2. Introduction
A process of promoting greater sales and customer
satisfaction by gaining a better understanding of the
consumers of goods and services produced by a
company.
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4. Job Prospects
The job options in the retail field are quite interesting for a
college graduate. You may start working as a sales executive
or be directly employed as a sales manager or a marketing
manager and even start a retail business of your own by
becoming a franchisee of another big player in the retail
business!
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5. The pay packet for a sales executive or a floor manager
averages anywhere between Rs. 180,000 and Rs. 300,000
depending on the magnitude of business you handle.
Remuneration www.entranzz.com
6. Institutes
Welingkar Institute of Management, Mumbai & Bengaluru
Apar India Institute Of Management And Technology, Delhi
Aditya Institute of Management Studies and Research,
Mumbai
GNVS Institute of Management, Mumbai
Institute of Public Enterprise Hydeerabad
UEI Global, Trivandrum
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