OpenStack: Land of OpportunitiesOpenStack in Action 3Paris, 29th November 2012
StackOpsScaling your business in The Cloudhas never been so easy.
Agenda¡  What: Europe is behind in cloud adoption¡  Why: inhibitors¡  Who: drivers¡  How: OpenStack, what else?
FactsEurope’s cloud adoption is 2 years behind that of the US.Source: Every single analysis firm
Considerations: CulturalCentral Control & Planning. High customization, innovation.
Considerations: LegalDifferent legislations per country, region, sector, type of data stored
Considerations: TechnologyEuropean B2B infrastructure providers turn complexity into a businessopportunity
Considerations: BusinessSmall markets, lower scale economics. No local Vendors: HW, SW, ServiceProviders. Less/more start-...
Considerations: FinancialHave you seen one of these lately?
DriversPublic Administrations, Service Providers,Start-ups, Educational - Research
Our VisionOpenStack has all the ingredients to become the dominant cloud platformalso in Europe
Datacenter              ColonizationIt’s not the Strong but Those Who Adapt to ChangeWho Survive
Local MattersFactors for adoption are weighted differently across differentcountries
Flexibility MattersEnables the use of OpenStack, extends OpenStack. Be water
Business strategies to deployment and operations                      Services $     Product     100%     80%     60%     ...
Don’t make me          spend      I have already invested tons of money inhardware, storage solutions, monitoring systems....
Don’t make me         think   If I have to learn OpenStack, or managecomplex recipes to deploy it and operate it, I       ...
Don’t make me       change…my business model, I have been doingbusiness for years. Any change needs to benon-disruptive to...
The Ecosystem is RelevantEnables the use of OpenStack, extends OpenStack
¡  Ease of use¡  Ease of access¡  Integration¡  New applications¡  New services¡  Simplicity
Thank you for your attention      For more information  www.stackops.com
Open stack in action stackops-openstackineurope
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Open stack in action stackops-openstackineurope

  1. 1. OpenStack: Land of OpportunitiesOpenStack in Action 3Paris, 29th November 2012
  2. 2. StackOpsScaling your business in The Cloudhas never been so easy.
  3. 3. Agenda¡  What: Europe is behind in cloud adoption¡  Why: inhibitors¡  Who: drivers¡  How: OpenStack, what else?
  4. 4. FactsEurope’s cloud adoption is 2 years behind that of the US.Source: Every single analysis firm
  5. 5. Considerations: CulturalCentral Control & Planning. High customization, innovation.
  6. 6. Considerations: LegalDifferent legislations per country, region, sector, type of data stored
  7. 7. Considerations: TechnologyEuropean B2B infrastructure providers turn complexity into a businessopportunity
  8. 8. Considerations: BusinessSmall markets, lower scale economics. No local Vendors: HW, SW, ServiceProviders. Less/more start-ups
  9. 9. Considerations: FinancialHave you seen one of these lately?
  10. 10. DriversPublic Administrations, Service Providers,Start-ups, Educational - Research
  11. 11. Our VisionOpenStack has all the ingredients to become the dominant cloud platformalso in Europe
  12. 12. Datacenter ColonizationIt’s not the Strong but Those Who Adapt to ChangeWho Survive
  13. 13. Local MattersFactors for adoption are weighted differently across differentcountries
  14. 14. Flexibility MattersEnables the use of OpenStack, extends OpenStack. Be water
  15. 15. Business strategies to deployment and operations Services $ Product 100% 80% 60% 40% 20% 0% Toolkit Distro Product OpenStack on Steroids16
  16. 16. Don’t make me spend I have already invested tons of money inhardware, storage solutions, monitoring systems. Reutilize them
  17. 17. Don’t make me think If I have to learn OpenStack, or managecomplex recipes to deploy it and operate it, I might not go for it.
  18. 18. Don’t make me change…my business model, I have been doingbusiness for years. Any change needs to benon-disruptive to my business or that of mycustomer
  19. 19. The Ecosystem is RelevantEnables the use of OpenStack, extends OpenStack
  20. 20. ¡  Ease of use¡  Ease of access¡  Integration¡  New applications¡  New services¡  Simplicity
  21. 21. Thank you for your attention For more information www.stackops.com
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