1. Presented by
Nishant Arora
11091437

2.  What is Facebook?
 Why use Facebook?
 How to use Facebook effectively!

3.  A wildly popular social
media site.

4.  A wildly popular social
media site.
 A place to connect with
friends and share
thoughts, links,
photos, movies and
schedule events.

5.  A wildly popular social
media site.
 A place to connect with
friends and share
thoughts, links,
photos, movies and
schedule events.
 A place to do business.

7.  That’s where the viewers are!

8.  That’s where the viewers are!
 Some estimate 400 million users world wide.

9.  That’s where the viewers are!
 Some estimate 400 million users world wide.
 40 million Indian users.

10.  That’s where the viewers are!
 Some estimate 400 million users world wide.
 103 million U.S. users.
 Targeted user information including
age, gender and location.

11. http://www.kenburbary.com/2010/01/dispelling-the-youth-myth-five-useful-facebook-demographic-statistics/
 Average user has 130 friends
 8 new friends per month
 55 minutes a day on the site
 Fans two pages per month
 Is invited to three events per month

12. Facebook has a multiplier effect…

13. Facebook has a multiplier effect…
Of implied TRUST!

15. Social sites skew young.

16. Social sites skew young.
28 million Facebook users are over 45.

19.  Create a personal profile.
 This should contain accurate information!

20. http://www.facebook.com/pages/SEO-by-Swaby/137031038432?ref=datc

21.  Create a personal profile.
 Create a “fan” page for your business.
 Create a “fan” page for your top keywords.

22.  Do use accurate information.
 Do upload an image or logo.
 Do update regularly.

24.  Do use accurate information.
 Do upload an image or logo.
 Do update regularly.
 Do link pages together.

31.  Post interesting content.
 Search blogs using your keywords.
 Thank new fans.
 ALWAYS respond to feedback!
 Use tools for time management.