2. This presentation contains non-GAAP measures relating to the company's performance. You can find
the reconciliation of those measures to GAAP measures in the tables of our earnings release which is
available through our investor relations website located at
http://investor.ebay.com/downloads/Reconciliation.pdf.
This presentation may contain forward-looking statements regarding matters that involve risk and
uncertainty, including those relating to the company’s ability to grow its businesses, user base and
user activity. Our actual results may differ materially from those discussed for a variety of reasons,
including our increasing need in established markets to grow revenues from existing users as well as
from new users; an increasingly competitive e-commerce environment; the complexity of managing a
growing company with a broad range of businesses; the impact of the company’s recently announced
pricing and product changes; regulatory, tax, and litigation risks (including financial industry risks
specific to PayPal and risks specific to Skype’s technology and to the VoIP industry); our need to
upgrade our technology and customer service infrastructure to accommodate growth at reasonable
cost while adding new features and maintaining site stability; our need to successfully extend our
platforms to new countries and new types of merchandise and sellers; foreign-exchange-rate
fluctuations; and the impact and integration of recent and future acquisitions.
You can find more information about factors that could affect our results in our annual report on our
Form 10-K and our quarterly reports on Form 10-Q (available at http://investor.ebay.com). You should
not unduly rely on any forward-looking statements, and we assume no obligation to update them.
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eBay Inc. - Proprietary & Confidential
3. EBAY Investment Thesis
• Great portfolio of businesses…
• The leading position in 3 of the main activity areas online –
Buy, Pay, Communicate
• Strong growth characteristics
• Inherent synergies within and across business units
• Strong financial model … demonstrated track record
• Financial capacity and flexibility to…
• Reinvest for growth
• Opportunistically reduce outstanding shares
• In 2008, we will capitalize on our current momentum …
while accelerating investments to defend and extend our leadership
positions
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eBay Inc. - Proprietary & Confidential
4. Great portfolio of businesses
Buy Pay Communicate
Marketplaces Payments Communications
craigslist
5. Strong top line growth
45% $7.60-$7.65
CAGR*
Q4 Guidance
$5.97 $2.10 B - $2.15 B
(in billions)
$4.55
$3.27
Q1 – Q3 Actual
$2.17 $5.49 B
$1.21
2002 2003 2004 2005 2006 2007E
Y/Y Revenue
62% 78% 51% 39% 31% 28%*
Growth
*CAGR and growth rate for 2007 based on midpoint of guidance range.
6. Excellent non-GAAP EPS growth
46% $1.47-$1.49
CAGR*
Q4 Guidance
$0.39 - $0.41
$1.05
$0.86
$0.61
Q1 – Q3 Actual
$1.09
$0.38
$0.22
2002 2003 2004 2005 2006 2007E
Y/Y EPS
78% 73% 61% 42% 21% 41%
Growth
*CAGR and growth rate for 2007 based on midpoint of guidance range.
11. Listening to buyers feedback …
We asked our buyers: “What one thing would you
suggest that eBay focus on?”
Shipping Feedback Ease of Use Trust & Safety Conflict
Resolution
Source: eBay Global User Satisfaction Study (US Data)—July 2006
12. TnS: Feedback/Shipping
• Implemented Feedback 2.0 • Actionable data on seller quality
# Selling ATOs
(000s)
(Detailed Seller Ratings)
• Focus on Reducing Phishing Scams
• Enforcement of Seller Non Performance
• Anti-Counterfeit Efforts
13. Ease of use
New Home Page Visual Search Best Match
(launched in Sept 07) (launched in Sept 07) (launched in Oct 06)
Bid Assistant Next Gen Checkout Next Gen My eBay
(launched in May 07) (launched in Oct 07) (launched in Oct 07)
14. Improve conflict resolution
For Buyers: For Sellers:
• Top buyer account • Top seller account management
management • Expanded CS offerings for all
• Increased CS accessibility PowerSellers
• Expanded buyer purchase • Opened PowerSeller program to
protection programs include high unit volume sellers
• Stronger proactive education on
good buying experiences
Combined CS organization … improved end-to-end experience
15. Price elasticity testing
Types of Pricing Promotions What are we trying to learn?
Final Value Fees Elasticity of Supply and Demand...
–Impact on quality of inventory
Insertion Fees
–Abundance and velocity of trade
Gallery Photos –Longer term impact on buyers and
sellers
Bundles {i.e Insertion Fee + Gallery –Impact of fee structure on sellers …
Photo Fee} risk/reward tradeoff
Category Specific
16. Beyond GMV … diversified revenue
streams
Classifieds Advertising** Shopping.com
106% 114% 29%
2006* 2007* 2006* 2007* 2006* 2007*
*All data is YTD through Q3
**Advertising excludes “Other revenue”
17. Enabling the world’s conversations
• Strong brand
• Great product
• Global reach
• Thriving ecosystem
18. Enabling the world’s conversations
96% Y/Y
growth
• 246M registered users $98
Revenue (M)
• 10M+ peak online users
• 3B+ monthly call minutes
• 4.4% of total international
long distance minutes*
• 28 languages and nearly
every country Q405 Q307
* 2006 Telegeography
19.
20. PayPal vision
The world’s
favorite way to pay
and be paid
21. Why buyers love PayPal
SAFE
“Shop without sharing”
Buyer protection
SIMPLE
Easy account set up
“Express checkout” on the
Internet
Transactions take a few seconds
22. Why merchants love PayPal
EASY TO USE
all-in-one solution
immediate account setup
INCREASED SALES
offering PayPal drives incremental
revenues
COST EFFECTIVE
simple bundled pricing
lower processing cost than the
competition
fewer fraudulent transactions
23. The “digitization of currency”?
60
Check
50
40
Credit
percent
30 Cash
Debit
20
Electronic
10
Prepaid
0
1990 2000 2010
payment volume by type (US)
source: Nilson Report (reflects total economy; electronic payments represent ACH and check conversion)
24. Strategically advantaged
• superior value proposition
– consumers: safe and simple
– merchants: lower cost & incremental sales
Inc • customer acquisition
• global payments platform
• anti-fraud capabilities and data
ACH • funding mix advantage
• large merchant and consumer base
25. PayPal a powerful payments brand
Q1 2007 PayPal “brand tracker” of a representative sample of US online shoppers:
Awareness* Usage** Preference
Aided Past 3 months “prefer”
99% 67% 29%
98% 37% 12%
88% 33% 17%
96% 12% 8%
21% 1% 1%
42. Clear pathway to success
beyond
payments
other eBay
marketplaces
on the web
on eBay
43. eBay Inc looking forward…
Momentum Headwinds
• Core eBay • Competitive environment
• Product/ TnS/ Pricing learnings intensifying
• Need to do more/better/faster
• Strong growth trajectory
• PayPal Merchant Services
• Business mix
• Skype • Lower- margin businesses
growing fastest
• New formats / monetization
• Accelerating investments
continue to gain momentum
• PayPal MS – build ubiquity
• Classifieds
• PayLater – accelerate adoption
• Advertising
• Skype – more user
• StubHub
engagement
• Leverage / productivity
? Unknowns ?
• Q4 Holiday Season
• ’08 Economic Environment
• FX
44. Summary
• Great portfolio of businesses: Buy, Pay and
Communicate
• Focused on execution
• Strong financial model … demonstrated track record
• Great opportunities in 2008 and beyond