1. Florida-Panama
Trade Relationship
Ivan Barrios
Vice President
Trade Development Services

2. About Enterprise Florida, Inc.
Enterprise Florida’s Mission
To diversify Florida’s economy and create
better-paying jobs for its citizens by
supporting, attracting and helping to create
businesses in innovative, high-growth
industries
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3. About Enterprise Florida
• Official economic development organization for the State
of Florida
• Responsible for:
– Florida’s global branding,
– promoting exports,
– national and global inbound investment, and
– increasing economic opportunities for Florida’s
citizens and businesses.
• Public-private partnership, not-for-profit 501(c)(3)
corporation, chaired by Florida’s Governor.
• Funded through appropriations from the State of Florida
and contributions from the private sector.
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4. Florida’s Regions … and EFI Locations
Jacksonville
Northwest Northeast
Region Region
Pensacola
North Central
Region
Tallahasse East Central
e Region
Orlando
Tampa Bay
Region
Tampa
Southeast
Region
Southwest
Main Offices Region
Field Offices Miami
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5. Germany
United Kingdom Czech Republic
Canada France
Spain China Japan
(2 Offices)
Israel
Mexico Taiwan
South Africa
Enterprise Florida = Full Service Office (7)
International Offices = Liaison Office (6)
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6. Florida-Panama Trade Relationship
• Florida’s 20th Global Trade Partner
• Florida’s 14th Latin American Trade Partner
• $1.57B - 2009 Total Merchandise Trade
• $985M - 2009 Total Florida Origin Exports
• 35% of all U.S. trade with Panama moves
through Florida
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7. Top Florida Exports to Panama
• Aircraft, Engines and Parts
• Telecommunications Equipment
• Computers and Peripherals
• Automobiles/Vehicles
• Arcade Games & Billiard Tables
• Perfumes
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8. Top Florida Imports from Panama
• Gold
• Seafood
• Scrap Metal
• Dates, Figs, Pineapples, Avocados
• Vegetables
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9. Tampa Customs District
Exports to Panama
• Iron Bars and Rods
• Automobiles/Vehicles
• Aircraft, Engines and Parts
• Paper & Paperboard
• Meat and Poultry
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10. U.S.-Panama Trade Promotion
Agreement: Economic Benefits
• Fla. origin exports ↑ by $91M in 1st year
and ↑ by an extra $964M after 5 years
• Fla. services exports could ↑ by $50M
in 1st year and ↑ to > $300M by the 5th
year
• 1,900 jobs in the 1st year
• 15,000 jobs in the 5th year
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11. Panama Canal Expansion
• Fla. companies: Benefiting from export
opportunities created by the expansion
• Fla. seaports: Well-positioned to
become the natural first ports of call for
vessels using the canal
• Enterprise Florida estimates $300M in
Fla. exports because of the expansion.
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12. Panama Canal Expansion
Export Opportunities
• Construction Equipment & Building Products
• Telecommunications Equipment
• Computers & Peripherals
• Air Conditioning & Refrigeration Equipment
• Electric Power Systems
• Security & Safety Equipment
• Material Handling Equipment
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13. Enterprise Florida Services
for Florida Exporters
• Trade Counseling
• Trade Leads
• Trade Missions & Trade Shows
• Market Research
• Catalog Shows
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14. Cont’d …
Services for Florida Exporters
• Florida First Sourcing Program
• Inbound Trade Missions
• Special Market Development Programs
• Target Sector Trade Events Grants
• Florida Export Directory Online
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