as users.                                               Archive in
                                                                                               Exchange 2010
    Non-email content is not archived
•
    Archiving in Exchange 2010 does not include public folder content, journaling or
                                                                                               has the same disk
    other data stores, such as Microsoft SharePoint or calendar/contact data in users’         requirements as
    mailboxes. Because the majority of organizations that archive want to retain all
    Electronically Stored Information (ESI), this is an issue that will require the use
                                                                                               a standard
    of third-party archiving solutions, at least for non-email content like SharePoint,        mailbox. As a
    instant messages, social media content and other data types. Because the use
    of multiple archiving capabilities will complicate and increase the cost of e-
                                                                                               result, the
    discovery and other litigation support functions, many organizations will likely opt       Exchange
    for a single archiving solution that enables policy management and search using
    a single interface.
                                                                                               infrastructure
                                                                                               needs to support,
•   E-discovery capabilities are not sophisticated enough for many                             at a minimum,
    organizations
    The e-discovery capabilities built into Exchange 2010 provide some useful e-               what amounts to
    discovery functions. However, they are unlikely to satisfy more sophisticated e-           twice as many
    discovery requirements, nor can they satisfy privacy requirements in some cases,
    meaning that a third-party solution will still be required for most e-discovery            mailboxes as
    exercises. For example, there is a lack of review capability in Exchange 2010 –            users.
    instead, it relies on the e-discovery user accessing the search results in a mailbox
    and then trawling through the results manually. The work is difficult to split
    among lots of reviewers and so reviewing anything more than roughly 100 hits
    becomes a very time-consuming task. Moreover, e-discovery mailboxes have a
    storage quota of 50Gb, although the quota can be modifiediv. Finally, Exchange
    2010 supports indexing of roughly 50-60 different file types, whereas third-party
    solutions can support many times this number.

•   Exchange 2010 archiving works only with Outlook 2010 and 2007
    The archiving capabilities in Exchange 2010 initially required the use of Outlook
    2010 and a corresponding enterprise Client Access License (CAL), although the
    December 2010 Cumulative Update for Office 2007 added support for Outlook
    2007. This means that Outlook 2007 users can now access Personal Archives in
    Exchange 2010 mailboxes (albeit without the ability to manipulate archive tags),
    but users of earlier versions of Outlook cannot do so, including Outlook for Mac
    users. Interestingly, archiving in Exchange 2010 requires the use of the more
    expensive Office 2010 Professional Plus for Outlook, whereas support for Outlook
    2007 was provided at no charge. Some third-party archiving solutions will
    enable end users to access their archives through Outlook 2003 and Outlook for
    Mac.



©2012 Osterman Research, Inc.                                                              7
Why Third-Party Archiving is
                                                                                                Still Necessary in Exchange
                                                                                                2010
•     Legal holds may not be adequate
      In Exchange 2010, only an entire mailbox can be placed on hold. It is possible
      that an individual’s mailbox could be on hold via several different cases meaning
      their items never get deleted from the store resulting in enormous storage
      requirements.

      Moreover, Exchange does not create a separate copy of the respective
      mailboxes. It ensures that when a user’s mailbox is on legal hold and he or she
      attempts to modify or delete an item from it, a copy of that item is stored in the
      Exchange dumpster for safe keeping. The user cannot access or see this item
      and so may believe it has been deleted. However, an e-discovery user can still
      search and discover against it.

•     Retention controls may not be adequate
      Other than for mailboxes that are on legal hold, users are primarily in charge of
      retention tagging. This can result in the deletion of content from an Exchange
      2010 mailbox that should be retained in compliance with corporate policies.
      Some third-party solutions offer much more robust controls over content
      retention.

•     The cost of Exchange 2010 archiving may be higher than for third-
      party solutions                                                                           Organizations
      Although archiving is native to Exchange 2010, the use of Personal Archives
      requires an Exchange Enterprise CAL in addition to the Standard CAL, not to               increasingly need
      mention the extra storage required to host potentially very large Exchange                to storage non-
      stores. This combination may actually be more expensive than a Standard CAL
      in combination with a third-party archiving solution. This also applies to the cost       email content,
      of archiving when used in conjunction with Office 365.                                    such as Share-
•     Other limitations                                                                         Point data,
      One source found that the indexing and search capabilities in Exchange 2010               instant messages,
      could result in various problems, including corruption in lists of search terms,
      non-preservation of location context or metadata properties of content, and               social media
      other problemsv.                                                                          posts, etc.
These issues are summarized in the table below.


Summary of Archiving Limitations in Exchange 2010

    Exchange Limitation                        Implications
                                               Most decision makers prefer a system
                                               that is platform independent; will not
    Lack of platform independence
                                               be adequate in multi-platform
                                               organizations.
                                               The benefits of eliminating SIS may be
    Lack of single-instance storage (SIS)      partially or completely offset by higher
                                               storage and e-discovery costs.
                                               Could potentially lead to lower server
    Lack of load reduction
                                               loadings and higher costs.
                                               Organizations increasingly need to
                                               storage non-email content, such as
    Non-email content is not archived
                                               SharePoint data, instant messages,
                                               social media posts, etc.
                                               Many organizations require highly
    E-discovery capabilities may not be        granular and sophisticated e-discovery
    sophisticated enough                       capabilities to satisfy complex
                                               requirements.




©2012 Osterman Research, Inc.                                                               8
Why Third-Party Archiving is
                                                                                              Still Necessary in Exchange
                                                                                              2010
Summary of Archiving Limitations in Exchange 2010 (concluded)

 Exchange Limitation                        Implications
                                            While satisfying most users, those on
 Works only with Outlook 2010 and
                                            Outlook 2003 cannot take advantage of
 2007
                                            archiving in Exchange 2010.
 Legal holds may not be adequate            Spoliation of data can lead to serious
 Retention controls may not be              problems, significant legal judgments
 adequate                                   and the like.
                                            Given strained IT budgets in many
 Cost of archiving may be higher than
                                            organizations, this can be a serious
 for third-party solutions
                                            issue for many.



RECOMMENDATIONS FOR ARCHIVING IN
EXCHANGE 2010
Any organization that is considering deployment of archiving capabilities in Exchange
                                                                                              First and
2010 should undertake a five-step approach to evaluating their archiving                      foremost,
requirements:
                                                                                              organizations
1. UNDERSTAND THE NEED TO ARCHIVE                                                             need to under-
    First and foremost, organizations need to understand that archiving is                    stand that
    fundamentally about retaining corporate records as a best practice, not an option
    that applies only to “regulated” firms like broker-dealers or healthcare providers.       archiving is
    Although the level of regulatory requirement to archive will vary based on the            fundamentally
    industry in which an organization operates, all organizations have some level of
    regulatory obligation to retain their business records. Moreover, virtually every         about retaining
    company has legal obligations to retain records in the event they are involved in         corporate records
    litigation, either as a defendant, plaintiff or otherwise involved third party.
    Finally, archiving is a best practice from a purely functional standpoint – to            as a best practice,
    enable users to have offline access to their email and other content, to improve          not an option
    email server performance and reliability, and to speed backup and recovery
    operations by reducing the storage footprint of primary applications.                     that applies only
                                                                                              to “regulated”
2. DEVELOP, IMPLEMENT, ENFORCE AND UPDATE POLICIES                                            firms like broker-
    Every organization should develop policies focused on the retention of important
    content in email and other electronic systems. However, many organizations do             dealers or
    not have email retention policies and, among those that do, these policies are            healthcare
    often not sufficiently well defined or granular. Part of the problem is that many
    decision makers view business records in email incorrectly. For example, in a             providers.
    February 2012 survey conducted by Osterman Researchvi, we discovered that
    senior management in 18% of the organizations surveyed viewed email content
    as “transitory” and not worthy of long-term retention. Another 46% viewed
    records in email as important, but subject to retention only by employees. Only
    35% of the organizations surveyed hold the view that records in email are
    important and should be managed by IT according to corporate policies.

    Best practices for archiving should include development of granular policies that
    focus on the types of content that should be retained, the length of time that
    specific types of records will be kept, and how these records will be managed.
    The initial development of the policies, as well as their ongoing review and
    updates, should be informed by advice from internal and external legal counsel,
    regular review of the regulatory obligations to which an organization is subject,
    and best practices used in other, similar organizations. Moreover, enforcement
    of these policies should be automatic via an archiving system that automatically
    retains content. The ultimate goals of archiving are to reduce corporate risks
    and costs.




©2012 Osterman Research, Inc.                                                             9
Why Third-Party Archiving is
                                                                                                Still Necessary in Exchange
                                                                                                2010

3. CONSIDER CONTENT CLASSIFICATION
    It is also important to consider the classification of email, using the retention
    policy, default policy or personal tags in Exchange 2010; or a third-party
    classification solution. Classifying content can make it easier to a) identify
    information that should be retained and b) assign unique retention periods. In
    addition, some third-party solutions leverage classification to tag information,
    making search for that information faster and easier.

4. CONSIDER MICROSOFT OFFICE 365
    Decision makers should also consider a potential migration to Office 365,
    something that many organizations are seriously reviewing for some or all of
    their users. While Office 365 is a robust offering that includes a number of
    useful features, there are some important issues to consider when evaluating the
    archiving capabilities in Office 365 relative to third party solutions. For example:

    •    Microsoft Plans E1 and E2 offer only a Personal Archive option – Plans E3
         and E4 offer both Personal Archive and Advanced Archive.

    •    Exchange Online archiving is available only with the E3 and E4 bundles as
         well as Exchange Online 2, but cannot be added as an a la carte option to              While Office 365
         E1 or E2.
                                                                                                is a robust
    •    While third party archiving tools can be used with all of the Enterprise               offering that
         bundles, the P1 bundle does not provide for journaling control, so there is
         no real option to add archiving to that offering.                                      includes a
                                                                                                number of useful
    •    Plan E1 requires the archive to share the 25 gigabytes of space between
         each user’s mailbox and their personal archive, whereas Plan 2 allows an               features, there
         archive of unlimited size, although a default quota of 100 gigabytes is                are some
         provided in Plan 2 – this quota cannot be modified without intervention by
         Microsoft.                                                                             important issues
                                                                                                to consider when
    •    Just like with Exchange 2010 on-premise, there is a 50-mailbox search
         limitation with Office 365vii. Moreover, to enable Microsoft’s e-discovery             evaluating the
         capabilities requires deployment of the E3 offering, a 50% price increase              archiving
         compared to E2. Inactive mailboxes, such as those for employees who have
         left the company, still need to be paid for as if they were active for
                                                                                                capabilities in
         retention/e-discovery purposes.                                                        Office 365
    More information about Office 365 is available in the Osterman Research white
                                                                                                relative to third
    paper Making Office 365 More Secure and Compliantviii.                                      party solutions.
5. COMPARE AND CONTRAST ARCHIVING CAPABILITIES
    Finally, a thorough evaluation of the native Exchange 2010 archiving capabilities
    should be undertaken and compared with third-party solutions. While the former
    will likely satisfy organizations’ basic archiving needs, most organizations will
    need third party solutions in order to satisfy more sophisticated e-discovery
    capabilities, to centralize their archives and to maintain SIS capabilities.
    Consider the upgrade process itself. A third party archiving solution can help
    reduce the size of mailboxes prior to migration, and this means you can migrate
    less active data to Exchange 2010. It is also important to note that this
    evaluation does not necessarily need to be an all-or-nothing proposition: the
    native archiving capabilities in Exchange 2010 may be adequate for some users,
    while others may need third-party solutions for more sophisticated archiving
    requirements.




©2012 Osterman Research, Inc.                                                              10
Why Third-Party Archiving is
                                                                                             Still Necessary in Exchange
                                                                                             2010

SPONSORS OF THIS WHITE PAPER
EMC Corporation (NYSE: EMC) is the world’s leading developer and provider of
information infrastructure technology and solutions that enable organizations of all
sizes to transform the way they compete and create value from their information.
                                                                                                                                !
EMC SourceOne is an archiving family of products and solutions that allows
organizations to manage the lifecycle of corporate information, according to                 www.emc.com
consistent policies based on the content’s business value. EMC SourceOne solutions           twitter.com/EMCcorp
are designed to scale to meet large enterprise needs, yet offering a simple footprint        facebook.com/
for mid-sized customers. The solutions provide customers with the ability to reduce          EMCsourceone
costs, ensure compliance to internal, external and government regulations, and to
mitigate risks associated with non-compliance and eDiscovery. Coupled with EMC               +1 866 438 3622
hardware and other EMC technologies, including backup & recovery, deduplication,             !
security and virtualization, corporations can build a complete information governance
solution from a single vendor.

Additional information about EMC can be found at www.EMC.com.




Mimecast delivers cloud-based email management for Microsoft Exchange, including
archiving, continuity and security. By unifying disparate and fragmented email                                              !
environments into one holistic solution that is always available from the cloud,
Mimecast minimizes risk and reduces cost and complexity, while providing total end-          www.mimecast.com
to-end control of email.                                                                     twitter.com/mimecast
                                                                                             facebook.com/Mimecast
Whilst Mimecast’s unified email management solution adds significant value to any
email platform, our goal is to be recognized by our customers as the companion of
choice for Microsoft Exchange, whether that's on premise, hosted or fully cloud-based        +44 (0) 207 843 2300 (UK)
with Office 365. Mimecast’s unique level of integration with Exchange and Outlook            +1 781 996 5340 (US)
offers advanced enterprise-grade archiving capabilities, industry-leading email              +27 (0) 117 223 700 (ZA)
security, and a seamless email continuity experience for Outlook users, all backed by        !
a 100% availability SLA.

Furthermore, with an estimated 80% of Exchange customers still running on 2003
and 2007 systems, Mimecast facilitates a seamless, end-to-end migration experience,
in conjunction with Binary Tree. Together, we enable Exchange customers to
intelligently manage and automate the migration of their email data to a new
Exchange 2010 platform and to Mimecast’s cloud-based archiving platform –
significantly reducing the risk of downtime and data loss.

Founded in the United Kingdom in 2003, Mimecast serves more than 5,000 customers
worldwide and has offices in Europe, North America, Africa and the Channel Islands.




Symantec, the Symantec Logo, and the Checkmark Logo are trademarks or registered
trademarks of Symantec Corporation or its affiliates in the U.S. and other countries.
Other names may be trademarks of their respective owners.
                                                                                             www.symantec.com
Symantec is a global leader in providing security, storage, and systems management           twitter.com/symantec
solutions to help consumers and organizations secure and manage their information-
                                                                                             facebook.com/
driven world. Our software and services protect against more risks at more points,
more completely and efficiently, enabling confidence wherever information is used or         symantec
stored. Headquartered in Mountain View, Calif., Symantec has operations in 40
countries. More information is available at www.symantec.com.                                +1 800 374 2032




©2012 Osterman Research, Inc.                                                           11
Why Third-Party Archiving is
                                                                                                            Still Necessary in Exchange
                                                                                                            2010




© 2012 Osterman Research, Inc. All rights reserved.

No part of this document may be reproduced in any form by any means, nor may it be
distributed without the permission of Osterman Research, Inc., nor may it be resold or
distributed by any entity other than Osterman Research, Inc., without prior written authorization
of Osterman Research, Inc.

Osterman Research, Inc. does not provide legal advice. Nothing in this document constitutes
legal advice, nor shall this document or any software product or other offering referenced herein
serve as a substitute for the reader’s compliance with any laws (including but not limited to any
act, statue, regulation, rule, directive, administrative order, executive order, etc. (collectively,
“Laws”)) referenced in this document. If necessary, the reader should consult with competent
legal counsel regarding any Laws referenced herein. Osterman Research, Inc. makes no
representation or warranty regarding the completeness or accuracy of the information contained
in this document.

THIS DOCUMENT IS PROVIDED “AS IS” WITHOUT WARRANTY OF ANY KIND. ALL EXPRESS OR
IMPLIED REPRESENTATIONS, CONDITIONS AND WARRANTIES, INCLUDING ANY IMPLIED
WARRANTY OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE, ARE
DISCLAIMED, EXCEPT TO THE EXTENT THAT SUCH DISCLAIMERS ARE DETERMINED TO BE
ILLEGAL.

i
       Source: Content Archiving Market Trends, 2011-2014; Osterman Research, Inc.
ii
       http://www.dh.gov.uk/prod_consum_dh/groups/dh_digitalassets/documents/digitalasset/
       dh_093027.pdf
iii
       Source: Content Archiving Market Trends, 2011-2014; Osterman Research, Inc.
iv
       http://technet.microsoft.com/en-us/library/dd335072.aspx
v
       http://ediscovery101.net/2011/10/
vi
       Unpublished research from Osterman Research, Inc.
vii
       http://community.office365.com/en-us/f/145/t/5781.aspx
viii
       http://www.ostermanresearch.com/whitepapers/download155.htm




©2012 Osterman Research, Inc.                                                                          12

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Whitepaper : Why Third-Party Archiving is Still Necessary in Exchange 2010

  • 1. WHITE PAPER Why Third-Party Archiving is Still Necessary in Exchange 2010 ON An Osterman Research White Paper Published May 2012 ! ! ! SPON sponsored by sponsored by Osterman Research, Inc. P.O. Box 1058 • Black Diamond, Washington • 98010-1058 • USA Tel: +1 253 630 5839 • Fax: +1 253 458 0934 • info@ostermanresearch.com www.ostermanresearch.com • twitter.com/mosterman
  • 2. Why Third-Party Archiving is Still Necessary in Exchange 2010 EXECUTIVE SUMMARY OVERVIEW Microsoft offers native archiving capabilities in Exchange 2010, an implicit acknowledgement by the company that long-term retention and archiving of email is a best practice. However, while the archiving capabilities in Exchange 2010 are useful and are clearly a positive advance for Exchange-enabled organizations, these native archiving capabilities will not satisfy all archiving requirements. Consequently, most organizations should seriously consider the use of third-party archiving solutions to satisfy all of their retention and archiving needs. KEY TAKEAWAYS • The inclusion of native archiving capabilities in Exchange 2010 will raise the awareness of email archiving as a key best practice because decision makers will have these capabilities available as part of the core Exchange feature set. • However, most organizations will want additional and more sophisticated While the capabilities that will drive them to third-party solutions, both on-premise and cloud-based. archiving functionality in • Exchange 2010’s archiving capabilities provide a number of useful features, including the creation of administrator-defined retention and deletion policies, Exchange 2010 support for basic e-discovery, searching across multiple mailboxes, automatic is sound, Oster- migration of content from each user’s mailbox into the Personal Archive available in Exchange 2010, and support for both Outlook 2010 and Outlook 2007 clients man Research (the latter added in a Service Pack release). does not believe it • However, archiving in Exchange 2010 does not include a variety of capabilities will satisfy the that many organizations will require. These include single-instance storage, majority of archival of data types other than email, sophisticated e-discovery capabilities, granular legal hold functionality, centralization of archives, or sufficiently rigorous organizations’ compliance capabilities. Moreover, the native archiving in Exchange 2010 may more sophist- be more expensive than the use of third-party solutions. icated and • While the archiving functionality in Exchange 2010 is sound, Osterman Research granular does not believe it will satisfy the majority of organizations’ more sophisticated requirements for and granular requirements for e-discovery, regulatory compliance, server management or storage management. e-discovery, regulatory ABOUT THIS WHITE PAPER Three leading providers of archiving solutions – EMC, Mimecast and Symantec, compliance, sponsored this white paper. Information about each of these vendors’ offerings is server manage- provided at the end of this paper. ment or storage management. CURRENT AND PLANNED ADOPTION OF EXCHANGE 2010 FORECAST OF THE ARCHIVING MARKET Osterman Research forecasts that the total North American market for email/content archiving will increase from $675.4 million in 2011 to $1.3 billion by 2014, averaging annual growth of 24.5% per year during this period, as shown in the figure on the next pagei. ©2012 Osterman Research, Inc. 1
  • 3. Why Third-Party Archiving is Still Necessary in Exchange 2010 North American Archiving Market Forecast 2011-2014 ($ Millions) The inclusion of native archiving capabilities in Exchange 2010 will raise the awareness of Our research has discovered that 51% of organizations have already deployed an archiving system and that another 20% plan to do so by the end of 2012. However, email archiving 25% of organizations either are not sure of their archiving plans or have no intention as a key best of deploying one. However, when asked about the proportion of email and other practice simply electronic content that organizations archive – or would like to archive in the absence of an archiving system – we found that the vast majority would prefer to archive because decision content today, with significant growth anticipated. makers will have This data underscores the fact that most organizations want to archive content – this these capabilities is true even for those organizations that do not have archiving technology in place or available as part that rely on backups as their “archive”. This, in part, supports our rather bullish forecast for archiving through 2014, and the strong interest that Microsoft has of the core generated by including archiving in Exchange 2010. Exchange THE GROWTH OF EXCHANGE 2010 feature set. Osterman Research surveys have found significant growth in the adoption of Exchange 2010. For example, an October 2010 survey of mid-sized and large organizations in North America found that Exchange 2010 accounted for 11.6% of the on-premise users of Exchange. A January 2012 survey found that Exchange 2010 accounted for 47.6% of on-premise Exchange users – this figure is expected to be in excess of 60% by year-end 2012. ARCHIVING IN EXCHANGE 2010 In the context of archiving, the rapid growth of Exchange 2010 will have two important implications: • The inclusion of native archiving capabilities in Exchange 2010 will raise the awareness of email archiving as a key best practice simply because decision makers will have these capabilities available as part of the core Exchange feature set. • As discussed in this white paper, while the native archiving capabilities in Exchange 2010 are adequate for some applications, most organizations will want ©2012 Osterman Research, Inc. 2
  • 4. Why Third-Party Archiving is Still Necessary in Exchange 2010 additional and more sophisticated capabilities that will drive them to third-party solutions, both on-premise and cloud-based. With regard to the latter point, it is important to note that the purpose of this white paper is not to denigrate the native archiving features and functions provided in Exchange 2010. In fact, we believe that Microsoft has taken a positive step forward by including archiving capabilities natively within Exchange 2010. However, the diversity of archiving requirements will require additional capabilities that are either not available or are not as easy to realize using the archiving capabilities in Exchange 2010. This will drive organizations to adopt third party solutions in what we believe will be significant numbers. WHY YOU NEED TO ARCHIVE EMAIL There are a variety of reasons to archiving email and other electronic content. While the reasons will vary from one organization to another and across different industries, there are three basic reasons to archive content. LEGAL CONSIDERATIONS Legal drivers are Legal drivers are typically among the most important considerations for deploying archiving solutions, particularly in the rather litigious US market. Legal drivers for typically among deploying archiving solutions can be broken down into three primary areas: the most • E-discovery important The searching of electronic data stores for relevant information during a legal considerations action, the extraction of this data for analysis by paralegals and attorneys, and the presentation of information to various parties, is the leading driver for for deploying archiving in many organizations. Because large organizations in particular must archiving produce information from their email archives on a somewhat regular basis, many organizations use e-discovery as a key justification for the deployment of solutions, archiving. particularly in • Legal holds the rather Legal holds are another important driver for deploying archiving capabilities, litigious US since relevant information must be retained indefinitely after a legal action has been initiated or when decision makers can reasonably expect that such an market. action is forthcoming. • Early case assessments Whether formal or informal, the ability to perform early case assessments is another important driver for archiving. The ability to search an archive of email or other electronic content can be invaluable in helping senior managers, legal staff or outside attorneys perform assessments of an organization’s legal position or its ability to produce relevant data before a legal action has commenced or during its early stages. REGULATORY CONSIDERATIONS Not wholly unrelated to the legal drivers for implementing an archiving capability are regulatory drivers. For example, there are at least 10,000 different statutory requirements in the United States to retain business records, regardless of the format in which they are stored. A small sampling of these requirements include the following: • Financial services In the United States, SEC and FINRA require that certain securities transaction records must be retained for three to six years. For the first two years, such records must be kept in an easily accessible place. A failure to retain records can result in monetary penalties totaling millions of dollars, as well as censures and cease-and-desist orders. ©2012 Osterman Research, Inc. 3
  • 5. Why Third-Party Archiving is Still Necessary in Exchange 2010 In the United Kingdom, the FSA requires, among other things, that firms must take reasonable care to make and retain adequate records of matters and dealings (including accounting records) that are the subject of requirements and standards under the regulatory system. The European Union (EU) Markets in Financial Instruments Directive (MiFID) Article 25(2) requires that investment firms must keep the relevant data relating to all transactions in financial instruments that they have carried out, whether on their own account or on behalf of a client, for at least five years. In Canada, the Investment Industry Regulatory Organization of Canada (IIROC) Universal Market Integrity Rule 10.12-1 requires that a record of each order to purchase or sell securities must be retained for a period of seven years from the date the order record was created, and for the first two years, such record must be kept in an easily accessible location. Many state, provincial and • Energy In the United States, certain non-public, electronic transmission function local govern- information exchanged between transportation and marketing function ments have employees must be retained for a five-year period according to FERC requirements. requirements to retain public • Healthcare In the United States, health plans, health plan clearinghouses and healthcare records under providers (e.g., physicians, nursing homes and clinics) must retain electronic Freedom of health records for six years from the date of their creation or the date when they last were in effect, whichever is later. Medicare requires that in most cases, Information, clinical records must be retained for five to six years from date of discharge or “sunshine law” last entry. or related In the United Kingdom, the Department of Health has established guidelinesii for requirements. In the retention of various types of health records. Examples include electronic patient records held by General Practitioners (to be retained indefinitely), the United States, standard operating procedures (in perpetuity if electronic), ward pharmacy in the event of a requests (one year) and audit trails for electronic health records (to be retained indefinitely). request for public information, • Pharma “sunshine laws In the US, the FDA requires that records related to food receipt, release and processing must be retained from six months up to two years; records related to may require non-clinical lab studies must be retained from two to five years; and records production of related to drug receipt, shipment and disposition must be retained for two years after a marketing application is approved for the drug. relevant information • Publicly-held corporations In the United States, the Sarbanes-Oxley Act of 2002 requires that accountants within a given of publicly-held corporations must retain for seven years certain records and time frame, workpapers relevant to the audit or review of such corporations’ financial statements. depending on state. In the United Kingdom, the UK Companies Act of 2006 requires that records of corporate resolutions, meetings and decisions must be kept at least 10 years from the date of the resolution, meeting or decision (as appropriate). Accounting records must be preserved by a private company for three years from the date on which they are made and by a public company for six years from the date on which they are made. • State and local requirements Many state, provincial and local governments have requirements to retain public records under Freedom of Information, “sunshine law” or related requirements. In the United States, in the event of a request for public information, “sunshine ©2012 Osterman Research, Inc. 4
  • 6. Why Third-Party Archiving is Still Necessary in Exchange 2010 laws may require production of relevant information within a given time frame, depending on state. • Other requirements There are a wide variety of other requirements that control the retention and management of data. For example, the Hong Kong Personal Data (Privacy) Ordinance requires that data users are required to ensure that personal data is accurate, up-to-date and kept no longer than necessary. Data users must also keep a logbook that tracks their refusals to access or correct personal data, and each such record of refusal must be kept for four years after they were entered. FUNCTIONAL CONSIDERATIONS Another important reason to archive email is the functional benefits that email archiving can provide, including the following: • Email server management An archiving capability, by offloading email and attachments from email servers to archival storage, can eliminate most of the content from these servers. The result is that backups take much less time to complete, restoration of content to an email server after a crash or other problem is much faster, and email server An archiving performance as measured by message delivery time and reliability improves. system, by • Employee productivity automatically A user-accessible archiving capability can permit end users to access their own archived content. This permits users to retrieve missing, deleted or old emails migrating and attachments without having to ask IT to do this for them. Not only does this content from significantly reduce IT’s workload, it make employees more productive by mailboxes to the providing them with faster access to the content they need to do their work. archive, allows Another important consideration in the context of employee productivity is the IT to impose benefit that an archiving system can have on minimizing the time employees spend managing their mailbox content. Without an archiving system, employees quotas on their must spend time filing, deleting or otherwise managing their content to stay users, but gives under the mailbox size quota that roughly three in five organizations impose on their users. However, an archiving system, by automatically migrating content users what seems from mailboxes to the archive, allows IT to impose quotas on their users, but to be a mailbox gives users what seems to be a mailbox of unlimited size. of unlimited size. • Storage management Osterman Research has found in numerous surveys that roughly five of the top ten problems in managing email servers are related to excessive storage, a problem that archiving addresses directly by migrating data to archiving storage. This not only reduces the overall cost of managing storage, but it reduces IT’s storage-related costs by enabling the deployment of high-performance, nearline storage to be delayed or eliminated altogether. Moreover, the use of purpose- built archive storage for deduplication and block deduplication can offer additional benefits, although they cannot be used with the archiving capabilities in Exchange 2010. • Business continuity and disaster recovery An archiving system can also serve as an integral part of an organization’s business continuity and disaster recovery system. For example, in the event that the primary email system is inaccessible because of a natural disaster, power outage or even just routine system maintenance, an archiving system can serve as a secondary repository of email and other content, giving users access to their content during the outage of the primary system. • Re-use of data Business decision makers may also want to re-use content for a variety of business purposes, such as analytics for purposes of analyzing trends or customer sentiment, or to provide business intelligence for users when dealing ©2012 Osterman Research, Inc. 5
  • 7. Why Third-Party Archiving is Still Necessary in Exchange 2010 with customers. An archiving system that enables easy access to this data is useful for these purposes. ARCHIVING IN EXCHANGE 2010 IS A SOLID FIRST STEP Exchange 2010’s archiving capabilities provide a number of useful features, including: • The Personal Archive in Exchange 2010 is a separate mailbox that can be accessed by users in Outlook or the Outlook Web App. Content from the primary mailbox can be automatically moved to the Personal Archive using retention policies. Exchange 2010 permits the Personal Archive to be on the same or a different • Exchange database from each user’s primary mail database, but users must be Single-instance online to access archived email. storage (SIS) in • Administrator-defined retention and deletion policies can be applied to content in Exchange 2010 Exchange 2010. has been eliminated. • Exchange 2010 archiving supports basic e-discovery capabilities and can filter messages and attachments by receiver, sender, receive/send dates, message While there are type and other parameters. some sound • Multi-mailbox searches can be performed, with access rights given to specific reasons for doing users based on their roles, such as records managers or legal counsel. so, such as Clearly, Microsoft has seriously considered the importance of archiving in the context improving the of overall email management and it has provided a solid archiving capability, albeit performance of one that will not satisfy the requirements of all Exchange-enabled organizations. Exchange servers WHY THIRD PARTY ARCHIVING WILL STILL BE NECESSARY in an era of There are a number of limitations in Exchange 2010 that will require the use of third party archiving solutions in Exchange 2010 environments: falling storage prices, the use of • Lack of platform independence single-instance Osterman Research has found that a clear majority of organizations – 59% – want an email archiving system to be platform independentiii. In other words, storage is a key three out of five decisions has a preference for an archiving system to work with benefit of many any email platform and not be tied to a specific system. third-party A lack of platform independence is not necessarily a serious problem for content archiving archiving vendors that focus on only one platform. For example, a number of highly successful email archiving vendors provide solutions that work only with systems. Microsoft Exchange. That said, customers that operate multi-platform environments need the ability to archive from all of their systems. We anticipate that a growing proportion of new archiving solutions introduced over the next 12-18 months will be platform agnostic given the clear preference for such systems in the market. • Lack of single-instance storage in Exchange 2010 Single-instance storage (SIS) in Exchange 2010 has been eliminated. While there are some sound reasons for doing so, such as improving the performance of Exchange servers in an era of falling storage prices, the use of single-instance storage is a key benefit of many third-party archiving systems and one that many IT administrators will want to maintain. For example, storage requirements are significantly greater without SIS. Moreover, storage optimization becomes more essential over the long term as different content sources archive the same data – SIS ratios tend to improve over time when the ©2012 Osterman Research, Inc. 6
  • 8. Why Third-Party Archiving is Still Necessary in Exchange 2010 technology is available. Without SIS, migrating personal folders (PSTs) to Exchange 2010 will also increase storage overhead – PST files will end up in the Exchange stores as-is, with no reduction in size. This data will then be replicated inside the DAG and require large amounts of storage for essentially redundant data. Also, as PSTs are pulled into the Personal Archive, users lose the offline capability to access that data at any time. This data would need to be connected to Exchange in order to access the data after migration. While Exchange 2010 may use less expensive storage through tiering, this advantage is at least partially negated by the elimination of SIS. The use of third party deduplication technology built into storage hardware, which Exchange cannot address, can provide additional benefits. • Exchange Servers do not experience load reduction The archiving functionality in Exchange 2010 does not necessarily reduce the load on Exchange servers. Because the archiving system is on-server, content is not moved to slower and less expensive media, negating a key advantage available with many third-party archiving solutions. Moreover, a Personal Archive in Exchange 2010 has the same disk requirements as a standard mailbox. As a A Personal result, the Exchange infrastructure needs to support, at a minimum, what amounts to twice as many mailboxes as users. Archive in Exchange 2010 Non-email content is not archived • Archiving in Exchange 2010 does not include public folder content, journaling or has the same disk other data stores, such as Microsoft SharePoint or calendar/contact data in users’ requirements as mailboxes. Because the majority of organizations that archive want to retain all Electronically Stored Information (ESI), this is an issue that will require the use a standard of third-party archiving solutions, at least for non-email content like SharePoint, mailbox. As a instant messages, social media content and other data types. Because the use of multiple archiving capabilities will complicate and increase the cost of e- result, the discovery and other litigation support functions, many organizations will likely opt Exchange for a single archiving solution that enables policy management and search using a single interface. infrastructure needs to support, • E-discovery capabilities are not sophisticated enough for many at a minimum, organizations The e-discovery capabilities built into Exchange 2010 provide some useful e- what amounts to discovery functions. However, they are unlikely to satisfy more sophisticated e- twice as many discovery requirements, nor can they satisfy privacy requirements in some cases, meaning that a third-party solution will still be required for most e-discovery mailboxes as exercises. For example, there is a lack of review capability in Exchange 2010 – users. instead, it relies on the e-discovery user accessing the search results in a mailbox and then trawling through the results manually. The work is difficult to split among lots of reviewers and so reviewing anything more than roughly 100 hits becomes a very time-consuming task. Moreover, e-discovery mailboxes have a storage quota of 50Gb, although the quota can be modifiediv. Finally, Exchange 2010 supports indexing of roughly 50-60 different file types, whereas third-party solutions can support many times this number. • Exchange 2010 archiving works only with Outlook 2010 and 2007 The archiving capabilities in Exchange 2010 initially required the use of Outlook 2010 and a corresponding enterprise Client Access License (CAL), although the December 2010 Cumulative Update for Office 2007 added support for Outlook 2007. This means that Outlook 2007 users can now access Personal Archives in Exchange 2010 mailboxes (albeit without the ability to manipulate archive tags), but users of earlier versions of Outlook cannot do so, including Outlook for Mac users. Interestingly, archiving in Exchange 2010 requires the use of the more expensive Office 2010 Professional Plus for Outlook, whereas support for Outlook 2007 was provided at no charge. Some third-party archiving solutions will enable end users to access their archives through Outlook 2003 and Outlook for Mac. ©2012 Osterman Research, Inc. 7
  • 9. Why Third-Party Archiving is Still Necessary in Exchange 2010 • Legal holds may not be adequate In Exchange 2010, only an entire mailbox can be placed on hold. It is possible that an individual’s mailbox could be on hold via several different cases meaning their items never get deleted from the store resulting in enormous storage requirements. Moreover, Exchange does not create a separate copy of the respective mailboxes. It ensures that when a user’s mailbox is on legal hold and he or she attempts to modify or delete an item from it, a copy of that item is stored in the Exchange dumpster for safe keeping. The user cannot access or see this item and so may believe it has been deleted. However, an e-discovery user can still search and discover against it. • Retention controls may not be adequate Other than for mailboxes that are on legal hold, users are primarily in charge of retention tagging. This can result in the deletion of content from an Exchange 2010 mailbox that should be retained in compliance with corporate policies. Some third-party solutions offer much more robust controls over content retention. • The cost of Exchange 2010 archiving may be higher than for third- party solutions Organizations Although archiving is native to Exchange 2010, the use of Personal Archives requires an Exchange Enterprise CAL in addition to the Standard CAL, not to increasingly need mention the extra storage required to host potentially very large Exchange to storage non- stores. This combination may actually be more expensive than a Standard CAL in combination with a third-party archiving solution. This also applies to the cost email content, of archiving when used in conjunction with Office 365. such as Share- • Other limitations Point data, One source found that the indexing and search capabilities in Exchange 2010 instant messages, could result in various problems, including corruption in lists of search terms, non-preservation of location context or metadata properties of content, and social media other problemsv. posts, etc. These issues are summarized in the table below. Summary of Archiving Limitations in Exchange 2010 Exchange Limitation Implications Most decision makers prefer a system that is platform independent; will not Lack of platform independence be adequate in multi-platform organizations. The benefits of eliminating SIS may be Lack of single-instance storage (SIS) partially or completely offset by higher storage and e-discovery costs. Could potentially lead to lower server Lack of load reduction loadings and higher costs. Organizations increasingly need to storage non-email content, such as Non-email content is not archived SharePoint data, instant messages, social media posts, etc. Many organizations require highly E-discovery capabilities may not be granular and sophisticated e-discovery sophisticated enough capabilities to satisfy complex requirements. ©2012 Osterman Research, Inc. 8
  • 10. Why Third-Party Archiving is Still Necessary in Exchange 2010 Summary of Archiving Limitations in Exchange 2010 (concluded) Exchange Limitation Implications While satisfying most users, those on Works only with Outlook 2010 and Outlook 2003 cannot take advantage of 2007 archiving in Exchange 2010. Legal holds may not be adequate Spoliation of data can lead to serious Retention controls may not be problems, significant legal judgments adequate and the like. Given strained IT budgets in many Cost of archiving may be higher than organizations, this can be a serious for third-party solutions issue for many. RECOMMENDATIONS FOR ARCHIVING IN EXCHANGE 2010 Any organization that is considering deployment of archiving capabilities in Exchange First and 2010 should undertake a five-step approach to evaluating their archiving foremost, requirements: organizations 1. UNDERSTAND THE NEED TO ARCHIVE need to under- First and foremost, organizations need to understand that archiving is stand that fundamentally about retaining corporate records as a best practice, not an option that applies only to “regulated” firms like broker-dealers or healthcare providers. archiving is Although the level of regulatory requirement to archive will vary based on the fundamentally industry in which an organization operates, all organizations have some level of regulatory obligation to retain their business records. Moreover, virtually every about retaining company has legal obligations to retain records in the event they are involved in corporate records litigation, either as a defendant, plaintiff or otherwise involved third party. Finally, archiving is a best practice from a purely functional standpoint – to as a best practice, enable users to have offline access to their email and other content, to improve not an option email server performance and reliability, and to speed backup and recovery operations by reducing the storage footprint of primary applications. that applies only to “regulated” 2. DEVELOP, IMPLEMENT, ENFORCE AND UPDATE POLICIES firms like broker- Every organization should develop policies focused on the retention of important content in email and other electronic systems. However, many organizations do dealers or not have email retention policies and, among those that do, these policies are healthcare often not sufficiently well defined or granular. Part of the problem is that many decision makers view business records in email incorrectly. For example, in a providers. February 2012 survey conducted by Osterman Researchvi, we discovered that senior management in 18% of the organizations surveyed viewed email content as “transitory” and not worthy of long-term retention. Another 46% viewed records in email as important, but subject to retention only by employees. Only 35% of the organizations surveyed hold the view that records in email are important and should be managed by IT according to corporate policies. Best practices for archiving should include development of granular policies that focus on the types of content that should be retained, the length of time that specific types of records will be kept, and how these records will be managed. The initial development of the policies, as well as their ongoing review and updates, should be informed by advice from internal and external legal counsel, regular review of the regulatory obligations to which an organization is subject, and best practices used in other, similar organizations. Moreover, enforcement of these policies should be automatic via an archiving system that automatically retains content. The ultimate goals of archiving are to reduce corporate risks and costs. ©2012 Osterman Research, Inc. 9
  • 11. Why Third-Party Archiving is Still Necessary in Exchange 2010 3. CONSIDER CONTENT CLASSIFICATION It is also important to consider the classification of email, using the retention policy, default policy or personal tags in Exchange 2010; or a third-party classification solution. Classifying content can make it easier to a) identify information that should be retained and b) assign unique retention periods. In addition, some third-party solutions leverage classification to tag information, making search for that information faster and easier. 4. CONSIDER MICROSOFT OFFICE 365 Decision makers should also consider a potential migration to Office 365, something that many organizations are seriously reviewing for some or all of their users. While Office 365 is a robust offering that includes a number of useful features, there are some important issues to consider when evaluating the archiving capabilities in Office 365 relative to third party solutions. For example: • Microsoft Plans E1 and E2 offer only a Personal Archive option – Plans E3 and E4 offer both Personal Archive and Advanced Archive. • Exchange Online archiving is available only with the E3 and E4 bundles as well as Exchange Online 2, but cannot be added as an a la carte option to While Office 365 E1 or E2. is a robust • While third party archiving tools can be used with all of the Enterprise offering that bundles, the P1 bundle does not provide for journaling control, so there is no real option to add archiving to that offering. includes a number of useful • Plan E1 requires the archive to share the 25 gigabytes of space between each user’s mailbox and their personal archive, whereas Plan 2 allows an features, there archive of unlimited size, although a default quota of 100 gigabytes is are some provided in Plan 2 – this quota cannot be modified without intervention by Microsoft. important issues to consider when • Just like with Exchange 2010 on-premise, there is a 50-mailbox search limitation with Office 365vii. Moreover, to enable Microsoft’s e-discovery evaluating the capabilities requires deployment of the E3 offering, a 50% price increase archiving compared to E2. Inactive mailboxes, such as those for employees who have left the company, still need to be paid for as if they were active for capabilities in retention/e-discovery purposes. Office 365 More information about Office 365 is available in the Osterman Research white relative to third paper Making Office 365 More Secure and Compliantviii. party solutions. 5. COMPARE AND CONTRAST ARCHIVING CAPABILITIES Finally, a thorough evaluation of the native Exchange 2010 archiving capabilities should be undertaken and compared with third-party solutions. While the former will likely satisfy organizations’ basic archiving needs, most organizations will need third party solutions in order to satisfy more sophisticated e-discovery capabilities, to centralize their archives and to maintain SIS capabilities. Consider the upgrade process itself. A third party archiving solution can help reduce the size of mailboxes prior to migration, and this means you can migrate less active data to Exchange 2010. It is also important to note that this evaluation does not necessarily need to be an all-or-nothing proposition: the native archiving capabilities in Exchange 2010 may be adequate for some users, while others may need third-party solutions for more sophisticated archiving requirements. ©2012 Osterman Research, Inc. 10
  • 12. Why Third-Party Archiving is Still Necessary in Exchange 2010 SPONSORS OF THIS WHITE PAPER EMC Corporation (NYSE: EMC) is the world’s leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. ! EMC SourceOne is an archiving family of products and solutions that allows organizations to manage the lifecycle of corporate information, according to www.emc.com consistent policies based on the content’s business value. EMC SourceOne solutions twitter.com/EMCcorp are designed to scale to meet large enterprise needs, yet offering a simple footprint facebook.com/ for mid-sized customers. The solutions provide customers with the ability to reduce EMCsourceone costs, ensure compliance to internal, external and government regulations, and to mitigate risks associated with non-compliance and eDiscovery. Coupled with EMC +1 866 438 3622 hardware and other EMC technologies, including backup & recovery, deduplication, ! security and virtualization, corporations can build a complete information governance solution from a single vendor. Additional information about EMC can be found at www.EMC.com. Mimecast delivers cloud-based email management for Microsoft Exchange, including archiving, continuity and security. By unifying disparate and fragmented email ! environments into one holistic solution that is always available from the cloud, Mimecast minimizes risk and reduces cost and complexity, while providing total end- www.mimecast.com to-end control of email. twitter.com/mimecast facebook.com/Mimecast Whilst Mimecast’s unified email management solution adds significant value to any email platform, our goal is to be recognized by our customers as the companion of choice for Microsoft Exchange, whether that's on premise, hosted or fully cloud-based +44 (0) 207 843 2300 (UK) with Office 365. Mimecast’s unique level of integration with Exchange and Outlook +1 781 996 5340 (US) offers advanced enterprise-grade archiving capabilities, industry-leading email +27 (0) 117 223 700 (ZA) security, and a seamless email continuity experience for Outlook users, all backed by ! a 100% availability SLA. Furthermore, with an estimated 80% of Exchange customers still running on 2003 and 2007 systems, Mimecast facilitates a seamless, end-to-end migration experience, in conjunction with Binary Tree. Together, we enable Exchange customers to intelligently manage and automate the migration of their email data to a new Exchange 2010 platform and to Mimecast’s cloud-based archiving platform – significantly reducing the risk of downtime and data loss. Founded in the United Kingdom in 2003, Mimecast serves more than 5,000 customers worldwide and has offices in Europe, North America, Africa and the Channel Islands. Symantec, the Symantec Logo, and the Checkmark Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners. www.symantec.com Symantec is a global leader in providing security, storage, and systems management twitter.com/symantec solutions to help consumers and organizations secure and manage their information- facebook.com/ driven world. Our software and services protect against more risks at more points, more completely and efficiently, enabling confidence wherever information is used or symantec stored. Headquartered in Mountain View, Calif., Symantec has operations in 40 countries. More information is available at www.symantec.com. +1 800 374 2032 ©2012 Osterman Research, Inc. 11
  • 13. Why Third-Party Archiving is Still Necessary in Exchange 2010 © 2012 Osterman Research, Inc. All rights reserved. No part of this document may be reproduced in any form by any means, nor may it be distributed without the permission of Osterman Research, Inc., nor may it be resold or distributed by any entity other than Osterman Research, Inc., without prior written authorization of Osterman Research, Inc. Osterman Research, Inc. does not provide legal advice. Nothing in this document constitutes legal advice, nor shall this document or any software product or other offering referenced herein serve as a substitute for the reader’s compliance with any laws (including but not limited to any act, statue, regulation, rule, directive, administrative order, executive order, etc. (collectively, “Laws”)) referenced in this document. If necessary, the reader should consult with competent legal counsel regarding any Laws referenced herein. Osterman Research, Inc. makes no representation or warranty regarding the completeness or accuracy of the information contained in this document. THIS DOCUMENT IS PROVIDED “AS IS” WITHOUT WARRANTY OF ANY KIND. ALL EXPRESS OR IMPLIED REPRESENTATIONS, CONDITIONS AND WARRANTIES, INCLUDING ANY IMPLIED WARRANTY OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE, ARE DISCLAIMED, EXCEPT TO THE EXTENT THAT SUCH DISCLAIMERS ARE DETERMINED TO BE ILLEGAL. i Source: Content Archiving Market Trends, 2011-2014; Osterman Research, Inc. ii http://www.dh.gov.uk/prod_consum_dh/groups/dh_digitalassets/documents/digitalasset/ dh_093027.pdf iii Source: Content Archiving Market Trends, 2011-2014; Osterman Research, Inc. iv http://technet.microsoft.com/en-us/library/dd335072.aspx v http://ediscovery101.net/2011/10/ vi Unpublished research from Osterman Research, Inc. vii http://community.office365.com/en-us/f/145/t/5781.aspx viii http://www.ostermanresearch.com/whitepapers/download155.htm ©2012 Osterman Research, Inc. 12