If you own a small business and you are not using social media to promote yourself and your business, I can assure you, your competition will! Here are some easy tips to effectively and efficiently run a social network marketing campaign to see immediate results.
2. I think we all can agree that social media marketing
is growing into the primary advertising outlet for
many businesses, from major corporations, to small,
mom and pop businesses, and for great reason. It’s a
great way to quickly send your message to your circle
of influence, as well as networking and gaining new
connections, and inevitably, clients.
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3. There are so many sites to choose from;
Facebook, Google+, Twitter, YouTube, LinkedIn,
and most recently, Pinterest (I’m still trying to
figure out how to use this!), it can be a bit
overwhelming.
Many business owners realize this,
and decide they don’t have the time
to manage all these accounts, and
still run their businesses.
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5. THREE WAYS TO MANAGE
SOCIAL MEDIA
• Commit to
60 minutes
per day
• Outsource
• Delegate
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6. SPEND 60 MINUTES A DAY MANAGING
YOUR SOCIAL MEDIA ACCOUNTS
Do this while
you’re home
watching the game
on TV at night, or
on your laptop in
the morning while
you have your
coffee.
Commit to submitting one post to each of your social media
accounts. Post an article you read, special promotion you’re
running at your business, or a random thought you have.
•Be creative
•Be engaging
•Market YOU!
Seek out at least 3 new connections to
add to your database every day. If you
have a Google+, Facebook, Twitter, and
LinkedIn account, that is almost 500 new
contacts per month!
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7. OUTSOURCE IT!
If you don’t have the time
or motivation to manage
your account, hire
someone to do it for you!
I,myself, constantly
outsource projects, and
get quality work done at
very reasonable rates.
Check Out:
www.elance.com
www.odesk.com
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8. DELEGATE TO AN EMPLOYEE
There are so many people out
there who have mastered the art
of using social media, something
that can be tedious for you could
be fun for them, and it wouldn’t
cost you an extra dime. Plus,
this person is familiar with your
company, as they work there, so
their posts can have a little more
of a personal perspective.
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9. • Bottom line is , it doesn’t matter how
you decide to use these powerful
tools, just do it!
• If you won’t, your competition will,
and you’re customers will being
“liking” and “following” them
instead of you!
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