1. Product Vision and Roadmap
eZ Winter Conference 2011, Nice
#ezconf
@chriszahneissen

2. Product Management
Easily
a26.1.2011 Content
Management
Status daptable

3. Our Product Vision
Easy adaptable content management
• With the unique flexible content engine of eZ Publish, the system
adapts to any content and content structure
• eZ Publish adapts content to any channel, today and in the future.
• eZ Publish with its open APi´s and interfaces adapts to any system
• The Enterprise Open Source business model adapts to client and
partners business needs, giving unparalleled flexibility and freedom
without large up front investments
• The efficient user interface adapts to any user, either a new user
learning the system in minutes, or a power editor having eZ Publish as
his main work tool.
Presenter: Christof Zahneissen 2/3/11 SLIDE 3

4. Agenda
1. Our release cycle
2. Matterhorn release
3. Enabling the Ecosystem to continue developing a great product!
4. eZ Market
5. Future Roadmap
Presenter: Christof Zahneissen 2/3/11 SLIDE 4

5. eZ Publish release cycle
Presenter: Christof Zahneissen 2/3/11 SLIDE 5

6. Matterhorn release
Key improvements in the upcoming release:
- Extendable interface: REST API for improved multichannel publishing + more
- Asynchronous publishing: offers a robust multi-editor environment with parallel
publishing
- Improved Frontend Editing
- Improved serviceability (eZ Network)
- Improved user register workflow
Presenter: Christof Zahneissen 2/3/11 SLIDE 6

7. Matterhorn release
Improved Frontend Editing
Presenter: Christof Zahneissen 2/3/11 SLIDE 7

8. Matterhorn release
Improved serviceability
Presenter: Christof Zahneissen 2/3/11 SLIDE 8

9. Mobile Content - Demo
Presenter: Christof Zahneissen 2/3/11 SLIDE 9

10. Enabling the eZ Ecosystem
We want to establish and maintain 4 fields of Collaboration
eZ
Community
The
heart
of
the
ecosystem
eZ Staff
eZ
Market
(formerly
extend)
eZ Partners The
Professional
Marketplace
eZ
Staff
eZ Clients eZ
Innovate
Our
collaboraBon
plaCorm
for
joined
product
development
eZ Friends
Roadmap
eZ
Our
Feature
Planing
plaCorm
Presenter: <Name - change me> <Date - change me> 10 10

11. eZ Market – The main concepts
Orange
extensions:
Blue
extensions:
• Free
• Paid
• Mature
Projects
• Business
Case
• Reality
checked
eZ
Market
• CerBficaBon
• DocumentaBon
• IniBal
Support
• Community
• MarkeBng
Board
Approval
• Sales
• Billing
eZ
Commercial
eZ
Community
Partners
11

12. eZ Market
List of commercial extension: (blue extensions)
- eZ Varnish - ”Need for speed” (Feb 2011) - Varnish
- eZ CJW Newsletter – ”Push your content” (Feb 2011) - CJW
- eZ Recommendations – ”Prolongate user visits” (Q2 2011) - YooChoose
- eZ Translate for Trados – ”Professional translation support” (Q1 2011) -XROW
- eZ BK – ”Render your content to mobile” (Q2 2011) – Logica/Backelite
- eZ Classmatics – ”Context for your content” (tbd) – ioSquare
- eZ Kapow: Automated Content Migration
Others to come - stay tuned !
Presenter: Christof Zahneissen 2/3/11 SLIDE 12

13. Varnish Cache
• High performance web
accelerator. Really!
Approximately 1Gbps of
throughput per server
• Lets you focus on content
and presentation –
Varnish will handle your
performance requirements
eZ Varnish
• Flexible policy based • Purges updated content from
configuration. Caching policy the cache
can be adapted fit every • Purges articles as well as
requirement related pages
• Allows one to use long time-
to-live, resulting in very high
cache hit ratios.
Presenter: Christof Zahneissen 2/3/11 SLIDE 13

14. eZ CJW Newsletter
Concept + Features:
Vision:” push all content to all channels": email, sms, twitter, facebook, apps
fully integrated in eZ Publish
* based on eZ content model
* Frontend editing (eZ Webin, eZ Flow)
* eZ Flow blocks for subcribe/unsubscribe
* Admin2 user interface
* based on Apache Zeta Components (aka eZ Components)
multiple subscriptions lists
bounce management
tracking
blacklists
Presenter: Christof Zahneissen 2/3/11 SLIDE 14

15. eZ Recommendations with YooChoose
Presenter: Christof Zahneissen 2/3/11 SLIDE 15

16. Enterprise Translation Workflow (with CAT)
Definition:
• CAT is a form of
translation wherein a
human translator
translates texts
• CAT Concepts and
Implementations
• Translation memory
• Terminology
management
• Alignment
• Interactive machine
translation (Fuzzy
match, SDL Automated
Translation, Google
Translate, …)
:
CAT computer-­‐assisted
translaBon
xrow GmbH, Hannover, Germany 16
2/3/11

17. Benefits using CAT
Create
Translate
Approve
Publish
Content
1. Accelerate product launches to new
markets by 50-80%
2. Make your corporate and product • Manages
TranslaBon
Workflows
messages consistent across • Integrates
SDL
Trados
(90%
markets while capturing local Marketshare
in
CAT)
in
eZ
Publish
nuance • Editors
send
any
content
for
translaBon
3. Strengthen multinational brands • Translators
directly
work
in
SDL
Trados
and corporate identity no
knowledge
of
eZ
Publish
is
needed
4. Improve the quality of customer • Can
be
directly
used
in
a
even
interactions customized
publishing
process
5. Increase the accuracy of your • Analysis
of
TranslaBon
Jobs
to
easily
global communications esBmate
Bme
and
costs
6. Cut your translation costs by • Role
based
10-60%
7. Remove bottlenecks throughout
your entire globalization supply
chain
xrow GmbH, Hannover, Germany 17
2/3/11

18. Backelite : eZ BK extension
Backelite : Our core activities are Software publisher with BkRender (mobile rendering
solution), Mobile Services Factory (Mobile sites development, iPhone and Android
applications development) and a Mobile Agency (Mobile strategy definition for our
customers, Technology and UX consulting activities)
is a solution allowing developers to rapidly create complex mobile sites
addressing all handsets on the market and offering best-in class user experience.
BkRender builds for every handset the best fitted mobile page considering its capacities
18

19. eZ Kapow extension
Low Cost, Automated Content Migration
100% data integrity with no Content Freeze
MULTIPLE SOURCES ERROR-FREE SEAMLESS
AUTOMATION INTEGRATION
Access structured and Validate and reformat Load data into
unstructured data content, metadata and eZ Publish
automatically taxonomy without manual automatically
intervention and NO
content freeze
HTML
Competitive CMS

20. Roadmap planing with Feature Boxes
Concept introduction
eZ
Publish
Feature
Boxes
Extensibility
Ver@cal
Features
FuncBons
needed
to
interface
with
Features
needed
to
cover
the
other
systems
or
to
enhance
needs
of
specific
verBcals
exisBng
funcBonality
Base
Features
General
System
Capabili@es
Key
features,
needed
for
all
Key
requirements
that
can
not
be
Web
Content
Management
reflected
in
single
features
but
are
soluBons
characterisBc
for
eZ
Publish
Presenter: Christof Zahneissen 2/3/11 SLIDE 20

21. Most important initatives
1. Provide adaptable and understandable APIs
2. Address Performance and Scalability Limits
3. Improve General Usability (Ease of use)
4. Better Mobile Device and/or Multi-Channel Support (Best practices)
5. Stimulate targeted Innovation Process
Presenter: Christof Zahneissen 2/3/11 SLIDE 21

22. Roadmap 2011 / 2012
Extensibility
Public
APIs
and
Service
Layers
PorBng
to
new
APIs
General
System
Core
Improvements
Core
Improvements
CapabiliBes
Showcases
and
Mobile
CMS
App
IntegraBon
Streamlining
UX
project
Pilot
Etna
GUI
Base
Features
Serviceablity
improvements
Cloud
features
and
PersonalizaBon
VerBcal
User
Insight,
semanBc
technologies,
user
engagement
etc..
Features
eZ
Market
heartbeat
Time
Ma_erhorn
Annapurna
Etna
March
2011
Oct
2011
Apr
2012
Presenter: Christof Zahneissen 2/3/11 SLIDE 22

23. Lets engage
for a great ecosystem
to create an even greater product!
Presenter: Christof Zahneissen 2/3/11 SLIDE 23

24. Thank you!