Organisé par Bruno Evrard (Comité MR de SOIGNIES) mardi 9juin 2015 à 19 h 30

1. dsqd
#Seynaeve
There is a bit of me in @wepika @lean_FUND
@CreaSpark @RueDuWeb @swbru
@CafeNumerique #StartupHeroes

2. Qui a un #Projet ou une #Idée à partager ?

4. dsqd
Don't sell what you can do
Do what you know to sell

5. dsqd
My #Company
is developing (a defined offering)
to help (a target audience)
(solve a problem)
(with secret sauce).

6. dsqdTry to #kill your startup #before you start

7. #social

8. dsqd
#Startup
is a temporary organization designed to
search for a repeatable and scalable business
model -Steve Blank
what separates successful startups is not
necessarily starting with a better initial plan
(plan a), but finding a plan that works before
running out of resources -Ash maurya
#Company
is a permanent organization designed to
execute a proven repeatable & scalable
business model in a predictable and stable
environment

9. dsqd
A #business is a repeatable process that :
1. Creates and delivers something of value…
2. That other people want or need…
3. At a price they’re willing to pay…
4. In a way that satisfies the customer’s needs
and expectations…
5. So that the business brings in enough profit
to make it worthwhile for the owners to
continue operation.

10. dsqd
#Service => Les titans
#Produit (scalable) => Les magiciens

11. All the #features dreamed, but nobody dream

12. #lean #bootstrap

13. #MVP

14. #BusinessModeleCanvas #SWOT

15. #mesure

17. #todolist #kanban #checklist #process

18. #People don't buy product
They buy better #versions of themselves

19. One #page, one #purpose. Period.

20. dsqd
#GrowthHacking
outside-the-box marketing strategies
used to get the maximum number of users
with minimal spend

21. dsqd#e-commerce

22. dsqd
saas (shopify apd ~30€/mois, CA <1M)
dédié (prestashop apd 3 000€, CA 0-10M)
…
grand compte (> 100 000 €, CA>10M)

23. dsqd
paiement, livraison, copy, traductions,
photographies, approvisionnements
==> #Commodity

24. dsqd
SEO, emailing, ads, social,
places de marché, concours...
==> #malin

25. dsqd
#vocabulary
Growth hacking, Call-to-Action (CTA), landing
page, Unique Selling Proposition (USP),
Design Thinking, problem solver <> problem
finder, mAARRRketing (Startup Metrics for
Pirates), Why -> How -> What (Simon Sinek’s
Golden Circle “People don’t buy what you do,
they buy why you do it”), ...
KPI, TAM, SAM, SOM, Volume (#), Cost ($),
Conversion (%), CAC (customer acquisition
cost), CLTV (Customer LifeTime Value),
Growth Rate, Chunck rate, ...

26. dsqd
Sometime you WIN
Sometimes you LOSE LEARN
What's your #PlanB ?
e@wepika.com - 0498177319 - @seynaeve